Ruder Finn - What's Next

Public Relations News & PR Firms Coverage

Latest PR firm news, commentary & professional development.

Last Updated: Tue., Nov. 11, 2025 @ 5:25 pm

IPG Posts 5% Dip in Last Gasp as Public Company

Tue., Nov. 11, 2025

By Kevin McCauley

Philippe KrakowskyInterpublic posted a 5.1 percent drop in Q3 net revenues to $2.5B as CEO Philippe Krakowsky reports the final financial results of the publicly traded company.

Michigan County Mounts PR Search

Tue., Nov. 11, 2025

By Kevin McCauley

Grand TraverseGrand Traverse County, which has about 100K people living in northern Michigan, is looking for a partner to handle marketing and communications services.

Commentary

Cold as ICE

Tue., Nov. 11, 2025

By Kevin McCauley

ICEA huge PR opportunity looms for a firm that is willing to take some heat by promoting Immigration & Customs Enforcement... Disgraced New York mayor Eric Adams couldn't wait to make another pilgrimage to Israel to stick it to his successor Zohran Mamdani... Hats off to Berkshire Hathaway’s Warren Buffett for writing his always engaging and witty annual reports over the years. He's retiring his pen at age 95.

Accounts in Transit: Redpoint Books Japan's Kintetsu Railway

Tue., Nov. 11, 2025

By Steve Barnes

KintetsuRedpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.

On the Move: Mod Op Adds John Powers and Alan Kipust

Tue., Nov. 11, 2025

By Steve Barnes

ModOpMod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.

PR Firm News: Ruder Finn Unveils rf.StoryLab

Tue., Nov. 11, 2025

By Steve Barnes

Ruder FinnRuder Finn launches rf.StoryLab, a creative incubator that merges generative AI tools with human-powered creative vision... Do It On, a Lisbon-based marketing and communication agency, joins INT. Agencies, an international collective of independent full-service agencies with a presence across five continents... The Public Relations Society of America releases “AI Prompting 101: A ‘Start Here’ Guide for Professional Communicators,” a resource offering practical, structured guidance to help communications pros integrate generative AI tools into their daily work.

ICE Mulls Hiring Marketing Partner

Mon., Nov. 10, 2025

By Kevin McCauley

ICEThe Dept of Homeland Security’s Immigration & Customs Enforcement unit is gathering information from firms interested in supporting its marketing and recruiting initiatives.

Joele Frank Handles Pine Gate's Chapter 11

Mon., Nov. 10, 2025

By Kevin McCauley

PineGateJoele Frank handles Pine Gate Renewables as the Asheville, NC-based solar power development company declares Chapter 11 in the aftermath of Donald Trump’s cuts to wind & solar tax credits.

On the Move: Mavericks Recruit Miller for CCO Post

Mon., Nov. 10, 2025

By Steve Barnes

Gina MillerThe Dallas Mavericks bring on Gina Miller as chief communications officer, a newly created role. She was previously with Major League Soccer team FC Dallas... Americans for the Arts, a nonprofit organization that advances arts advocacy, names Jamey Lundblad as CMO... Ambac Financial Group, an insurance holding company, names Karen Beyer managing director, head of investor relations.

Why Leaders Need A Funny Bone

Mon., Nov. 10, 2025

By Ken Jacobs

Tony D'AngeloTony D'Angelo, Department Chair at Syracuse University’s Newhouse School, is shaping the next generation of communicators. In this episode of Taking the Lead, he shares lessons on trust, collaboration, and developing true leaders, not just top performers.

Press Releases: Is That All There Is?

Mon., Nov. 10, 2025

By Dan Garza

Dan GarzaPress releases are important, but they do little to create brand and market awareness, and they’re no substitute for a well-orchestrated PR strategy.

PR Pitches Still Resonate Among Creator Journalists.

Mon., Nov. 10, 2025

By Steve Barnes

Muck RackAbout eight out of 10 self-publishing creator journalists (82 percent) say that at least some of their stories are based on a PR pitch, according to a study from Muck Rack.

MA Town Budgets $100K for Emergency Comms System

Fri., Nov. 7, 2025

By Kevin McCauley

PetershamPetersham, which is the fifth largest town in Massachusetts, seeks a firm to develop an emergency communications program for its municipal vulnerability preparedness program.

SKDK Heavyweight Prewett Shifts to Actum

Fri., Nov. 7, 2025

By Kevin McCauley

Cecelia PreweetActum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.