Trevelino/Keller has entered a partnership with AirDog, a company that produces all-terrain, autonomous camera drones. The Atlanta-based shop will assist AirDog in promoting its AirDog ADII, which is being launched this summer. The campaign will focus on the outdoor and adventure sports markets, employing mainstream, industry and sports performance media.
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AirDog drone follows dirt bike riderHoward Hospitality Group, hotel investor/developer (HHG) has booked Fort Lauderdale-based Hemsworth Communications to represent HHG's new global steakhouse concept, YARA. Hemsworth also will provide corporate communications counsel to HHG.
Fareness, a new travel planning and booking app and website based in San Francisco, has engaged Mardiks PR to develop a brand building and consumer media outreach campaign. Founded by tech entrepreneur Scott Wainner, Fareness lets users find and book the lowest airfare within a specific geographic region or by type of vacation experience. New York-based Mardiks specializes in travel and tourism and counsels Condor Airlines, Thomas Cook Group Airlines, Wendy Wu Tours and Safari Professionals.
Coyne Public Relations has added tech hardware startup littleBits. The New York-based brainchild of TED Senior Fellow and cofounder of the Open Hardware Summit Ayah Bdeir makes “electronic building blocks” that encourage boys and girls to develop their skills as inventors. Coyne will lead efforts to drive awareness around littleBits by emphasizing ease of use and promoting it as fun and creative. Coyne’s client roster includes The Walt Disney Company, Hard Rock International and Shell Oil.
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Gatesman picks up AOR duties for Cincinnati Metro and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry... RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces... Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, signs on with Offgrid Provisions.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
