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Wine & Co., a wine communications agency, is appointed AOR in the United States for Vinhos Verdes Demarcated Region, the Portuguese wine-growing area. The agency has enlisted five sommeliers—Matthew Kaner in Los Angeles, Laura Maniec in New York and Boston, Brent Kroll in Washington, D.C., Amanda Fraga in Miami and Ali Martin in Chicago—to serve as ambassadors, conducting masterclasses, seminars and trainings across the country. The campaign will also incorporate year-round public relations and digital marketing strategies as well as featuring a dedicated restaurant week series showcasing Vinho Verde selections, and targeted trade engagement within the region.
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Firecracker PR is selected as agency of record by Northwest Registered Agent for the launch of its "Business Identity" all-in-one business start-up service. The service provides new business owners with services including a custom domain name, a ready-to-use website with SSL security, web hosting and server space, as well as up to 10 business email addresses and a secure, private business phone line and app.
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Parasol signs on to represent VRetreats, a collection of eight luxury hotels and resorts located across Italy in such locations as Cervino, Florence, Venice, Taormina, Sardinia, Ortigia and Rome. The agency will spearhead media relations, celebrity and influencer outreach, as well as marketing partnerships and strategic alliances. Drawing inspiration from the country’s art, culture and traditions, the properties offer bespoke cultural experiences and regionally inspired culinary offerings. VRetreats is also committed to preserving and enhancing the natural environment through dedicated sustainable initiatives.




Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.



