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Omnicom announces a collaboration with Getty Images that will provide it early access to Generative AI by Getty Images, a tool that pairs Getty’s creative content with AI technology to provide what the company says is a commercially safe and legally indemnified generative AI tool. Omincom integrated the tool into Omni, its open operating system, as part of their Alpha testing program, allowing agency teams to use Omni’s data to safely create on-brand content. The tool can also be brought into client ecosystems and customized with clients’ proprietary data. “Getty Images shares our commitment to the responsible use of AI, and that makes their new tool all the more enticing to us, especially given it is built with high quality authentic content,” said Omnicom EVP, chief technology officer Paolo Yuvienco.
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Brass Tacks Media, a Birmingham, UK-based PR and social media company, launches in partnership with The Abbi Agency. The two firms, which will share resources and expertise, are working with travel, lifestyle and technology clients in both the UK and the US. The Abbi Agency director of media relations Lydia Eason is co-founder and managing director of the new firm. Abbi Whitaker, The Abbi Agency president and CEO, is originally from the West Midlands, and maintains close professional connections within the UK, further solidifying the partnership. "Earned media is often the first impression any customer will have with an organization," said Whitaker. "It's important to work with an agency that understands a product's positioning in both the US and UK markets in order to develop a strong point of view and enable that product to influence the conversation long term."
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| Tom Corsillo |
Marino SVP Tom Corsillo, who leads the agency’s public affairs practice, is elected to a four-year term on the Fairfield, CT Town Plan and Zoning Commission. In his 18 years at Marino Corsillo has developed and executed stakeholder engagement and media campaigns that have won approval for more than $12 billion in economic development and more than 10,000 new homes. “Tom’s expertise goes far beyond media; he has a deep understanding of zoning and is highly skilled at engaging stakeholders to shape every development so that it reflects and earns the buy-in of the surrounding community,” said Marino president John F. Marino. The markets Marino serves include real estate, lifestyle, and consumer, nonprofit and education, public affairs and advocacy, technology/innovation, and professional services.
TEAM LEWIS starts up its AI Practice... Thunderly launches a year-long storytelling campaign focused on how franchising can provide a pathway to business ownership... JIN, a European communications consulting group, introduces "AI Campaigning", a corporate offering designed to model and anticipate stakeholder behavior.
Karsh Hagan and Madden Media join forces as KHM... Endeavor Communications opens an office in the Harbor Point neighborhood of Stamford, CT... Big Red Oak, a Toronto-based communications firm, and D.C. area-based PA firm New Hill Consulting have launched a joint service exclusively for companies in the nuclear energy sector... The Pollack Group has partnered with Brandi AI, a platform for enterprise brand intelligence, AI visibility and Generative Engine Optimization.
Real Chemistry acquires Spurwing Communications, which advises pharmaceutical and healthcare organizations—as well as clients across a broader range of industries—throughout APAC... 5W AI Communications (5WPR) is moving its headquarters from New York to Florida (Miami, Tampa)... Valence Communications, which will focus on biopharmaceutical companies, launches under Matt Middleman, who was founder and CEO at LifeSci Communications.
Moburst, which specializes in digital marketing and AI-powered solutions, acquires Amazon marketing agency Hyperzon... The Public Relations Global Network launches its Health Practice Group, which brings together more than 20 independent agencies across four continents to support health care, life sciences and pharma organizations... ICR’s newly released Q2 2026 SPAC Market Update & Outlook shows a healthy environment for IPOs... Red Banyan, a senior-level crisis management, litigation PR, and reputation management firm, makes its first appearance in the Chambers and Partners listings.
Deerfield Group, a marketing, communications and media firm focused on the healthcare and life sciences sectors, receives a strategic majority investment from Martis Capital, a private equity firm... Bospar and market research firm Propeller Insights release the results of a study that shows public understanding of AI and the role it plays in brand discoverability is lagging behind the progress of the technology itself... Highwire launches AcroIntelligence, a proprietary Large Media Model designed to help companies identify emerging narratives, understand competitive shifts, and make faster, more informed decisions.
