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Last Updated: Thu., Jul. 17, 2025 @ 5:05 pm

Category: Artificial intelligenceReturn to Latest News

Winning PR and Digital Marketing Strategies That Deliver Optimal ROI

Wed, Jul. 2, 2025

By Chris Rosica

Chris RosicaUncover how top brands harness AI, amplify thought leadership, and future-proof their brand using integrated PR and digital marketing strategies that actually move the ROI needle. And don’t miss the game-changing tool redefining thought leadership measurement.

AI Writing is Garbage

Fri, Jun. 27, 2025

By Jon Gingerich

Jon GingerichGenerative artificial intelligence can do a lot of great things, but it can’t write. And the people who have convinced themselves that AI can create quality writing don’t know what they’re talking about.

Have You ChatGPT’ed Yourself?

Mon, May 19, 2025

By Kathy Bloomgarden

Kathy BloomgardenLarge language models are quickly becoming the new influencers. What are you doing to shape them?

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Protecting Creativity in the Age of AI

Tue, Apr. 29, 2025

By Suchi Sherpa

O'Dwyer's/DS Simon Video Interview Series: Pamela Greenwalt, Chief Comms. & Marketing Officer, SAG-AFTRA

Pamela Greenwalt, Chief Communications and Marketing Officer at ⁠SAG-AFTRA⁠, joins the PR’s Top Pros Talk podcast, hosted by Doug Simon, CEO of D S Simon Media, to share how the union’s landmark strike led to the first established AI guidelines in the entertainment industry.

Nuts & Bolts of Successfully Using AI in PR

Wed, Apr. 23, 2025

By John O'Dwyer

David FuscusXenophon Strategies founder David Fuscus discussed the current state of AI adoption in the PR industry, hitting on AI's potential to cause job loss, but also its significant ability to reduce client over servicing, on latest O'Dwyer's webinar Apr. 21 moderated by Researchscape's Tony Cheevers.

Leading & Leapfrogging Through the AI Revolution

Mon, Apr. 7, 2025

By Ruder Finn Sponsored Post

Leading & Leapfrogging Through the AI Revolution

Yvette Kanouff, Partner at JC2 Ventures, an AI-focused venture firm founded by John Chambers, spoke with Kathy Bloomgarden, CEO of Ruder Finn, one of the world’s largest independent global communications and integrated marketing agencies and #6 on O’Dwyer’s ranking of top PR firms.

Stagwell Names First Chief AI Officer

Wed, Apr. 2, 2025

By Kevin McCauley

John KahanStagwell has named John Kahan its first chief AI officer to spearhead the integration and development of artificial intelligence across its network.

Preparing for This AI Moment

Fri, Feb. 28, 2025

By Todd Barrish

Todd BarishHow human-led strategic innovation combined with Generative AI technology is resulting in a fundamental reshaping of the public relations industry.

CEOs Have an AI Confidence Problem

Thu, Jan. 23, 2025

By Jon Gingerich

Kearney & Futurum report: “Are CEOs Ready to Seize AI’s Potential?”CEOs are embracing artificial intelligence, but their confidence to handle direct oversight of the technology often doesn’t match their abilities, according to a recent study.