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Actum, which was launched by Mercury Public Affairs staffers in 2022, has acquired New York-based Kirtzman Strategies.
Andrew Kirtzman has been a fixture in the New York media and political scenes.
The former WCBS-TV and New York Daily News political reporter, and New York magazine contributor, also advised the NYC Board of Education chancellor during the deBlasio and Bloomberg administrations,
Kirtzman is the author of two books on Rudy Giuliani. He published “Rudy Giuliani: Emperor of the City” in 2000, and “Giuliani: The Rise and Tragic Fall of America’s Mayor” in 2022.
Michael McKeon, Actum partner and former communications director for New York governor George Pataki, said the Kirtzman Strategies acquisition represents a milestone in the firm’s growth and expansion in New York.
The acquired firm provides strategic communications and crisis management services to clients such as the Metropolitan Museum of Art, Brooklyn Botanic Garden and Montefiore Health.


Excellera, the Milan-based corporate affairs firm focused on the EMEA region, has acquired Alma Strategic Communications, a top UK financial PR shop.
Burson has acquired Limbik, the cognitive-AI company that helped it develop its Decipher predictive intelligence platform, which forecasts how content will resonate in more than 60 global markets.
FGS Global has acquired Rich Feuer Anderson, a DC-based government relations shop focused on the financial services and energy sectors.
Public Policy Holding Company has acquired Florida’s The Advocacy Partners for $20.4M to bolster its coast-to-coast government relations capabilities.
Columbus-based Geben Communications has acquired New York’s LBR/PR, which handles professional services, consumer products, luxury and health/wellness clients.



