Laura Davidson Public Relations has been selected as agency of record for The Redbury New York, as well as for The Driskill Hotel in Austin, Texas. The 259-room Redbury New York, a member of the Preferred Hotels & Resorts Lifestyle collection, originally opened as The Women’s Hotel in 1903, and was also the iconic Martha Washington Hotel. In addition to meeting rooms and an outdoor terrace, the property includes several dining establishments from Danny Meyer’s Union Square Hospitality Group. The Driskill, built in 1886 as the showplace of a cattle baron, provides event spaces and several bars and restaurants, in addition to 189 newly refurbished guest rooms and suites. LDPR’s roster of clients also includes the Curtain Bluff Resort in Antigua and Marriott’s Convention & Resort Network.
William Mills Agency has picked up Denver-based credit union service organization CULedger. Using a cross-border global distributed ledger platform, CULedger helps credit unions and their members reduce the risks associated with cybersecurity and fraud, improve member experience, streamline internal processes and cut back on administrative and operational costs. Its flagship product, MyCUID, enables credit unions to detect and prevent call center fraud and enable self-sovereign identity for members. “Partnering with WMA will increase CULedger’s brand recognition and further establish our position as a market leader,” said CULedger chief engagement officer Julie Esser.
PAN Communications wins trio of West Coast tech brands: AppDirect, an end-to-end commerce platform for selling, distributing, and managing cloud-based products and services; NGINX, whose program lets users improve the performance, reliability and security of their applications; and Sift Science, a provider of fraud prevention and risk management solutions using real-time machine learning. “PAN meshed seamlessly with our highly collaborative working style, and the team continues to bring fresh, innovative ideas to the table that garner coverage in top-tier business press and strengthen our approach to analyst relations,” said Bret Blount, director of communications at Sift Science. PAN, which was recognized as Technology Agency of the Year at the 2018 SABRE Awards, specializes in working with early- to late-stage private companies.