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Modern PR and communications go far beyond the traditional press release. In today’s digital age, it is the strategic management of a brand’s presence across earned, owned and shared media. It’s about ensuring that when a customer – or an AI – searches for your brand, the narrative is consistent, authoritative and trustworthy. A modern PR and communications agency focuses on building digital authority that resonates with both human audiences and search algorithms.
Algosec
Aprio
Arium
Ascend
Atlanta Beltline
Barr Foundation
CEP
Essential Ingredients
Further
Georgia Aquarium
HHA Exchange
Hope Industrial
Huntress
Intelerad
Invest Atlanta
Latapult
Litmos
Nintex
Parkmobile
Points of Light
Rimidi
S&T Bank
Showpad
SugarCRM
Tiger Connect
Tricentis
VitalSource
Alloy
1115 Howell Mill Road NW, Suite 600, Atlanta, GA 30318
855/300-8209
[email protected]
www.alloycrew.com
Modern PR and communications go far beyond the traditional press release. In today’s digital age, it is the strategic management of a brand’s presence across earned, owned and shared media. It’s about ensuring that when a customer – or an AI – searches for your brand, the narrative is consistent, authoritative and trustworthy. A modern PR and communications agency focuses on building digital authority that resonates with both human audiences and search algorithms.
Our deep roots in technology and public relations enable us to create bold narratives that resonate with buyers, boards, media and influencers alike, positioning our clients as visionaries and thought leaders.
Recent Press Coverage on Alloy:
Alloy Acquires Digital Agency Hot Sauce
Alloy Acquires Look Listen Agency
Alloy Merges with The Partnership
Alloy and The Partnership Merge
Alloy Snags Third Acquisition in Three Months
Strapi Launches Strategic Partnership with Alloy
Employees: 100. Founded: 2012.
Agency Statement:
Alloy is an integrated marketing agency full of creative thinkers and problem solvers whose results-oriented work extends throughout the Americas, Europe and the Middle East. The firm's deep expertise in creating marketing strategies, platforms, ecosystems, multichannel campaigns and much more help imaginative brands engage with buyers, shape public opinion, build lasting influence and grow market share. Since 2012, Alloy has been named a 10-time Best Place to Work, Technology Agency of the Year and Fastest Growing Agency, and has been celebrated for Best Use of Measurement and Data. To learn more, visit alloycrew.com and follow @alloy_crew on LinkedIn and Instagram.
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Alloy TeamRaj Choudhury, CEO; Kit Hughes, Creative Partner; Jennifer Ready, Partner, Chief Creative & Innovation Officer; Jenni McDonough, Chief People Officer; Amanda Lucey, Partner, Chief Mktg. & Comms. Officer; Lisa Arsenault, Chief Operations Officer; Melissa Baratta, Chief Client Officer
Additional office in New Orleans.
Clients Include:
AdvantiveAlgosec
Aprio
Arium
Ascend
Atlanta Beltline
Barr Foundation
CEP
Essential Ingredients
Further
Georgia Aquarium
HHA Exchange
Hope Industrial
Huntress
Intelerad
Invest Atlanta
Latapult
Litmos
Nintex
Parkmobile
Points of Light
Rimidi
S&T Bank
Showpad
SugarCRM
Tiger Connect
Tricentis
VitalSource
Alloy in the news with O'Dwyer's:
| • | Healthcare PR Firms Suffer 1.6% Decline in '25Wed., Apr. 22, 2026...York, NY 151 $1,489,625 #35 Bospar, San Francisco, CA 76 $1,435,681 #36 Pierpont Communications, Houston, TX 36 $1,431,601 #37 Red Thread PR, Philadelphia, PA 14 $1,185,386 #38 LaunchSquad, San Francisco, CA 109 $1,150,000 #39 rbb Communications, Miami, FL 59 $1,135,882 #40 Tunheim, Minneapolis, MN 23 $1,109,750 #41 Alloy , Atlanta, GA 88 $1,069,345 #42 Taylor, New York, NY 100 $950,000 #43 Jackson Spalding, Atlanta, GA 133 $922,194 #44 V2 Communications, Boston, MA 44 $905,852 #45 Beehive Strategic Communication, St. Paul, MN 11 $852,916 #46 L.C. Williams & Associates, Chicago,... |
| • | News of Firms: Alford & Co. PR Launches in LAWed., Mar. 19, 2025...more than ever and we are the team that is doing the work,” said Alford. Alloy expands into an office in The Interlock, a building in Atlanta’s West Midtown. The new... |
| • | Accounts in Transit: Dave Thomas Foundation Taps Crosby for PSA PushFri., Dec. 6, 2024...provides ready access to cross-country skiing, hiking, fishing and kayaking on nearby trails and rivers. Alloy is named agency of record for Further, a data, cloud and AI company that helps clients... |
| • | Accounts in Transit: Alloy Reps Atlanta BeltLineFri., Jun. 14, 2024... Alloy is engaged as marketing agency of record for the Atlanta BeltLine, a network of... |
| • | On the Move: Narrative Strategies Snags Martin from FGS GlobalTue., Jun. 4, 2024...senior leadership will be essential for LLYC to achieve its long-term objectives," said Vidal. David Randolph Alloy names David Randolph as SVP of strategy to head up its newly formed strategy... |
| • | A Tough 2023 for TechThu., Apr. 18, 2024...well as the broader market improvements that are setting us on a growth path again.” Alloy Rides a Growth Wave ... |
| • | News of Firms: Crosby Enlists to Promote Organ DonationMon., Apr. 8, 2024...could give by registering as an organ donor,” said Crosby president and CEO Raymond Crosby. Alloy , which works with tech clients, receives a significant investment from Purpose Group, a private fund... |
| • | On the Move: Alloy Adds Cowart as VP-GrowthWed., Jul. 12, 2023... Simon Cowart Alloy hires Simon Cowart as vice president of growth. Cowart was previously director of new... |
| • | Accounts in Transit: Alloy Adds LitmosTue., May 30, 2023... Alloy signs on as agency of record for enterprise learning solution Litmos. The agency has... |
| • | Accounts in Transit: Alloy Picks Up LeaseQueryFri., May 26, 2023... Alloy signs up as agency of record for Atlanta-based leasing accounting software provider LeaseQuery. The... |
| • | News of Firms: Alloy Acquires Narwhal.DigitalWed., Apr. 5, 2023... Alloy acquires fellow Atlanta-based firm Narwhal.Digital LLC, a creative technology agency focused on bringing digital... |
| • | Accounts in Transit: Rubenstein Adds AIVF Fertility Solutions FirmThu., Mar. 30, 2023...for a more inclusive and equitable future of family-building," said AIVF CEO and founder Danielle Gilboa. Alloy is named global agency of record for Unbabel, an AI-powered language operations platform that helps... |
| • | Accounts in Transit: Alloy Picks Up RetireeFirstTue., Mar. 28, 2023... Alloy picks up RetireeFirst, a benefit management solutions and advocacy service provider. The selection follows RetireeFirst’s recent... |
| • | On the Move: 360PR+ Hires Armit as HR ChiefTue., Feb. 7, 2023...meaningful for them as individuals, the agency and our clients," said 360PR+ CEO Laura Tomasetti. Jenni McDonough Alloy names Jenni McDonough as chief people officer. McDonough comes to the agency from 22squared, where... |
| • | Tech Cos. Step Up Customer EngagementThu., Oct. 13, 2022...their communications increasingly toward customer engagement and loyalty, according to a new study from Alloy . The ... |
| • | Kaplow Leads Content for SheKnowsWed., Feb. 3, 2016...director of web development for Conde Nast. She was previously VP of content at Alloy Media + Marketing (Defy Media). SheKnows recently locked up $22M in financing from Ally Corporate... |
