Warner Communications picks up Middlesex Mediation, a Boston-based ADR (alternative dispute resolution) firm led by John D. Hanify, former Assistant U.S. Attorney for the District of Massachusetts. The Warner team will be tasked with raising awareness across the Boston metro and greater New England region of Middlesex Mediation’s professional services, including how its ADR approach can result in cost savings. “Warner’s thoughtful approach to understanding and communicating our vision of how complex business and commercial disputes benefit from the flexibility inherent in mediation and ADR is invaluable as we seek to elevate awareness of our work across diverse industries,” said Hanify.
Ditto Public Relations adds Eco, Wormhole and Swagger Society to its roster of Web3 clients. For Eco, a decentralized currency, and Wormhole, a cross-chain messaging protocol that gives developers the power to build decentralized applications, the agency’s scope of work encompasses full media relations, content and social. Both companies have previously worked with Ditto. Swagger Society, a Web3 lifestyle membership club founded by Peloton VP of fitness programming and head instructor Robin Arzón, is engaging Ditto to advise on its initial launch and conduct strategic planning. “Ditto understands our priorities, the industry, and the reporters, unlike other agencies, and we really value the proactive approach they take to the work,” said Wormhole Foundation head of operations Dan Reecer.
Bread & Butter, which works with clients in the food, drink and travel sectors, is selected to represent Philippe Chow, an upscale “Beijing-style” Chinese restaurant with locations in New York City and Washington, D.C. Bread & Butter’s New York-based team will focus on the Upper East Side and Meatpacking locations in NYC, while continuing to build the legacy of the modern Chinese concept through media relations, brand partnerships and events.