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Public Relations News & PR Firms Coverage

Latest PR firm news, commentary & professional development.

Last Updated: Tue., Jul. 14, 2026 @ 5:30 pm

Category: Entertainment & Sports PRReturn to Latest News

DFW's EpicCentral Seeks Marcom Support

Mon, Jul. 13, 2026

By Kevin McCauley

EpicGrand Prairie is looking for a firm to develop a strategic marketing campaign to promote its EpicCentral entertainment district, located in the Dallas-Fort Worth Metroplex.

Stagwell Recruits NBA Vet for Reach TV

Tue, Apr. 28, 2026

By Kevin McCauley

Rachel JacobsonStagwell has named Rachel Jacobson, who rose to the senior VP-business development post at the National Basketball Assn. during a 21-year run, CEO of Reach TV.

Accounts in Transit: FNK IR Wins Agassi Sports Entertainment

Thu, Apr. 23, 2026

By Steve Barnes

AgassiFNK IR signs on to work with Agassi Sports Entertainment, a sports entertainment and innovation company focused on racquet sports... REYA Communications assumes PR duties in the US and UK for ÀNI Private Resorts... rEvolution, a sports marketing agency, is named AOR for Major League Cricket, a US-based professional T20 cricket league.

Accounts in Transit: Jack Taylor Signs Superfeet

Wed, Apr. 22, 2026

By Steve Barnes

SuperfeetJack Taylor signs Superfeet, an insoles and underfoot products brand focused on helping people move more confidently, comfortably and effectively... Hemsworth adds Memphis-based culinary personality Chef Phillip Dewayne to its roster... Brookline Public Relations is hired by Calgary Sports and Entertainment Corporation to support the announcement that the World Cup of Hockey 2028 will be hosted in both Calgary and Edmonton.

The Gambling Industry Is Spending $3.9B the Wrong Way

Thu, Apr. 16, 2026

By Ronn Torossian

Ronn TorossianThe U.S. sports betting and online gaming industries spent $3.9B on marketing in 2025. Two point three percent of that went to earned media and PR. Here's where the rest went—and what it did and didn't build.

Teneo Tees Off with Justin Rose

Mon, Apr. 6, 2026

By Kevin McCauley

Justin RoseTeneo has inked Justin Rose, British Olympic gold medalist and the world's No. 7 ranked golfer, as its brand ambassador.

Publicis Groupe Acquires 160/90

Thu, Apr. 2, 2026

By Steve Barnes

PublicisPublicis Groupe enters into a definitive agreement to acquire global sports and culture-first agency 160over90.

Ireland Plans Push to Get More Girls into Sports

Mon, Mar. 30, 2026

By Kevin McCauley

Her MovesSport Ireland is looking for a firm to promote its Her Moves campaign, which is designed to encourage girls to get involved in sports and physical actives.

Sorrell Goes Hollywood

Thu, Mar. 26, 2026

By Kevin McCauley

Martin SorrellMartin Sorrell’s S4 Capital announced today that it will team with New Element Media to produce a documentary, “Chasing the Dream,” about the 2026 World Cup.

On the Move: MOIA America Makes Gamo PR Chief

Wed, Mar. 4, 2026

By Steve Barnes

Marcus GamoMOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.

Accounts in Transit: MKTG Sports Lands Agassi Sports Entertainment

Wed, Feb. 25, 2026

By Steve Barnes

AgassiMKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.

Brunswick Group Handles Endeavor's Review

Mon, Oct. 30, 2023

By Kevin McCauley

Ari EmanuelBrunswick Group handles Endeavor, which has launched a review of strategic alternatives at the sports and entertainment combine as CEO Ari Emanuel believes Wall Street undervalues his company.

MWWPR Works SportBLX Launch

Fri, Sep. 18, 2020

By Steve Barnes

SportBLXMWWPR has been retained by SportBLX to lead communications for the launch of a platform that allows fans and investors to own shares of unique assets in sports.

DraftKings Bets on Ballard Partners

Wed, Mar. 18, 2020

By Kevin McCauley

Draft KingsDraftKings is betting on Donald Trump-connected Ballard Partners to help it achieve its economic development and regulatory relief goals in Washington.

Top Ten Movies That Did PR for Real Brands

Wed, Nov. 6, 2019

By Adam Dickter

Adam DickterOn November 15, “Ford v Ferrari” will roar into theaters, packing a publicity boost for two great global auto brands right on the marquee. Here's a Top Ten list of films in which a brand played a starring role.

Jay-Z Suits Up for the NFL

Wed, Aug. 14, 2019

By Kevin McCauley

Jay ZThe National Football League has signed rapper Jay-Z to “amplify the league’s social justice efforts” in its bid to rebound from the PR blackeye suffered from the Colin Kaepernick fiasco. He also will advise the league on Super Bowl performers.