O'Dwyer's is your source for finding PR & communications pros with expertise in an incredibly diverse array of specialties. View latest contributions below.
While finding the right solution to a problem is still important, the work that differentiates effective communications leaders is problem-finding—identifying the real risk before it becomes visible, reputational or irreversible.
Apologies are often seen as a weakness or as proof that a leader has lost control of the narrative. But Donald Trump's failure to apologize after he posted—and then deleted—a video with a racist clip of Barack and Michelle Obama shows how flawed this mindset is.
The new playbook for surviving a public crisis.
Why crisis situations typically start with a decision, not a mistake.
Keys to building a communications plan that successfully prepares companies for a cyber incident.
How debt market volatility is creating a new crisis communication scenario.
Communications strategies to build more housing of all kinds.
In today’s B2B and supply-chain crises, proactively managing your GEO footprint is now a reputational necessity.
How to tell whether you’re dealing with a crisis firm or simply a “PR firm that does crisis.”
To thrive in the uncertainty surrounding them, brands must make a profoundly counterintuitive shift: embrace the chaos.
American companies must now employ smarter—not louder—communications to navigate today’s evolving global tariffs.
The forces that will redefine corporate strategy and reputation management in 2026.
In an era of heightened political polarization, rapid news cycles, and social media scrutiny, PR pros are under constant pressure to respond, react, or remain silent.
Reputation isn’t a byproduct of crisis management. It must guide strategy.
After weeks of PR and political wrangling, who won the PR battle over the release of the Epstein files?
In 2025, reputational crises were less about isolated missteps and more about how quickly leadership, clarity and proportional judgment reacted under pressure.
Examples of failed leadership in organizations that can enable misbehavior and risk addiction among senior executives.
Brown University’s response to the tragic and horrific mass shooting on its Providence campus on Saturday, December 13, revealed reported breakdowns in crisis communication, operational execution and real-time situational awareness within university leadership as the emergency unfolded.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Defense companies must recognize that storytelling needs to be a strategic priority.
In today’s always-on news cycle, one misstep can become a national story in minutes. Crisis PR expert Jonathan Beaton — a veteran of Florida’s most high-profile legal, corporate, and political battles — explains how to control the narrative before it controls you.
The Coldplay Kiss Cam saga isn’t just pop culture—it’s a masterclass in how communication leaders must guide the C-suite through visibility, vulnerability, and the velocity of the omnichannel world.
Looking at the most effective crisis PR campaigns of 2025 with an eye to what they did right, offers lessons any communicator can apply.
Across 15 years in journalism, a few in politics, and more than a decade leading crisis communications at Orchestra, the first half of 2025 was the busiest I’ve ever experienced.
Epstein mania 2.0: Furor over the “Epstein files” and “Epstein client list” erupts between Trump and MAGA world, with media all over it.
Amid the salacious snickering about the Coldplay Kiss Cam embarrassment is a very serious corporate reputation crisis for Astronomer.
In today’s hyper-politicized and fast-moving media landscape, no foundation or nonprofit organization is immune to reputational threats.
Liars often rely on a familiar toolkit that has also been commonly utilized in the field of communications. Here’s why good communications is always handled truthfully, honestly and ethically.
In a year marked by shifting tariffs and global trade dynamics—manufacturing companies that prioritize strong internal communication will be best positioned to lead and grow.
"Crisis pattern recognition"—the ability to anticipate and mitigate reputational threats before they escalate—preserves stakeholder confidence and protects value during precisely the periods when companies need to work the hardest to establish their brands and build resilient reputations.
Some recent examples of the creative ways that people have tried to deny obvious guilt instead of simply admitting the truth.
Crisis management has reached a fever pitch. What was once a field concerned with managing occasional media relations has transformed into a complex, 24/7 practice in an era where social media and digital platforms amplify every mistake.
