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EVINS Communications Ltd. has been named public relations agency of record for One Warm Coat, an independent coat-drive organization. As AOR, EVINS will manage all U.S. public relations, online and social media initiatives surrounding the organization’s programming for the 2018/2019 campaign, as well as public awareness and experiential initiatives. One Warm Coat works to provide a free, warm coat to any person in need and supports individuals, groups, companies and organizations across the country by providing the tools and resources needed to hold a successful coat drive. Coats are distributed in the communities where they were collected, to children and adults in need, without charge, discrimination or obligation. “After working with EVINS previously, they were the natural choice to help One Warm Coat reach an even wider audience than in the past,” said One Warm Coat president & CEO Jennifer Stockard. To learn more about One Warm Coat, visit https://www.onewarmcoat.org/.
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Finn Partners will be working with media services agency Crossmedia as well as experience design and digital marketing firm IBM iX to develop marketing strategy for Champion Petfoods. Finn will oversee traditional and digital communications, including managing the brand’s public relations, social media and influencer initiatives. Crossmedia's contribution will focus on media planning and buying, while IBM iX will help lead work relative to consumer campaigns for the company. The agencies will develop and execute integrated content to directly reach target audiences on behalf of the ORIJEN and ACANA brands.
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The Brandman Agency has added Context Travel to its worldwide luxury travel and lifestyle portfolio. “We’ve chosen The Brandman Agency to increase our presence within the global travel and experiences market,” said Context Travel CEO Evan Frank. Context Travel cultivates a network of expert docents to lead tours in nearly 50 global cities. Its tours include art and architecture-focused walks, fashion-centric tours, culinary tastings and historic excursions. In the coming weeks, it will re-launch its Milan product with new experiences led by new expert docents. The company is also planning to expand to other destinations.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
ELMNTL, a Denver travel PR firm, brands, assumes global PR duties for Brunei’s Tourism Development Department... Laura Davidson Public Relations is picked by Sonas Collection, a portfolio of family-owned boutique hotels and luxury retreats located along Scotland’s West Coast... Stretch PR, adds Hairdo Spirit Wear, a line of temporary hair accessories, to its roster.
