 |
Hemsworth Communications adds Villa Vie Residences to its roster of travel and tourism clients. Hemsworth is tasked with crafting and executing a national public relations launch for the cruise ship, developing an integrated media relations, event, award and promotional strategic plan to establish its presence as a leading force in the evolution of luxury world travel. Villa Vie Residences offers travelers the opportunity to explore the world while living onboard a luxury cruise ship at a price the company says is comparable to traditional condo ownership. It also offers the VVRI Voyagers Program, a “pay-as-you-go” concept that lets travelers combine various portions of a world cruise itinerary. “Hemsworth is the ideal partner for us to get to the next level of external communications,” said Villa Vie Residences founder and CEO Mikael Petterson.
 |
360PR+ is tabbed to handle public relations for fine jewelry brand Mattia Cielo. The agency will work to raise awareness of the brand’s core collection, RUGIADA, and new releases, with activations at specialty fine jewelry retailers nationwide. Founded in 2007 by Mattia Cielo, heir of a long-established dynasty of Italian jewelers, Cielo Venezia 1270, the brand’s products are distributed in more than 20 countries around the world. “360's luxury experience and relationships with key press and style influencers in fashion accessories and fine jewelry make them an excellent fit for our plans to grow in the U.S. market," said Cielo.
 |
| Nadia Caterina Munno |
Magrino signs on to represent viral media personality The Pasta Queen, e.g. Nadia Caterina Munno, along with her brand. The agency is tasked with optimizing The Pasta Queen’s social reach and strategy while also extending her profile beyond the social feed. Munno is a businesswoman, social media entertainer and chef as well as a New York Times and Wall Street Journal bestselling author. She shares her recipes with millions of followers on TikTok, Instagram, YouTube and Facebook, and has appeared on such media outlets at TODAY, The Drew Barrymore Show, Sherri and Good Morning America. Munno joins Magrino’s roster of clients in such sectors as travel, real estate, food, wine & spirits, fashion, beauty, health & wellness, home furnishings & design, and consumer goods.
 |
Tee Box Strategy, a golf-centric firm, signs on as marketing AOR for Volvik USA, Inc., a high-performance golf ball company. The agency, which is led by former Bridgestone Golf director of marketing Brandon Sowell, will drive all of Volvik’s marketing programs. "His industry track record and leadership are second to none and will be a great fit as we invest in showcasing Volvik’s unique technology and product portfolio,” saoid Volvik USA president Pete Kinney.
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Gatesman picks up AOR duties for Cincinnati Metro and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry... RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces... Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, signs on with Offgrid Provisions.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
