Contact O'Dwyer's: 271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710
 Log On | Subscribe
icons facebook twitter AIM
Sign-up for free e-mail newsletter >>  Sign up for O'Dwyer's weekly e-mail newsletter
 
 
jack

Editor Jack O'Dwyer Blogs:
PRSA Board, Chapters Battle; Members Lose
Tue., July 27

 
Kevin McCauley

Editor Kevin McCauley:
PR Genius of Rand Paul Buoys 'Big Coal'
Wed., July 30

   
Hazley

Editor Greg Hazley:
Dilbert on Crisis Management
Tue., July 27

 
gingerich Editor Jon Gingerich:
Blame Flies Loose as Facts in Sherrod Scandal
Mon., July 26

Read more blogs

griffinVideo: D.C. Crisis Pro on What BP Does Next
Thu., July 2
9
 
facebookVideo: Facebook Talks PR at H.Q.
Wed., July 28

 
ArmanoVideo: PR Firms and Big Clients in Social Media
Tue., July 2
7
 
 

odwyerprO'Dwyer PR's New Business Council Opens
The goal is to help PR firms build their businesses. Charter members will get an agency listing, the 2010 O’Dwyer’s Directory of PR Firms, O'Dwyer's magazine and access to the exclusive list of RFPs posted inside the subscriber area of odwyerpr.com as well as all our news and commentary.

Sign up online or download PDF

 

 News & Commentary: Log On | Subscribe

Updated Friday, July 30 @ 5:00 p.m.

Commentary
& Op-Ed

Public Relations:
Moving Beyond Reputation- It's Character That Really Counts
Jeff HuntBy Jeff Hunt
Toyota has done a nice job in addressing the "character" issues that tarnished its reputation.
Wed., July 30

Public Affairs:
Lessons from the Sherrod Scandal
Wes PedersenBy Wes Pedersen
The lesson learned from the Shirley Sherrod fiasco is that more must be done to narrow the chasm separating the rich and poor in the U.S.
Wed., July 28envelope[7]

Public Relations:
How Biz Can Get Its Groove Back
hueyBy Bill Huey
A change in attitude -- from hubris to humility, from condescension to compassion -- would serve the business community well, rather than complaining about government policies.
Tue., July 27 envelope[3]

Public Relations:
'Abundance of Caution' in Crisis PR
jaquesBy Tony Jaques
Meaningless corporate messaging obscures PR strategy in a time of crisis, when concise language is a key to recovery.
Mon., July 26 envelope[4]

Public Relations:
A Real High-Tech Lynching
Kevin FoleyBy Kevin Foley
Shirley Sherrod is a victim of high-tech lynching by the right-wing. Serious damage is inflicted on the supposedly media savvy White House.
Fri., July 23 envelope[4]

Public Relations:
Knee-Jerk Reactions in PR
scudderBy Virgil Scudder
The forced resignation of a U.S. Agriculture Dept. staffer over supposedly racist remarks shows how knee-jerk reactions are hazardous in an era of instant communications.
Wed., July 21 envelope[3]

Public Affairs:
The PR Focus in Afghanistan
Wes PedersenBy Wes Pedersen
The Pentagon's PR machine should be working night and day on "exit with dignity" strategy for American troops from Afghanistan.
Tue., July 20 envelope[2]

Public Relations:
PRSA Needs Big Hitters at the Top
Kevin FoleyBy Kevin Foley
Stature in PR comes from victories won on the field of play, not points scored on a multiple choice test. The top people at PRSA should be leading PR professionals -- tireless advocates seeking ways to expand our industry's influence.
Mon., July 19 envelope[17]

Public Affairs:
McChrystal's PR Future
Joe HonickBy Joseph J. Honick
Retired General Stanley McChrystal is likely to become the darling of the political right and a meal ticket for a Washington PR firm.
Fri., July 16

Public Affairs:
What If We Win in Afghanistan?
Wes PedersenBy Wes Pedersen
What will America do after it declares victory in Afghanistan? Scant support exists for a South Korea-like commitment or a Marshall Plan to rebuild.
Wed., July 14 envelope[6]

Archive of
Commentary & Op-Ed

Pitch op-ed pieces to: kevin@odwyerpr.com

Finance:
Expense Reduction for PR Firms (part IV)
Richard GoldsteinBy Richard Goldstein
This is the last part of a four part series on expense reduction. This column focuses on the environment of cost cutting and saving and savings for office supplies.
Tue., June 8

Financial Advice archive

PR School:
Resurrecting Telephonic Relations
Fraser SeitelBy Fraser P. Seitel
Ya' know what we forgot in the rush to promote our products on YouTube and increase our "friends" on FaceBook and advise our "followers" on Twitter? The customer.
Tue., June 22 envelope

PR Education archive

Bragman Plunges into Gibson Mess
Top Hollywood publicist Howard Bragman is repping Oksana Grigorieva, the former girlfriend of Mel Gibson.
Fri., July 30

James WittBP Taps Witt
British Petroleum hires Witt Assocs, the public safety and crisis management firm headed by President Clinton’s FEMA chief.
Fri., July 30

 

Fox Wins Historic 'Customer
Satisfaction' Rating

American Customer Satisfaction Index reports FOXNews.com has achieved the highest-rated score for a news and information site in the 10-year history of their ratings system.
Fri., July 30

Tatiana Nikulshina‘Russia’s First Lady of Communications’ Rejoins PBN
Tatiana Nikulshina, who is billed as ‘Russia’s First Lady of Communications,’ rejoins WPP’s PBN operation in Moscow.
Fri., July 30

Legendary Gershon Kekst Steps Down
Gershon Kekst, a pioneer in the mergers/acquisitions and IR sector, is stepping away from daily management of Kekst & Co.
Fri., July 30

PR School:
How To Handle 'Exclusives'
Fraser SeitelBy Fraser P. Seitel
The ‘exclusive’ is an important tool in securing publicity for one’s client or organization. Here is how to do it.
Fri., July 30

* * *

Publicis Q2 Revenue Rises
Publicis said organic growth rose 7.1% during Q2 as profit soared for the first half of 2010.
Thu., July 29

rentsFirms Work Rent-a-Car Battle
A three-way battle to acquire Dollar Thrift Automotive Group involving rivals Hertz and Avis involves two top financial PR firms.
Thu., July 29

rosenSKDKnick Adds Rosen
Former RIAA chief and Democratic communications counselor moves from Brunswick to SKDKnickerbocker.
Thu., July 29


New Accounts
Business wins at Susan Magrino Agency… Morris + King Co… Whitegate PR, PAN Comms., Carabiner Comms., TransMedia Group, Dix & Eaton, Tucker & Assocs., Wall Street Comms., The Eisen Agency, Burditch Marketing Comms., JS2 Comms., Good Relations, Brisco Capital Partners, Action PR…
Thu., July 29

vuvuzelaSouth Africa Toots Horn
of U.S. PR Firm

South Africa's tourism entity honored its U.S. PR firm with an ornate vuvuzela horn for its work during the World Cup.
Thu., July 29

IPG PR Division Up 7% in Q2
Interpublic posted a 9.7% rise in second quarter revenue, including an 8% jump at its PR divisions like Weber Shandwick and GolinHarris.
Thu., July 29

veriprimeVeriPrime Beefs up with B-M
VeriPrime Beef Food Safety Cooperative taps Burson-Marsteller to promote its e-coli fighting system.
Thu., July 29

* * *

Ryanair Flies to Edelman
Ryanair, Ireland’s discount carrier, taps Edelman for work in Ireland and U.K., after 30-firm pitch.
Wed., July 28

FDA Taps News Producer
Food and Drug Administration has hired a Scripps and MSNBC.com vet in a new online communications post as it builds up its digital presence.
Wed., July 28

makemytripB-M, Gutenberg Support
India Travel IPO

MakeMyTrip Limited, the top Indian travel portal, is leaning on two PR firms at it pursues a $100M initial public offering.
Wed., July 28

Request for Bids: Media monitoring, database; nat'l and int'l media tracking, media lists inc. blog, print and broadcast and analytics; deadline 8/2: RFP | All RFPs
Wed., July 28

Vocus Q2 Rev Up 13%
PR software provider said revenue rose 13% in the second quarter on double-digit subscription growth, despite essentially "flat" PR industry spending compared with '09.
Wed., July 28

* * *

Saga Shuts Bristol Group
Saga Investments has shuttered Bristol Group, a leading ad/PR firm in Atlantic Canada. Rival m5 Group assumes staff and hopefully clients.
Tue., July 27

Rubenstein Works Stone's
Holocaust Crisis

Rubenstein Communications handles fallout from Oliver Stone's rant against Holocaust, "Jewish domination of the media" and Israel's lobbying that has "f***** up U.S. policy for years."
Tue., July 27 envelope

United Comms. Chief to Exit on Merger
Continental’s senior VP/communications will head the function at the merged United-Continental as United said its comms. chief will step down.
Tue., July 27

homelandFed Cyber Security Office
Seeks Monitoring Service

The cyber security division of the Dept. of Homeland Security wants pitches from media monitoring vendors to tack and gauge its public affairs efforts.
Tue., July 27

* * *

Huntsworth Puts 'For Sale'
Sign on Belarus

Huntsworth works to privatize Belarus, a country with shaky ties with the U.S. over rigged elections and rights abuses.
Mon., July 26

Texas Cities Want to Woo Travelers
A group of central Texas cities led by Waco seeks help in creating a unified pitch for the area to travelers.
Mon., July 26

zweibaum AJC Taps Zweibaum
The American Jewish Committee taps Ogilvy, GCI and Ketchum veteran for new marcom post.
Mon., July 26


fergusonFerguson Moves to Brunswick/D.C.
Founder of Lipman Hearne's D.C. public affairs practice takes partner post in Brunswick Group's Washington office.
Mon., July 26

 
O'Dwyer's Monthly Magazine:
 

O'Dwyer's magazine, now in its 24th year, examines a different area of PR each month.

Issues include profiles of firms with strengths in the focus area. These profiles constitute the ideal starting point for companies beginning their search for PR counsel.

If you'd like to submit a profile of your firm, contact jon.gingerich@odwyerpr.com. Copy is due the first week of the month prior to issue date. Links to past month's profiles below.

2010 Profiles
July, Travel & Tourism
June, Multicultural/Diversity & International
May, PR Firm Rankings
April, Social Media & Broadcast Media Svcs.
March, Food & Beverage
February, Environmental PR & Public Affairs
January, PR Buyer's Guide & Crisis Comms.

2009 Profiles
December, Sports & Entertainment
November, Technology
October, Healthcare & Medical
September, Beauty & Fashion
August, Prof. Svcs. & Financial/Investor Rels.

O'Dwyer's advertising rates & specs

July 2010
Selected Contents
View complete table of contents

Editorial
'Media Merger Summer' to reveal more news bias

Travel PR Sails Into Digital Waters
A shrinking media landscpae, along with recession weary travelers, has pushed leisure PR into the digital realm.

'Flash Selling' Rises In Travel Sector
A recent study by Ypartnership and the Harrison Group reveals the trends shapping Americans' travel decisions this year.

Travel Perception, Rain or Shine
How do pros meet client demands, as oil spills, economic pressures and new media landscapes hamper PR efforts?

When Disaster Strikes: Tourism Turns Crisis PR
How PR pros can respond when disaster threatens a travel or tourism campaign.

Travel Rebounds Amid Recession, Disaster
While campaigns and budget costs still suggest caution, communicators working in travel and tourism claim the industry is on the uptick.

Profiles of Travel & Tourism PR Firms

 
Please support O'Dwyer's July sponsors:
AdMedia Partners
admediapartners.com
Edelman
edelman.com
Evins Comms.
evins.com
5W Public Relations
5wpr.com
Feintuch Communications
feintuchcommunica
tions.com
Fleishman-Hillard
fleishman.com
The George Washington University
gspmonline.com
Hawkins Int'l PR
hawkpr.com
HSMAI
hsmai.com
KEF Media
kefmedia.com
Log-On
log-on.org
Mayo Communications
mayocommunica
tions.com
MWW Group
mwwgroup.com
NAPS
napsinfo.com
Omega World Travel
owt.net
PRWeb
prweb.com
RBB PR
rbbpr.com
Ruder Finn
ruderfinn.com
TV Access
tvaccess.com
Vocus
vocus.com
Weber Shandwick
webershandwick.com
Zimmeran Agency
zimmerman.com
   
*Contact John O'Dwyer at john@odwyerpr.com to receive more
information on O'Dwyer's monthly sponsorships.
 
Job Seekers & Employers:
 

View Jobs
Access the newest jobs available.

View Resumes
Pay for the ones that interest you.
Post an Anonymous Resume
Your ticket to great job offers.
Post a Job
Reach the most qualified candidates.
Create Job Seeker Account
Find jobs and manage your resume.
Create Employer Account
Set up your online recruiting account.
Access your Job Seeker Account
Log into your account.
Pricing for Web Job Posting
$250 for 30 days; $350 for 60.
 
Recent Job Postings Location Posted
A/E, S/A/E, PR, Revive PR Santa Barbara, CA 7/28
PR Manager, Robert Half International Toronto, ON 7/22
Business Communications and PR Manager, Styron LLC Midland, MI 7/15
Team Leader, Senior PR Specialist, The Northern Trust Co. Chicago, IL 7/13
Director, Media & PR, Corporation for Public Broadcasting Washington, DC 7/13
Account Manager, PR, DCI Group Washington, DC 7/13
PR A/E, Boscobel Marketing Communications Silver Spring, MD 7/12
Account Exec, Senior A/E, Stanton PR & Marketing New York, NY 7/12
PR Account Coordinator, Russ Reid Pasadena, CA 7/07
Media and PR Manager, Qatar Foundation Int'l Washington, DC 7/06
Marcom PR Specialist, P/T, Hypertronnics Corp. Hudson, MA 7/06
Director - Comms. and PR, Dean Madison, WI 7/05
PR Coordinator, Player Affinity CA, NY, more 7/05
 

PR INDUSTRY STOCKS
Activity as of closing bell Fri., July 30
Dow: 10,465.94
-1.22 Nasdaq: 2,254.70 +0.31

Name Last Chg P/E 52 Week High 52 Week Low
FTI Consulting 35.16

-0.42

15.51 56.41 30.78
Havas (Euro) 3.94 +0.31 n/a 3.21 1.29
Interpublic

9.16

+0.18 17217.77 161119.50 4.69
Omnicom

37.29

+0.02 13.00 44.08 30.11
Publicis (Euro) 34.58 -0.07 n/a 29.36 16.60
Vocus

16.30

+0.25 1,183.08 21.94 13.83
WPP

53.12

-0.15

n/a 57.14 30.98
NOTE: Click on name for latest company information, stock charts, SEC filings, etc. from Yahoo Finance.
 Top Ranked PR Firms:
    2009 Net Fees
1.

Edelman

$440,110,343
2. APCO Worldwide 100,300,000
3. Ruder Finn Group 89,175,000
4. Text 100 Int'l. 48,600,000
5. Schwartz Comms. 24,905,403
6. ICR
22,011,161
7. Regan Comms. 19,859,000
8. Gibbs & Soell 16,888,152
9. Allison & Partners 14,662,255
10. Cooney/Waters Group 12,344,058
Complete rankings of independent firms
 
 
Special Guests -- Talk Show Publicity
 
How to Hire a PR Firm:
 
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever.
 
Codie Awards
 
INSTANT Poll:
bp
BP's change in CEO from Tony Hayward to American Robert Dudley is a:
PR move.
change of accents.
sop to financial markets.
sound strategic decision.
Snapshots - 10/17/08
PR Pop Quiz:
fireworks
July Fireworks
By Fraser Seitel
Start Quiz
 
prsa-apr
Sign the Petition to Eliminate the APR requirement to serve PRSA
Snapshots - 10/17/08
 
Vocus
 
Firm Rankings by PR Specialty:
 

--Agriculture
--Beauty & Fashion
--Entertainment
--Environmental/PA
--Financial PR/IR
--Food & Beverage

--Healthcare
--Home Furnishings
--Professional Svcs.
--Sports/Leisure
--Technology/Industrial
--Travel
 
The George Washington University
 
Firm Rankings by Cities/Regions:
 

--Atlanta
--Chicago
--Connecticut
--Florida
--Los Angeles
--Massachusetts
--Midwest Cities
--Minneapolis/St. Paul
--New Jersey

--New York
--Pennsylvania
--San Francisco
--Silicon Valley
--Southeast
--Texas
--Western Cities
--Washington, D.C.
 
PRWeb
 
PR Firm Profiles:
 

O'Dwyer's 2010 Directory of PR Firms

Look up firms
Alphabetically,
Geographically
or by PR Specialty

400 of the 1,700 firms in the 2010 directory appear in our online database on their own pages and can be easily printed.
Only $95 for PR's #1 Directory!
Call toll free 866/395-7710 or order online.
 
Ad Media Partners
 
PR Services & Products:
 
O'Dwyer's 2010 PR Buyer's Guide
in digital magazine format
 

--Annual Reports/
Design Consultants

--Assns./Clubs/
Societies

--Awards/Programs
--Books
--Broadcast Monitoring
--Camera Ready Releases
--Celebrities
--Clipping Services
--Conference Planners
--Copywriters
--Corp. Image Consultants
--CPA/Consulting Svcs.
--Crisis Management
--Directories

--Directory Publishers
--Editorial Distribution
--Editorial Svcs.

--Education
--Electronic Newsfeeds/ Sat. Svcs.
--Employment Svcs.
--Executive Search
--Fax Svcs.
--Fulfillment
--Graphic Services
--Info Distribution
--Interactive/
Multimedia Svcs.

--Internet Svcs.
--Mailing Services
--Mgmt. Consultants

--Measurement & Evaluation
--Media Lists
--Media Monitoring
--Media (Speech) Training
--Media Tours/ Roadshows
--Newsletters
--Newswires/Press Svcs.
--Online Info/ Databases
--Photo Distribution
--Photographers/Stock Photo
--Press Release Distribution
--Printing
--Promotions
--PR Networks
--Public Svc. Announcements
--Radio
--Research
--Satellite Media Tours
--Software Products
--Speakers Service (Talent)
--Special Events
--Speechwriting
--Translation Svcs.
--TV Production
--Video
--Webcasting
--Website Development

 
Sponsored Links
Contact john@odwyerpr.com to add your link
 

Cause Marketing Agency
Rosica - Strategic Internet Marketing, Social Media, Cause Marketing and PR agency

 
 
 
 

 

NEED HELP? john@odwyerpr.com

Subscribe to O'Dwyer's website | Editorial Contacts | Order O'Dwyer Publications | Advertising Info | Terms and Conditions

Copyright © 1998-2010 J.R. O'Dwyer Company, Inc.
271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710

O'Dwyer's Message Board Follow O'Dwyer's on Twitter O'Dwyer's October Digital Magazine Subscribe to odwyerpr.com Sign-Up for O'Dwyer's Weekly E-mail Newsletter MHP Productions O'Dwyer's January magazine O'Dwyer's February 2010 Magazine O'Dwyer's Digital Magazine O'Dwyer's Magazine - Jan. 2010 O'Dwyer's July Magazine