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Zapwater Communications adds Ambergris Cay, a private island in the Turks and Caicos, to its client roster. Zapwater will execute an integrated strategic plan encompassing media relations, influencer marketing and strategic partnerships with the goal of heightening Ambergris Cay’s position in the ultra-luxury market and differentiating it from its competitors. Located 600 miles south of Miami, Ambergris Cay unveiled itself as a luxury all-inclusive private island resort and exclusive homeownership program in 2019. The resort includes beachfront bungalows with heated plunge pools, privately owned homes and villas, ranging from three- to six bedrooms. “Our agency is committed to spotlighting the unmatched experiences and real estate developments Ambergris Cay offers,” said Holly Zawyer, managing director of Zapwater’s Miami office.
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Blue Door Agency, which is based in Toronto, is selected as agency of record by Food and Beverage Ontario, a not-for-profit organization dedicated to advancing the province’s food and beverage processing industry. The agency has been tasked with leading overarching strategy development, creative direction and tactical execution for FBO’s workforce development initiative, CareersNow!, which was developed to attract and retain new talent for the industry, which aims to create 25,000 new jobs by 2025. “Blue Door demonstrated direct experience in recruitment campaigns in the province, which set them apart from other bidders,” said Food and Beverage Ontario CEO Chris Conway. “In addition to extensive digital and OOH experience, Blue Door demonstrated direct experience in recruitment campaigns in the province, which set them apart from other bidders.”
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Resonate is selected as agency of record for Nobu Hotel Atlanta, located in the city’s Buckhead neigborhood. Resonate will work to elevate the property’s profile by executing internal and external corporate communications programs, fostering strategic brand partnerships and activations, and facilitating community relations and philanthropic initiatives. The hotel features 152 guestrooms and suites, a rooftop pool and event space, a rooftop bar, corporate conference rooms, and the Nobu Atlanta Restaurant. “With their experience in the luxury boutique hotel market and established relationships, we look forward to introducing our guests to new experiences,” said Nobu Hotel Atlanta general manager Terry Buchholz.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
