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Rasky Partners recruited former U.S. Ambassador to Portugal Robert Sherman and ex-Massachusetts Secretary of Labor & Workforce Development Ron Walker as senior advisors. Sherman, who will focus on strategic growth opportunities for the firm, was a founding member of international law firm Greenberg Traurig’s Boston office. Walker, who will be primarily assisting in growing Rasky Partners’ client portfolio in financial services and workforce development, previously served as a consultant to the company during his tenure as founder and president of Next Street Financial LLC, which provides capital and strategic advice to growing businesses.
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APCO Worldwide added two new members to its board of directors: Marcia Page, executive chair of investment firm Värde Partners, and Peter Milton Sommerhauser, founding partner at Wing Capital Group. Prior to founding Värde, Page served as VP of EBF & Assocs., an alternative investment firm.
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Hotwire promoted Emma Hazan to a newly created role as global head of consumer. She has been with Hotwire for 12 years, spearheading campaigns for such brands as Hotels.com, Vodafone, Google and GoPro. Her remit is to grow Hotwire’s consumer business globally and drive greater awareness of its global consumer footprint and expertise. Reporting to group COO Alex MacLaverty, she will be working with the consumer teams across the Hotwire offices in EMEA and the U.S.
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Finn Partners appointed Anastasia Lopez as partner, head of integration, and Kevin Jenkins as partner, integrated marketing. Prior to joining FP, Lopez served as VP director of social media at Padilla. Jenkins joins FP from Capital One, where he spent over 17 years working in marketing, sales and product management roles.

Bob Sherman
Ron Walker
Marcia Page
Emma Hazen
Anastasia Lopez & Kevin Jenkins
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.
MOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.



