Dolphin Entertainment, which owns 42West, The Door and Shore Fire Media, is engaged as communications agency of record for HedoniaUSA Inc., a new mental fitness and wellness company. Dolphin Entertainment's roster of agencies will develop and execute comprehensive marketing and communication initiatives, working to amplify HedoniaUSA's brand messages and educate and engage national audiences who currently have or are being treated for depressive symptoms. "Their track record of success, breakthrough creative ideas and innovative approach align seamlessly with our vision, and we are confident that this collaboration will propel HedoniaUSA to new heights in our industry," said HedoniaUSA CEO Dany Sfeir.
Rosebud Communications, a B2B agency that works with high-growth tech companies navigating the complexities of Series B and Series C funding, signs on as global agency of record for Lumotive, a semiconductor innovator in the global 3D sensing market. Rosebud’s work for the client will include all news announcement and proactive media pitching, awards applications and speaking proposals, thought leadership, analyst relations and social media support. Lumotive, which is backed by a roster of investors including Gates Frontier, MetaVC Partners, Quan Funds, Samsung Ventures and Uniquest has raised over $50M in venture capital. "From the get-go, Rosebud exceeded our expectations. Their ability to convey the complexity of our technology in a way that resonates with both tech journalists and business execs is unparalleled," said Lumotive VP of product Kevin Camera.
William Mills Agency is selected as public relations agency of record by Endurance Advisory Partners. Endurance, which was founded in 2009, works with financial institutions to help them handle the strategic opportunities and business challenges they face, leveraging their expertise in financial services, the regulatory environment, technology, risk management, corporate finance, and financial markets. “With improved risk management, banks will be better positioned to serve their customers and enhance their overall value for years to come. William Mills Agency will be crucial in helping us reach the institutions that need our help,” said Endurance Advisory Partners CEO Stephen Curry.