Development Counsellors has disclosed $400K in professional fees/expenses for its two-year Chile tourism campaign that kicked off May 1.
The agreement promises DCI "will increase the Chilean presence in the tourism industry and "among the North American final consumer."
The campaign will "have an impact on holiday arrivals and expenditures relation to tourism in their country."
DCI says its programs "are based on factual data and analyze tourist information against other country reports to predict market movements."
The New York-based firm anticipates $306K in fees, which breaks down to $25,500 per-month. It has allocated $15K per-month for the trade component of the campaign.
DCI worked for Tourism Chile from 2006 to 2008..
The Illinois Dept. of Commerce and Economic Opportunity’s Office of Tourism has awarded MMGY Global its worldwide PR, social media and trade representative account.
St. Kitts, a Caribbean island about 1,300 miles southeast of Miami, is looking for a PR agency to help build its reputation as an uncrowded, vibrant destination.
Reflecting on what matters most in an industry that’s always changing.
Creative collaborations between brands are a perfect strategy for delivering greater value and impact across audiences.
