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Last Updated: Fri., May 3, 2024 @ 4:49 pm

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Retailer That 'Sues Soldiers' Over Debts Hits ProPublica Piece

Wed, Jul. 30, 2014

By Greg Hazley

usa discountersUSA Discounters, the Virginia-based retailer that ProPublica reported offers "easy" credit to military members but files thousands of suits when its loans aren't repaid, is criticizing the non-profit news organization's portrayal.

WWI Home Front Exhibit to Explore Roots of PR

Fri, Jul. 18, 2014

By Kevin McCauley

enlistPR people and students of the craft should flock (no, make it run) to the New York Public Library's "Over Here: WWI and the Fight for the American Mind" exhibit which opens July 28.

PR World Awaits Vatican Communications Revamp

Fri, Jul. 11, 2014

By Toni Muzi Falconi, Giovanni Eugenio Tomassetti

popeAs Pope Francis revamps the Vatican's PR strategy, PR pro Toni Muzi Falconi outlined the communications strategies of the pope and his two predecessors at a UK university this month. Here is an excerpt.

2014 O'Dwyer's Directory of PR Firms Published

Mon, Jun. 30, 2014

By  

prdThe 2014 O'Dwyer's Directory of PR Firms, PR's No. 1 source of information for clients looking for PR counsel and PR pros shopping for jobs, has been published.

Lincoln Center's Warped Values

Fri, Jun. 20, 2014

By Ronn Torossian

metAs it prepares to stage the controversial opera "The Death of Klinghoffer," perhaps the Metropolitan Opera at Lincoln Center should spend a little more time and effort policing the inside of Lincoln Center.

Southern Comfort to Get Comfortable with LDA's

Tue, Jun. 3, 2014

By Kevin McCauley

southern comfortSouthern Comfort, the whiskey-based liqueur, says it has "lost relevance" among younger people of legal drinking age and believes a consumer PR campaign can remedy the situation.

DG Ad Agency Hires PR Director

Thu, Apr. 24, 2014

By Kevin McCauley

blockDiMassimo Goldstein the aggressive independent ad agency in Manhattan’s Flatiron District has named Sarah Block as PR director to integrate strategic communications with DG's earned/social/paid offerings.

Samsung Won $1B in Earned Media From Ellen's Selfie

Wed, Apr. 9, 2014

By Kevin McCauley

ellenPublicis Groupe CEO Maurice Levy said the famous selfie arranged by his firm that Ellen DeGeneres took at the Academy Awards ceremony was worth from $800M to $1B in “earned media” for client Samsung due to the massive press and social media coverage.

US PR Units Boost Next Fifteen Revenues

Tue, Apr. 8, 2014

By Greg Hazley

next fifteenNext Fifteen Communications Group reported today first half revenue rose six percent to £49.3m (about $82.4M) on the strength of its US operations like Outcast, M Booth, Text 100 and Blueshirt, which saw 13% organic revenue growth for the period ended Jan. 31.

Vatican's Ad Hoc Media Strategy

Fri, Apr. 4, 2014

By Kevin McCauley

greg burkeThe emergence of Pope Francis as a global media superstar is a shocker for the former Time magazine and Fox News Channel reporter who is now a media advisor to the Vatican’s Secretariat of State.

NY Times, Wash Post Vow Sanctity of Editorial

Fri, Apr. 4, 2014

By Jack O'Dwyer

arthur page society spring seminarRepresentatives of the New York Times and Washington Post vowed to 300 at the Arthur W. Page spring seminar yesterday that running “branded content” (advertorials) will not compromise their mission.

PR to Journalist Ratio on the Rise

Wed, Apr. 2, 2014

By Greg Hazley

blsThere are 4.6 PR pros for every reporter in the U.S., according to the latest Dept. of Labor figures for 2013, up from a three-to-one ratio in 2008.