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360PR+ scoops up PR duties for Vermont Creamery, B Corp-Certified makers of artisanal cheese and cultured butter. The agency will work to introduce new products and share Vermont Creamery's differentiating points of taste, craftsmanship and sustainability. Vermont Creamery's dairy products include fresh goat cheese, soft-ripened aged cheeses, culinary creams including mascarpone and crème fraîche, as well as cultured butter—produced locally in Vermont with milk sourced from family farms. "Goat farming and goat cheese embody a promising future, and 360's expertise in amplifying mission-driven brands resonated with our vision to connect with and captivate consumers," said Vermont Creamery general manager Harrison Kahn.
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V2 Communications signs on with Exo, Health Gorilla and Neura Health, deepening its foothold in the healthcare technology market. For Exo, a medical imaging company that combines AI, hardware, and workflow software create efficiencies, accelerate diagnosis, and dramatically improve patient outcomes, V2 was brought on to amplify the importance of modern point-of-care ultrasound technology. Privacy-focused health information network Health Gorilla tapped V2 to raise the profile of the healthcare interoperability category and underscore why Health Gorilla’s platform is critical to delivering better healthcare. For Neura Health, a virtual neurology clinic on a mission to improve the access and quality of neurological care, V2 is working to raise awareness of the problem it is solving by developing and promoting thought leadership.
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Redpoint lands Nocturne Luxury Villas, owner and operator of luxury villa rental companies that represent 1400 properties in sought-after locations in the Caribbean, Mexico and the US. Redpoint will provide both trade and consumer media relations in North America for Nocturne as it embarks on a growth strategy in 2024. Nocturne currently works with a portfolio of brands that includes Exceptional Stays, St. Barth Properties, WIMCO Villas, Cabo Villas, and Paradise Retreats.
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Katalyst, which has offices in San Diego, Los Angeles and Santa Barbara, signs on as agency of record for San Diego Tourism Authority, Visit Oceanside and San Diego Botanic Garden. For the San Diego Tourism Authority, the agency will be providing a range of social media-related services that include Instagram and TikTok account management, engagement/community management & growth, and content production & management. Visit Oceanside and the San Diego Botanic Garden will both rely on Katalyst for such PR services as media relations, influencer marketing and partnerships. In Los Angeles, Katalyst manages PR campaigns for Baar Baar, Bar CDMX and Pali Wine Co.’s L.A. outpost, while in Santa Barbara the agency works with Good Lion Hospitality, Pali Wine Co.’s Funk Zone location, and Rare Society.
Ilex Content Strategies collects Contrivian, a tech company providing intelligent mission-critical connectivity... Astonish Media Group comes on board as agency of record for Sioux Honey Association Co-op, the nation’s only beekeeper-owned honey cooperative... Prism PR signs on to work with CareScout, a Genworth Financial unit... RG2 Communications lands Jacobsen Studio, an architecture studio recognized for its site-specific approach to contemporary design.
Rosen Group to bolster media visibility of Kustom Entertainment, a live event production and ticketing technology company... LDPR lands AOR duties for Windjammer Landing Resort & Residences, a Caribbean resort set along the shores of Labrelotte Bay in St. Lucia... Vitamin, a Baltimore-based shop, picks up The Mood Center, a mental health practice specializing in neurotherapy treatments for depression and related conditions.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
