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5WPR eyes PR work for Blenders Eyewear, part of Safilo Group. The agency will execute a full-scale media relations program designed to build brand awareness and support sales. Blenders recently collaborated with University of Colorado football coach Deion Sanders to unveil a new sunglasses line that will serve as the preferred eyewear partner of CU Athletics. "Their track record of success, innovative approach and deep understanding of our brand's essence align perfectly with our vision," said Blenders Eyewear CEO Chase Fisher.
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Ripley PR to run PR for Restorerz Emergency Services, a Southern California-based emergency restoration company. Restorerz provides technology-driven solutions, including water, fire and mold remediation, and sewage cleanup to residential and commercial customers facing the aftermath of catastrophic property damage. “Ripley PR has a proven track record of helping commercial and home service companies build their brands and accelerate growth,” said Restorerz Emergency Services CEO Eduard Mirsoian. “We're confident we've found the right partner to elevate our presence in the market and support our continuing innovation in the restoration industry." A partner in IPREX, Ripley PR offers crisis management, media relations and social media strategies.
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Obviouslee, which works with purpose-driven brands and companies in the outdoor industry, signs on as media relations and community marketing agency of record for Toadfish, a producer of eco-friendly coastal kitchen tools, innovative drinkware and performance-angling products. Founded in 2017, Toadfish has a strong commitment to protecting the saltwater environment and educating customers about the cause and effect of over-harvesting versus replenishment through its “Put ‘Em Back” program. “Teaming up with Obviouslee is an ideal strategic partnership—our shared focus on the outdoor category and creative innovation is an ideal foundation for this collaboration,” said Toadfish founder Casey Davidson.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
