CBS Interactive has named Christine Castro senior VP-communications to handle its portfolio of brands including CBS.com, CNET, TV.com, Gamespot, CBSNews.com and CBSSports.com.
She will take the job next month, reporting to Gil Schwartz, executive VP-communications at CBS Corp. and Jim Lanzone, CEO of CBSI.
Castro had held key posts at Adobe Systems (VP-corporate PR), Genentech (senior VP-corporate relations), Yahoo (chief communications officer), Walt Disney Corp. (VP-corporate communications) and Kekst & Co. (managing director).
Most recently, she did a stint at direct-to-consumer personal genetics company 23andMe (VP-communications).
Lanzone, in announcing the hire, touted Castro’s “rare combination of technology and media experience.”
Business leaders will face challenges in the upcoming year, some of which will come as a complete surprise, or beyond anyone's imagination.
Teneo has hired Philipp Grontzki, who is a 20-year veteran of corporate communications and financial journalism, as a managing director in its strategy and communications group.
Rowan Benecke, who co-founded Zeno Group and helmed Burson-Marsteller's tech practice, has joined McKinsey & Co as director of communications for North America.
BCW has named Golin's Matt Coldagelli EVP and leader of its corporate affairs practice in Chicago.
Abby Bailey, who headed corporate communications for Fedex in its Middle East, India and Africa region, has joined Teneo as managing director in Dubai.
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