O'Dwyer's Nov. '26 Technology PR & AI Issue'

Public Relations News & PR Firms Coverage

Latest PR firm news, commentary & professional development.

Last Updated: Tue., Oct. 13, 2026 @ 5:43 pm

Category: Technology PRReturn to Latest News

PR Firm News: Hoffman Agency Joins United Partners Network

Thu, Oct. 8, 2026

By Steve Barnes

UPNThe Hoffman Agency, a Silicon Valley-based firm with offices in Europe, Asia and the U.S., teams up with United Partners Network, a global community of independent communications agencies... ChangeMakers acquires R&G Strategic, a Halifax, Nova Scotia-based firm with a practice that spans ESG and sustainability strategy and reporting; stakeholder engagement; climate and GHG consulting; sustainability campaigns; branding; communications; and marketing... AltaVista Strategic Partners, a Baltimore-based firm, opens an second office in Tampa, effective Oct. 15.

Accounts in Transit: Hemsworth Books Revelex

Tue, Oct. 6, 2026

By Steve Barnes

RevelexHemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.

Racepoint's Osmond Moves to Clarity

Thu, Oct. 1, 2026

By Steve Barnes

Bob OsmondFormer Racepoint Global president Bob Osmond has moved to Clarity Global, where he will be managing partner, North America.

On the Move: JBC Names Kamenec to Affiliate and Influencer Post

Thu, Oct. 1, 2026

By Steve Barnes

Kara KamenecJennifer Bett Communications names Kara Kamenec VP of affiliate and influencer marketing... Mark Allen & Co. brings on Isaac Benjamin as VP and Stacey Richman as account director, both based in the firm’s New York office... Mark43, a cloud-native public safety operations platform, appoints Alison Durant as CMO.

On the Move: Hotwire's Macdonald Moves to FINN

Tue, Sep. 29, 2026

By Steve Barnes

Laura MacdonaldFINN Partners names Hotwire Americas president Laura Macdonald global technology practice leader... The Baker Agency hires Kathleen Kirvin as managing director, Albany. She was most recently VP of marketing and communications for Iroquois Healthcare Association... Universal Music Group appoints Libby Bush to the newly created role of president, global brands and commercial partnerships, effective in November.

Accounts in Transit: Red Lorry Yellow Lorry Picks Up Flowable

Thu, Sep. 24, 2026

By Steve Barnes

FlowableRed Lorry Yellow Lorry is named PR AOR in the U.S., UK, Germany, Austria and Switzerland for Flowable, developer of the Agentic Case Platform, which helps regulated organizations orchestrate AI agents while keeping humans in the loop... Moore is selected as brand AOR for the Alzheimer's Association... PhillComm Global, which specializes in emerging industries and new categories, is named AOR for AIGNCI, HIFI and Hypercall.

Accounts in Transit: Racepoint Global Picks Up Velaura AI

Wed, Sep. 23, 2026

By Steve Barnes

VelauraRacepoint Global is selected as communications agency for Velaura AI, a company developing ultra-low-power silicon and software technologies for data centers and emerging Physical AI applications... V2 Communications signs on to work with Bevi, Cielo and Treefera... Colangelo & Partners is named AOR for for independent fine wine retailer Tribeca Wine Merchants, which is celebrating its 25th anniversary.

Events: Antenna Group Holds Antenna House

Fri, Sep. 18, 2026

By Steve Barnes

Antenna HouseAntenna Group is presenting “Antenna House 2026: The Value Transition,” an immersive Climate Week NYC experience... Statusphere, an AI marketing platform, is hosting Status Summit, which will focus on how AI is changing the way consumers discover, evaluate and ultimately choose brands and products... Antenna Up, a commercial, cultural and philanthropic infrastructure company that partners with brands and media to develop what it calls a “healthier men's media ecosystem in the US,” is sponsoring its second annual Marketing to Men Summit.

Accounts in Transit: FINN Signs Up SUSE

Thu, Sep. 17, 2026

By Steve Barnes

SUSEFINN Partners is named public relations agency of record for SUSE, which provides enterprise open-source solutions... Lou Hammond Group signs on to work with the West Virginia Department of Tourism... Wireside Communications adds Xscape Photonics, Salience Labs and Aria Networks to its client roster.

PR Firm News: IPREX Introduces Americas Partner Cohort

Thu, Sep. 10, 2026

By Steve Barnes

IPREXIPREX names Big Picture PR in San Francisco, Precision Strategies in Washington, D.C., and Tiny Mighty Communications in Nashville as its first Americas Partner Cohort... Highwire launches AcroAnswers, a proprietary AI visibility platform... Big Red Oak and Naer Communications, a Calgary-based firm, form a partnership providing integrated communications and marketing services to clean energy companies and organizations across Canada.

KARV Promotes US/Uzbek Ties

Wed, Aug. 26, 2026

By Kevin McCauley

UzbekKARV is providing strategic communications to the American-Uzbek Business and Investment Council to promote US economic ties with the central Asian country.

Accounts in Transit: Padilla to Launch Ambrosia's Planta Powered by Solein.

Tue, Aug. 11, 2026

By Steve Barnes

PlantaPadilla is picked by performance supplement brand Ambrosia Collective to launch Planta Powered by Solein... Diffusion gets AOR duties for Mondo Robotics, which develops consumer robotics products designed to integrate seamlessly into daily life... Redpoint signs on as North American PR representative for Setouchi DMO, which promotes travel to the western Japan region... Campstories lands Sojourn Lodging, a family-owned tiny home resort in the foothills of the Smoky Mountains.

Engineer Shortage Could Crimp AI Growth

Fri, Aug. 7, 2026

By Steve Barnes

Christian & Timbers Study: America's Most Wanted Enterprise AI TalentAI may be everywhere, but according to a report from executive search firm Christian & Timbers, the people needed to make it really pay off are in short supply.