Clyne Exits MWWPR for BlackBerry
Mon, Oct. 7, 2019
By Kevin McCauley
Karen Clyne, who was executive VP/technology practice leader/western region general manager at MWWPR, has moved to BlackBerry as global head of communications.
| Category: Technology PR | Return to Latest News |
Karen Clyne, who was executive VP/technology practice leader/western region general manager at MWWPR, has moved to BlackBerry as global head of communications.
Harry Pforzheimer, one-time global leader of Edelman’s global technology offering, is now VP-international marketing & communications at CloudMinds Technology.
Syreeta Mussante, who was executive VP at Bateman Group, will be the new North America managing director of The Hoffman Agency on Sept. 3.
A look at five current trends in technology that PR pros can utilize to position their clients as innovators within their industry.
Lean Factor has won the competitive pitch for 5Tonic, which is committed to a global open environment to promote research and projects related to the development of 5G technologies.
The historic disruption affecting today’s tech sector has resulted in a number of unlikely alliances in recent years, as a host of traditionally non-tech companies enter into a thriving market that shows no signs of slowing down. It’s also presented untold demand and opportunities for the communicators working within this landscape.
Incoming web traffic from media coverage of a technology brand outperforms traffic from other sources, according to a recent ARPR report.
Clever editing, misleading titles and manufactured images are making it easier to deceive and manipulate stakeholders. Here’s what communicators can do to combat this truth decay.
Dave Reddy, who was executive VP-earned media strategy at Weber Shandwick, has joined Big Valley Marketing of San Jose to lead its media and influencer practice.
Facebook's Todd Breasseale has shifted to Microsoft as public affairs & communications director.
Weber Shandwick unveils hiring of technology pros Annemiek Hamelinck and Gareth Williams as executive VPs in San Francisco.
Xerox hires IBM Watson communicator Anne Marie Squeo to senior VP- chief communications and brand officer, a new post.
Most communicators believe technology will boost engagement among consumers in the future, but also worry that this engagement could be driven by misinformation, leading to a society that’s even more polarized than it is today, according to the latest USC Annenberg Center for Public Relations Global Communications Report. (1 reader comment)
A new interactive study guide from Weber Shandwick attempts to crack the code of intelligent technology for people working in the communications industry.
“The Metaspace Economy” is the next fundamental global economic transformation that will require PR people to develop a brand new way of thinking. (1 reader comment)
Sarah Lubman, former Brunswick Group partner and Wall Street Journal reporter, is joining Japanese telecommunications giant Softbank Group Corp. on Feb. 11 as partner, corporate communications.
No matter which industry your organization operates in, sharing your innovation story should play a crucial role in your brand’s overall marketing strategy.
Symantec, the $5B cybersecurity company, has hired Justin Saia as VP- corporate communications. He joins Symantec from strategic consulting and communications firm Matrix, where he was chief operating officer.
When it comes to reconciling free markets, technological innovation and personal digital privacy, it’s clear that Wall Street, Silicon Valley and Capitol Hill have a long way to go. For PR practitioners, it can be a rocky and sometimes challenging landscape to navigate. One thing we can agree on is the need for more transparency among all parties. (1 reader comment)
Tech PR pros and subject matter experts and work well together, but cooperation often fails when one party often doesn’t know the role the other is supposed to play.
Sustaining growth marketing success can be achieved with an integrated approach that weaves a story across a mix of earned, owned and paid channels.
Leaders in the technology sector must address data privacy concerns and be transparent and authentic in how they operate if they want to maintain trust and help consumers understand how emerging technologies are impacting society.
Communications professionals working in the technology sector should understand how high-growth tech companies today work. Similarly, it’s important for communicators to educate tech leaders on how PR articulates their vision, elevates awareness and drives growth opportunities.
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