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Sachs Media Group has been selected to work with Support Our Troops, Inc., a nationwide 501(c)(3) organization. Support Our Troops keeps soldiers connected to their family, home and country by satellite from remote desert and island locations; provides food assistance to overseas military children and spouses; and helps maintain stability and continuity for overseas military youth. Sachs will promote a special fundraising initiative with Dr. Scholl’s and Bayer HealthCare to support the organization through an assortment of PR strategies, including influencer/earned media outreach, grassroots advocacy and social media promotion.
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The Brandman Agency has added BodyHoliday in St. Lucia, a resort that offers guests a combination of wellness and leisure, to its luxury travel and lifestyle portfolio. Brandman’s remit is to elevate exposure for the resort within the U.S. market. BodyHoliday says that it aims “to change people’s lives, one person at a time” through signature health, wellness and fitness programming, healthy eating, and luxury amenities and service. As part of a multimillion-dollar renovation, BodyHoliday closed its doors on July 1 and is set to reopen, with two new villas, to the public on August 26.
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Buffalo.Agency has been selected PR partner for Sailfish Point, a 532-acre oceanfront community on Hutchinson Island, 45 minutes north of Florida’s Palm Beaches. Buffalo.Agency will publicize Sailfish Point in national and relevant regional media covering luxury real estate, golf, yachting and related topics. The community, which features the nationally-ranked Jack Nicklaus Signature Golf Course, has 520 residential units ranging from waterfront estates to condos, villas and townhomes.
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TURNER has scooped up Solaz, a Luxury Collection Resort, Los Cabos, to its portfolio of travel and lifestyle clients. TURNER will be handling the full PR strategy for the resort. Opening in early September, the property consists of a 128-room hotel and 21 residences. The first hotel in Baja California Sur for The Luxury Collection Hotels & Resorts brand, Solaz Resort sits on 34 acres overlooking the Sea of Cortez.
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Xhibition has been selected to spearhead media relations campaigns and partnership development in North America for Empowers Africa. Empowers Africa is a charity that supports programs in the areas of human empowerment, wildlife protection and land conservation in sub-Saharan Africa. Currently, the organization funds programs in communities that surround protected conservation and wildlife areas or World Heritage Sites, programs in urban communities where tourism is a strong source of development, and programs that support the protection of wildlife and land conservation.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
