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Kevin McCauley

Editor Kevin McCauley Blogs:
N.Y. Times Stands Tall with Jerusalem Bureau Chief Defense
Tue., Feb. 9

Super Bowl Advertisers Deserve Makegoods; Obama Falls Flat
Mon., Feb. 8

Census Bureau Touts PR Value of Super Bowl Ad Buy
Thu., Feb. 4

   
jack

Editor Jack O'Dwyer Blogs:
IT Nerds are Invading PR
Mon., Feb. 8

Corporate Social Media Codes Are Faulty
Mon., Feb. 1

   

Jon gingerich

Editor Jon Gingerich Blogs:
SCOTUS Decision Silences Democracy's 'Voice'
Mon., Jan. 25

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Thu., Feb. 4

 

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Wed., Feb. 3

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People | New Accounts | News of Firms | PR Services | PR Opinion | Media Notes
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 (Info.)  News tips: kevin@odwyerpr.com  AOL IM: kmccau2590  Twitter: odwyerpr
Updated Tuesday, Feb. 9 @ 4:14 p.m.

Commentary
& Op-Ed

Public Relations:
Good for Goldman
Fraser SeitelBy Fraser P. Seitel
The much maligned financial powerhouse made the proper PR move when it announced CEO Lloyd Blankfein would receive only $9 million as his 2009 bonus. No I'm not being facetious.
Tue., Feb. 9

Public Relations:
IT Nerds Are Invading PR
jackBy Jack O'Dwyer
IT nerds (brainy but unsociable) sense that PR people are lining up like sheep to be driven into social media pens. However, it could be that the great bulk of PR pros are not falling for the social media hype.
Mon., Feb. 8 envelope[2]

Sports PR:
'Could've Been the Greatest'
Arthur SolomonBy Arthur Solomon
Peyton Manning would have been considered the "greatest" quarterback of all time had his Colts knocked off the Saints last night, or maybe not. How does anyone know?
Mon., Feb. 8 envelope[2]

Public Relations:
Toyota's Brand Hangs in the Balance
Di ChiroBy Patrick Di Chiro
Toyota's handling of its crisis resembles Audi's disastrous handling of its own unintended acceleration catastrophe of the 1980s.
Fri., Feb. 5

Public Affairs:
Obama PR Rehab Begins
PerdersenBy Wes Pedersen
If the new feistier and more conciliatory President Obama is for real, the U.S. is in luck. But it will take more than PR lines to win over jobless Americans.
Tue., Feb. 2 envelope[11]

Commentary archive

havasHavas Says Media, Corporate Comms. Recovering
Havas kicked off reporting season for the ad/PR conglomerates by posting narrower revenue losses for Q4 of 2009. Says corporate comms. biz returned to positive growth last quarter.
Tue., Feb. 9

Big WardrobeBigWardrobe Looks
for PR Help

BigWardrobe, the British site that bills itself as the world’s biggest clothes swapper, looks for PR firm to build membership in the U.S.
Tue., Feb. 9

chicago state univ.Struggling Chicago Univ.
Seeks PR Counsel
Minority dominated state university in Chicago with a paltry graduation rate is looking for a PR lift through an RFP process. Download the RFP...
Tue., Feb. 9

Imus'I-Man' Flies Citation
Morning radio's Don Imus plugs CitationAir, the private jet service that is owned by Textron's Cessna Aircraft unit.
Tue., Feb. 9


Brunswick Partner Exits for
New Beckerman D.C. Outpost

D.C. partner for Brunswick and former editorial writer for Washington Times heads capital push for N.J. firm.
Tue., Feb. 9

* * *

o'donohue MS&L's O'Donohue to C&W
MaryEllen O'Donohue, who spent nearly 25 years at MS&L, is latest to join Cohn & Wolfe.
Mon., Feb. 8


Ruder Finn Gauges CSR in China
Chinese consumers say they'd avoid companies with a poor CSR record, but criteria like quality and environmental protection far outweigh concerns like intellectual property rights and employee treatment, according to a study by Ruder Finn and Tsinghua University.
Mon., Feb. 8

rncRNC Communications Overhauled
Republican National Committee has filled its comms. director slot vacated in November with a former campaign aide to chair Michael Steele.
Mon., Feb. 8

Toyota Tags Glover Park Group
Toyota has reached out Democrat-connected Glover Park Group as Congress is set to probe the safety record of Japanese automaker.
Mon., Feb. 8

MMC Hosts Whoopi for Poise
Marina Maher Communications kicks off a marketing drive for Kimberly-Clark’s Poise brand of absorbent pads featuring Whoopi Goldberg.
Mon., Feb. 8

Senate Press Aide to OS
Press secretary for a key Senate environmental committee moves to Outreach Strategies in D.C.
Mon., Feb. 8

dna13PR Services:
dna13 Expands Software, Reach
PR monitoring and management software company dna13 has upgraded its flagship product and expanded its availability via Thomson Reuters.
Mon., Feb. 8

 
O'Dwyer's Monthly Magazine: Subscribe today!
 

O'Dwyer's magazine, now in its 24th year, examines a different area of PR each month.

Issues include profiles of firms with strengths in the focus area. These profiles constitute the ideal starting point for companies beginning their search for PR counsel.

If you'd like to submit a profile of your firm, contact jon.gingerich@odwyerpr.com. Copy is due the first week of the month prior to issue date. Links to past month's profiles below.

2010 Profiles
February, Environmental PR & Public Affairs
January, PR Buyer's Guide & Crisis Comms.

2009 Profiles
December, Sports & Entertainment
November, Technology
October, Healthcare & Medical
September, Beauty & Fashion
August, Prof. Svcs. & Financial/Investor Rels.
July, Travel & Tourism
June, Multicultural/Diversity & International
May, PR Firm Rankings
April, Broadcast Media Services
March, Food & Beverage

O'Dwyer's advertising rates & specs

O'Dwyer's January magazine

February 2010
Selected Contents
View complete table of contents

Editorial
Global warming deniers need to
come up with a new strategy.

Chevron's Battle Over Oil Clean-Up Ends
Environmentalists speak out against Chevron’s alleged contamination in the Ecuadorian Amazon.

Supreme Court Backs Corporate Speech
The PR community speaks out regarding the Supreme Court’s recent decision to allow unlimited corporate spending on political campaign ads.

Be Wary Of 'Advertising' In Social Media
PR pros who take part in blog conversations are legally “advertisers” and must identify who they represent.

The Politics Of Climate Change
In the wake of new climate legislation,
U.S. business has resorted
to 1980’s denial tactics.

Straight Talk With An Environmental Pro
Aric Caplan discusses the trends and politics shaping green communications.

Profiles of Public Affairs & Environmental Firms

Rankings of Public Affairs & Environmental Firms

 
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Recent Job Postings Location Posted

PR Account Supervisor, Ervin & Smith Adv. & PR

Omaha, NE 2/03
PR Specialist, Tupperware Brands Corp. Orlando, FL 2/02
PR Specialist, Carlisle SynTec Carlisle, PA 2/02
Instructor of Comms. and PR, Penn State Harrisburg Middletown, PA 1/28

Social Media Specialist, Stern + Associates

Cranford, NJ 1/26
PR/Marketing Manager, Rocket Farms/Next Pharmaceu. Salinas, CA 1/22
Director of PR, Sterling Jewelers Akron, OH 1/21
VP of Beauty PR, Confidential New York, NY 1/21

PR & Marketing Assist - PT/Temp, Amon Carter Museum

Fort Worth, TX 1/18
PR & Comms. Intern, IHRSA Boston, MA 1/18
 

PR INDUSTRY STOCKS
Activity as of 1:54 p.m., Feb. 9
Dow: 10,103.23
+194.84 Nasdaq: 2,155.87 +29.82

Name Last Chg P/E 52 Week High 52 Week Low
FTI Consulting 41.66

+0.16

15.76 56.41 36.14
Havas (Euro) 2.57 -0.33 n/a 2.80 1.24
Interpublic

6.48

+0.13 17.72 7.77 3.13
Omnicom

35.40

+0.86 13.07 39.99 20.09
Publicis (Euro) 29.20 -0.24 n/a 29.36 16.60
Vocus 15.20 +0.40 1,087.69 21.94 13.83
WPP

45.87

+1.57 n/a 50.32 24.51
NOTE: Click on name for latest company information, stock charts, SEC filings, etc. from Yahoo Finance.
PRWeb
 
INSTANT Poll:
Toyota Prius
Rate Toyota's PR performance amid its recall of millions of vehicles:
Great
On the Right Track
So-So
In Need of a U-Turn
Hopeless
Snapshots - 10/17/08
PR Pop Quiz:
Happy Valentine's Day
Valentine's Day
By Fraser Seitel
Start Quiz
Snapshots - 10/17/08
 
ExL Pharama 2nd Annual European PR & Comms. Summit
 
 Top Ranked PR Firms:
 
    2008 Net Fees
1.

Edelman

$449,231,193
2. Waggener Edstrom 119,670,000
3. APCO Worldwide 112,400,000
4. Ruder Finn Group 96,112,000
5. Text 100 Int'l. 63,000,000
6. Qorvis Comms.
34,919,065
7. Schwartz Comms. 31,049,817
8. ICR 26,202,272
9. Dan Klores Comms. 22,400,000
10. Taylor 20,205,000
Complete rankings of independent firms

*Deadline to participate in 2010 rankings
is Friday, Feb. 12
...Download PDF form

 
KEF Media
 
How to Hire a PR Firm:
 
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever.
 
Firm Rankings by PR Specialty:
 

--Agriculture
--Beauty & Fashion
--Entertainment
--Environmental/PA
--Financial PR/IR
--Food & Beverage

--Healthcare
--Home Furnishings
--Professional Svcs.
--Sports/Leisure
--Technology/Industrial
--Travel
 
Firm Rankings by Cities/Regions:
 

--Atlanta
--Chicago
--Connecticut
--Florida
--Los Angeles
--Massachusetts
--Midwest Cities
--Minneapolis/St. Paul
--New Jersey

--New York
--Pennsylvania
--San Francisco
--Silicon Valley
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--Texas
--Western Cities
--Washington, D.C.
 
PR Firm Profiles:
 

2009 O'Dwyer's Directory of PR Firms

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Geographically
or by PR Specialty

400 of the 1,850 firms in the 2009 directory appear in our online database on their own pages and can be easily printed.
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PR Services & Products:
 

--Annual Reports/
Design Consultants

--Assns./Clubs/
Societies

--Awards/Programs
--Books
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--Camera Ready Releases
--Celebrities
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--Conference Planners
--Copywriters
--Corp. Image Consultants
--CPA/Consulting Svcs.
--Crisis Management
--Directories

--Directory Publishers
--Editorial Distribution
--Editorial Svcs.

--Education
--Electronic Newsfeeds/ Sat. Svcs.
--Employment Svcs.
--Executive Search
--Fax Svcs.
--Fulfillment
--Graphic Services
--Info Distribution
--Interactive/
Multimedia Svcs.

--Internet Svcs.
--Mailing Services
--Mgmt. Consultants

--Measurement & Evaluation
--Media Lists
--Media Monitoring
--Media (Speech) Training
--Media Tours/ Roadshows
--Newsletters
--Newswires/Press Svcs.
--Online Info/ Databases
--Photo Distribution
--Photographers/Stock Photo
--Press Release Distribution
--Printing
--Promotions
--PR Networks
--Public Svc. Announcements
--Radio
--Research
--Satellite Media Tours
--Software Products
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--Special Events
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--TV Production
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