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FINN Partners lands US PR duties for RingCentral, which provides global enterprise cloud communications, video meetings, collaboration and contact center solutions. The agency’s scope of work will include media and analyst relations, thought leadership, events and product communications to drive increased awareness for RingCentral, its spokespeople, partners and product portfolio. The account will be led by FINN managing partner and global tech practice leader Sabrina Guttman and Lisa Heathman, senior partner with FINN’s Portland office, tapping additional talent from across the country. “We chose FINN Partners because of their people, their ideas and their reputation as a global leader in marketing and communications,” said RingCentral VP-corporate communications Tom Murphy.
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The Ripson Group is named agency for the Illinois chapter of the American Foundation for Suicide Prevention. The agency will work to create awareness and participation in programs in Illinois that could help save lives and bring hope to those affected by suicide. The focus will be on education and awareness events during Mental Health Awareness month in May and Out of the Darkness community walks in October, as well as on media relations. “Suicide can be prevented; we are determined to advocate for more investment in research and prevention,” said AFSP Illinois area director Angela Cummings. “We are delighted that Ripson Group will join us in these efforts.”
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Ditto PR adds Cardless, Direxion and Truework to its roster of fintech clients. For Cardless, which offers custom co-branded credit card products, Ditto will focus on identifying key target audiences, establishing an understanding of the company’s business objectives, and creating brand awareness. For Direxion, a provider of Exchange Traded Funds, Ditto will oversee a broad-based audience-investor survey, media relations, executive thought-leadership, social media and content. The agency will collaborate with employment and income verification platform Truework to develop positioning and messaging, manage media relations, and lead thought leadership and content.
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
