PR News & Commentary

Last Updated: Wed., Aug. 4, 2021 @ 5:25 pm

Finn Adds Ogilvy Vets to Boost Health Unit

Wed., Aug. 4, 2021

By Kevin McCauley

Richard Hatzfeld & Ritesh PatelFinn Partners has named Richard Hatzfeld senior partner-global health and head of the DC offering, and Ritesh Patel as senior partner-global digital health.

'National Security' Tops List of Exec Priorities

Wed., Aug. 4, 2021

By Steve Barnes

Home Country as Stakeholder: The Rising Geopolitical Risk for Business LeadersDespite the increasing influence of the global economy, a new study from Weber Shandwick and KRC Research finds that the national interests of a company’s home country carry a surprising amount of weight.

O'Dwyer's / D S Simon Interview Series

PR's Top Pros Talk: Michelle Olson

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Michelle Olson, Mng. Dir., Lambert & Co.
PRSA chair and Lambert & Co. managing director Michelle Olson talks with Doug Simon about the role PRSA plays in improving the perception of the PR industry and the professionals who work in it on the latest “PR’s Top Pros Talk” video interview.

Medtronic Hires BP America's Hanserd

Wed., Aug. 4, 2021

By Kevin McCauley

Valerie Corr HanserdValerie Corr Hanserd has joined Medtronic, the $30B medical devices giant, after a 17-year run at bp America, where she helped manage the Deepwater Horizon Gulf of Mexico oil spill crisis.

BerlinRosen Adds MikeWorldWide's Garner

Wed., Aug. 4, 2021

By Kevin McCauley

Chip GarnerBerlinRosen has recruited MikeWorldWide senior VP-corporate communications Chip Garner for the executive VP slot. Andy McDonald joins Valerie Berlin and Jonathan Rosen as principal.

Only 8% of Pitches Make it to Print

Wed., Aug. 4, 2021

By Jon Gingerich

pitchingOnly about eight percent of the pitches sent to journalists ever result in a published article, according to a recent study by PR software platform Propel.

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On the Move: ICR's Westwicke Health Unit Hires O'Brien

Wed., Aug. 4, 2021

By Steve Barnes

Michael O'BrienWestwicke, ICR’s healthcare PR practice, hires Michael O’Brien as managing director. He was VP-CorpCom for the University of Maryland Medical System... Cargo appoints Richard George, a former executive at Ogilvy PR, Publicis and PRSA, as public relations director... VyTrac Health, which provides digital health technologies, adds Finn Partners global health chair Gil Bashe to its corporate strategic advisory board... Of Home, Family and Future names Montieth Illingworth board member.

News of Firms: Weber Shandwick's Judith Harrison Earns Matrix Award

Wed., Aug. 4, 2021

By Steve Barnes

Judith HarrisonJudith Harrison, Weber Shandwick executive VP, global diversity equity and inclusion, among honorees for New York Women in Communications' 2021 Matrix Awards... Origin Digital, a Belfast-based digital marketing and branding agency, enters the US market with the opening of a New York City office... The Worldcom Public Relations Group installs its group board and regional committees for 2021-2022.

Edelman Budgets $10M to Build Global Advisory

Tue., Aug. 3, 2021

By Kevin McCauley

Edelman & BasilinnaEdelman commits a $10M outlay to build up a global advisory unit to help governments, businesses and non-profit organizations deal with the rapidly changing geopolitical and economic landscapes.

Commentary

China's Media Crackdown Imperils Beijing Olympics

Tue., Aug. 3, 2021

By Kevin McCauley

BeijingBiden admininistration warns China that its media crackdown may impact 2022 Winter Olympic Games slated for Beijing. A reduced US presence at the Games would deal a serious blow to China's effort to burnish its PR image... Executives using managment gobbledygook are like medieval priests who said mass in Latin rather than in the local language to add a mystical nature to the process.

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Fruita, CO Floats Tourism Marketing RFP

Tue., Aug. 3, 2021

By Jon Gingerich

City of Fruita, ColoradoThe City of Fruita, Colorado is seeking proposals from agencies that can develop a marketing plan to promote tourism and travel to the area.

ICR Handles French Tropicana Takeover

Tue., Aug. 3, 2021

By Kevin McCauley

TropicanaICR Inc. handles French private equity firm PAI Partners as it acquires a 61 percent stake in Tropicana and Naked Juice brands from PepsiCo for $3.3B.

FTI Consulting’s Richardson Shifts to ICI

Tue., Aug. 3, 2021

By Kevin McCauley

Erica Elliott RichardsonErica Elliott Richardson, managing director at FTI Consulting, will join the Investment Company Institute as chief public communications officer on Aug. 16.

On the Move: Infinite Global Hires Renault for LA Outpost

Tue., Aug. 3, 2021

By Steve Barnes

Jean-Luc RenaultInfinite Global hires Jean-Luc Renault as an associate VP, based in Los Angeles... Reddit recruits Instagram head of business marketing Timo Pelz as its first VP of business marketing... SparkCognition, an infrastructure-focused artificial intelligence company, appoints Stephen Gold, who served as CMO for IBM’s Watson, to chief marketing officer.

Accounts in Transit: North 6th Signs Everscore Cannabis Company

Tue., Aug. 3, 2021

By Steve Barnes

EverscoreNorth 6th Agency signs Everscore, which bills itself as “a safe, friendly marketplace for cannabis lovers everywhere.”... Clarity picks upself-storage startup Stuf... Hemsworth Communications leads PR efforts for the launch of Three Mills, a brand from UK-based beverage company Broadland Drinks... MSS Media partners with Rutgers University.

Fairfield (CA) Seeks EcoDev Boost

Mon., Aug. 2, 2021

By Kevin McCauley

Fairfield, CaliforniaFairfield, a tree-lined bedroom community serving the San Francisco and Sacramento metro areas, wants to hire a firm to handle marketing and messaging surrounding its economic development plan.

Health Leaders Must Improve Vaccine Messaging

Mon., Aug. 2, 2021

By Jon Gingerich

Jon GingerichU.S. health authorities need to revamp their vaccination messaging in an effort to communicate the facts about the rising threat of the highly-contagious Delta variant as well as what steps Americans can take to avoid contracting it.

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