The Inside News of PR & Marketing Communications

Last Updated: Fri., Sep. 21, 2018 @ 2:15 pm

Category: Technology PRReturn to Latest News

Hernandez Heads for NCTA

Fri, Sep. 21, 2018

By Kevin McCauley

Saul HernandezNCTA, the DC voice of the broadband and pay cable TV business, has added Saul Hernandez as VP-government relations.

Benecke Guides Growth at RF

Mon, Sep. 17, 2018

By Kevin McCauley

Rowan beneckeRowan Benecke, who exited Burson Cohn & Wolfe last month, has emerged as chief growth officer at Ruder Finn.

APCO’s Tech Chair Thomas Shifts to BCW

Thu, Sep. 6, 2018

By Kevin McCauley

Michael Ann ThomasMichael Ann Thomas, senior VP/global technology chair at APCO Worldwide, will join BCW on Sept. 10 as executive VP-global technology solutions. She takes over for Rowan Benecke.

Omnicom Acquires Consultant Credera

Fri, Aug. 3, 2018

By Kevin McCauley

Lujke TaylorOmnicom has acquired Credera, the Dallas-based management and technology consultant that has more than 300 staffers and $80M in annual revenues.

Consumers Apprehensive About AI

Fri, Jul. 20, 2018

By Jon Gingerich

AIArtificial Intelligence has become a hot topic in recent years, but a recent FleishmanHillard report suggests that many still lack a full understanding of what AI is and are looking to experts to educate them on the technology and the role it plays in society. (2 reader comments)

Daddi Dances to Samba Beat

Fri, Jul. 6, 2018

By Kevin McCauley

Samba TVDaddi Brand Communications represents Samba TV, which was featured in a lengthy July 5 front-page New York Times story about privacy and data concerns presented by smart TVs.

Weber Returns to Racepoint Global's Helm

Thu, Jul. 5, 2018

By Kevin McCauley

Larry WeberTech guru Larry Weber, founder/chairman of Racepoint Global, is returning to the helm following the surprise resignation of CEO Peter Prodromou. (1 reader comment)

SV&C Reps Rambus as it Fires CEO

Fri, Jun. 29, 2018

By Kevin McCauley

Ron BlackSard Verbinnen & Co. represents technology licensing company Rambus Inc., which has fired its CEO Ron Black for conduct that "fell short of the company's standards." (1 reader comment)

IBM Taps ABB's Das for CorpComm Slot

Tue, Jun. 26, 2018

By Kevin McCauley

Saswato DasIBM has recruited Saswato Das for the VP-corporate communications post effective mid-August. He will join from Zurich-based ABB Group, automation tech giant.

Top Twitter, Facebook PR Pros Exit

Fri, Jun. 15, 2018

By Steve Barnes

Kristin BinnsKristin Binns, Twitter’s head of corporate communications, is heading to Activision Blizzard. Elliot Schrage, Facebook’s VP of communications and public policy and leader of the company’s response to the Cambridge Analytica scandal, is stepping down.

Bikeshare Startups Cause Government, Public Outcry

Fri, Jun. 8, 2018

By Nick Horowitz and Richard Chang

Nick Horowitz and Richard ChangThough initially a great idea, the dockless bikes and scooters that have taken over our metropolitan areas lack the consideration of real-world consequences and reactions from the public. The debate surrounding these programs provides a microcosm view into the struggles facing Silicon Valley, and why tech firms must make it a priority to understand how their innovations will be received.

How Agencies Can Ride the Continuing Tech Wave

Wed, May 23, 2018

By Steve Barnes

Tech PR execsWith consumers, products and services transforming at lightning speed, PR professionals must adapt to new ways of addressing audiences as well as understand the brave new world that the tech marketplace has become.

5G: Are We Asking the Right Questions?

Mon, May 21, 2018

By Peter Prodromou and RJ Bardsley

Peter and RJAdvances in 5G technologies could alter the very fabric of innovation, yet a significant distance remains between the hype surrounding 5G and the technical, financial and political challenges facing the technology.

FY(A)I: Shaping Opinions Around New Technologies

Mon, May 7, 2018

By Lindsay Murphy

Lindsay MurphyAs Artificial Intelligence’s role becomes more embedded in our day-to-day, discussions surrounding privacy, data collection and other automation concerns will undoubtedly arise, and brands should be prepared to challenge these fears and position themselves as leaders in shaping the AI debate before negative perceptions take hold.

Kerauno Calls Finn Partners AOR

Mon, May 7, 2018

By Jon Gingerich

KeraunoCommunications workflow platform Kerauno LLC has retained Finn Partners as its agency of record.

Three Things Every PR Pro Should Know About AR, VR

Wed, Apr. 25, 2018

By Katy Hendricks

Katy HendricksAugmented Reality and Virtual Reality have been surrounded by significant hype, both open an array of opportunities for brands, particularly in the travel, tourism, training and retail industries.

Edelman's Anderson-Brooke Takes Tech Post at WS

Thu, Apr. 5, 2018

By Kevin McCauley

Lee Anderson-BrookeLee Anderson-Brooke, who headed Edelman’s Bay Area technology practice, joined Weber Shandwick in February as executive VP/West Coast lead, technology & corporate.

Clabo Leaves Top HPE Post

Tue, Mar. 27, 2018

By Kevin McCauley

Howard ClaboHoward Clabo, senior VP-global communications at Hewlett-Packard Enterprises, is leaving his job next month to start his own firm.

BCaster Unveils AI-Powered App

Thu, Mar. 15, 2018

By Steve Barnes

BCasterFinland's BCaster unveils artifical intelligence-powered mobile app that opens new ways for media and brands to connect with user-generated video.

Highwire Scoops Up Inner Circle Labs

Wed, Jan. 3, 2018

By Steve Barnes

Emily BordersHighwire PR has acquired Inner Circle Labs, a firm that focuses on cutting-edge technologies in robotics, artificial intelligence and connected consumer.

Sitrick Reps Silicon Valley Heavyweight Rubin

Tue, Dec. 5, 2017

By Kevin McCauley

Andy RubinSitrick & Co. represents Andy Rubin, one of Silicon Valley's top technologists, who has taken a leave of absence from his smartphone company Essential following a report that he had an inappropriate relationship while at Google. (1 reader comment)