V2 Communications adds CalypsoAI, Schellman and RiskOptics to its cybersecurity client portfolio. For CalypsoAI, an AI security company, V2 is leading a media relations program that includes thought leadership, issues response, and news. The agency led CalypsoAI’s Series A-1 funding announcement, reaching its target B2B tech, business, and investor audiences. IT compliance and cybersecurity assessments company Schellman is working with V2 to leverage the company’s thought leaders to increase its profile in the market. RiskOptics, formerly Reciprocity, partnered with V2 on a project to launch its new brand, working to educate CISOs on the relationships between governance, risk and compliance, and establishing the brand as a preferred partner as companies mature along their governance, risk management and compliance journey.


Nike Communications has been appointed agency of record for Shutters on the Beach, a seaside retreat in Santa Monica, CA. Nike will lead the PR strategy for the property, overseeing media and influencer relations, brand partnerships and community relations to support its overall growth and public awareness, as well as promoting its spa, food & beverage outlets and catering services. Shutters on the Beach, which recently celebrated its 30th anniversary, hosts such events as a Bubble & Jazz Brunch every Saturday from 11:00 a.m. to 3 p.m., a "Beachside Bliss" picnic on the beach package and a "Coastal Concierge" service that can set up beachfront activities.


5WPR comes on board as public relations agency of record for TourBox, a controller for photo, video and audio editing. The agency will head up media relations and thought leadership efforts, focusing on product launches, product reviews, coverage in the photography and videography industry and expert commentary from the company’s executives. 5W will be working on the launch of the company’s WonderFlow software, which lets users create panels with customized design tools, functions, and presets.