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PRSA-NY is accepting submissions for its 36th Annual Big Apple Awards, which will be presented at a live event on Nov. 15, along with a live stream. While entries are being accepted through Aug. 4, organizations and independent PR professionals who get their submissions in by June 30 can take advantage of reduced early-entry fees. This year’s program will focus on themes of influence, integrity, and innovation, recognizing the public relations profession’s powerful position at the intersection of authentic purpose-driven communication with the use of new high-impact intelligent technologies, and the role of practitioners in sharing ideas and knowledge responsibly. “The 2023 Big Apple Awards will be a referendum on the rising role—and responsibility—of public relations leaders as rapidly evolving technologies including AI are shaping a new media landscape and redefining how news and information are shaped and delivered,” said PRSA-NY president Carmella Glover.
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The Change Agencies, network of independently owned multicultural and LGBTQ PR and marketing firms that launched in June 2019, adds six members. The new member agencies are A.Hale PR in Albuquerque; APC Collective in Austin; Black Digital and The Hannon Group in Washington, DC; Creager Cole Communications LLC in New York City; and ZS Strategies in Nashville. The Change Agencies network now includes 14 agencies operating in 12 major markets. Every agency owner is either Black, Asian-American, Hispanic, Indigenous, and/or LGBTQ, and 10 of the 14 member agencies are led by women. “With the addition of these new team members we’ve broadened our reach on the kind of work we’re able to offer and where we can provide an in-person connection to those who are seeking that option,” said Tanya Churchmuch, founder and president of New York-based MuchPR and principal at The Change Agencies.
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The Worldcom Public Relations Group formally installed its 2023-24 group board and regional committees during its annual global meeting in Montreal. Stefan Pollack, president of The Pollack Group (Los Angeles), will serve as group chair, with Serge Beckers, managing partner, Wisse Kommunikatie (Arnhem, the Netherlands) serving as vice chair while continuing as EMEA chair. Jessica Phelan, president of Philadelphia’s Vault Communications, is now chair of the North American committee, while Angélica Consiglio, CEO of Planin Comunicação (São Paulo, Brazil) will serve as chair of the LATAM committee. “As we navigate an ever-evolving world, Worldcom provides clients and partners much-needed agility for any communication opportunity or challenge and is well positioned to embrace emerging opportunities and foster a collaborative learning environment,” Pollack said.
Edelman launches Edelman Intelligence, bringing together the firm’s proprietary AI solutions, data science, research, analytics and predictive intelligence capabilities into a unified organization... Havas Paris is acquiring Format, an agency specializing in next‑generation corporate influence communications... Trevelino/Keller launches Exec-AI, a solution aimed at demonstrating the power of executive visibility across generative AI platforms as well as measuring an executive's contributing visibility lift on the companies they lead.
Moburst, which develops digital marketing and AI-powered solutions for its clients, receives an $11.8M investment from private investment firm Chrysalis Holdings, LLC... BoardroomPR launches its Answer Engine Optimization service which is designed to help businesses strengthen visibility and authority... Matter ups its focus on strategic video production services.
FleishmanHillard has launched an “America 250” unit to help clients capitalize on the events tied to the celebration of the semiquincentennial of the US.
Supreme Group launches Supreme Intelligence FDE+ (Forward Deployed Expert), a service model that embeds AI-native domain experts directly inside client organizations to architect and build custom AI solutions... LaVoie Strategic Communications Group announced that the federal trademark registrations for its LHS Immersion and LHS Fifteen-Slide Presentation have been renewed... Sprout Social introduces an AI-powered social intelligence platform designed to help organizations operationalize real-time, unfiltered market conversations at scale.
Ever Wondered, a London-based advisory firm focused on helping companies deliver clear, consistent messages across every channel in AI search, launches... The Museum of Public Relations launches platform that allows users to connect with an AI persona of Edward Bernays, based entirely on his own writings... PRGN releases a study in which 89 percent of business leaders surveyed said they find brand influence as “extremely” or “very” important.
