PR & Marketing Communications News

Last Updated: Fri., Aug. 7, 2020 @ 5:40 pm

MetroHealth Seeks ID&E Counsel

Fri., Aug. 7, 2020

By Kevin McCauley

MetroHealth SystemMetroHealth System, public health system of Ohio's Cuyahoga County, is looking for a partner to develop and implement an inclusion, diversity and equity vision strategy to benefit employees, patients and the community and to eradicate racism and bias.

Cuomo Aide Lever Likes Facebook

Fri., Aug. 7, 2020

By Kevin McCauley

LeverDani Lever, communications director for New York governor Andrew Cuomo, is moving to Facebook's strategic communications response team.

Baltimore Mayor Spokesperson Joins SKDK

Fri., Aug. 7, 2020

By Kevin McCauley

Lester DavisLester Davis, chief spokesperson for Baltimore Mayor Bernard "Jack" Young, is joining SKDKnickerbocker next month as VP-public affairs in DC.

O'Dwyer's/DS Simon Video Interview Series

PR's Top Pros Talk: Rosemary Ostmann

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Rosemary Ostmann, President & CEO, Rosecomm
 
Flexibility is key to successfully negotiating the multiple crises the PR industry faces, Rosecomm president and CEO Rosemary Ostmann tells Doug Simon during the latest video interview in the "PR's Top Pros Talk" series.

O'Dwyer's Magazine - August '20

Financial Communications & The Pandemic

News of Firms: FTI Launches Global Aviation Practice

Fri., Aug. 7, 2020

By Steve Barnes

FTIFTI Consulting launches a dedicated aviation practice led by Marc Bilbao and Neal Cohen... 5W Public Relations sets up HR Tech division... VSC is partners with The LAGRANT Foundation on its efforts to increase the number of ethnic minorities in the fields of advertising, marketing and PR.

News Corp. Posts 22% Drop in Q4 Revenues

Fri., Aug. 7, 2020

By Kevin McCauley

Robert ThomsonNews Corp. CEO Robert Thomson reports a 22 percent decline in Q4 revenues (ended June) to $1.9B and a $401M net loss, compared to a $42M deficit a year ago.

On the Move: Credit Union National Assn. Appoints†Jefferson CCO

Fri., Aug. 7, 2020

By Steve Barnes

Dewshundra JeffersonCredit Union National Association appoints Deshundra Jefferson chief communications officer. She was traveling press secretary for the presidential campaign of former Massachusetts Governor Deval Patrick... LegalZoom, which provides online legal help, names NFL vet John Buchanan chief marketing officer... Tanis Communications taps Michele Landry for CEO slot.

Edelman Rises to Kodakís Defense

Thu., Aug. 6, 2020

By Kevin McCauley

Elizabeth WarrenEdelman advises Kodak as Senator Elizabeth Warren asks the Securities and Exchange Commission to investigate potential insider trading by executive chairman Jim Continenza and board member Phillipe Katz.

Rancho Mirage Releases Branding RFP

Thu., Aug. 6, 2020

By Jon Gingerich

Rancho Mirage, CARancho Mirage, CA is seeking proposals from marketing agencies that can develop a four-year strategic plan that encourages new business and drives tourism to the Coachella Valley city.

Commentary

Corporate Environmental PR Pros Get It Done

Thu., Aug. 6, 2020

By Kevin McCauley

PNASCorporate PR people dealing with environmental issues are getting it done, crushing green groups in winning press coverage... President Trump can't make COVID-19 "just disappear" but he can kill weekly report card on how the virus is messing with the lives of Americans. (1 reader comment)

News of Firms: Qorvis Celebrates 20 Years in Business

Thu., Aug. 6, 2020

By Steve Barnes

Michael PetruzzelloQorvis Communications celebrates 20th anniversary... United Minds, a Weber Shandwick unit, has launched (Re)Boot Camp, a “re-onboarding” program... Propulsion PR has launched a vegan/plant-based team, intended to align with the firm's commitment to representing businesses that work to reduce environmental risks and aim for sustainable growth.

Seven Letter Promotes Japan Tourism

Thu., Aug. 6, 2020

By Kevin McCauley

JapanJapan hires Seven Letter for media outreach and a digital advertising campaign to promote tourism and to raise public awareness of the country's health initiatives to counter the COVID-19 pandemic.

On the Move: Hilton's Richardson Checks in at Glover Park Group

Thu., Aug. 6, 2020

By Steve Barnes

Andréa RichardsonGlover Park Group hires Andréa Richardson as a senior VP. Richardson comes to GPG from Hilton, where she was senior director of multicultural & diversity engagement... Peloton names Dara Treseder senior VP, head of global marketing and communications... Pinkston brings on Mark Reddy.

Building Confidence Amid the Pandemic

Thu., Aug. 6, 2020

By Alex Stanton

Alex StantonWhy financial services firms should pay careful attention to the needs of furloughed employees. (1 reader comment)

Publicis Bounces Goodwin Over COVID Tweets

Wed., Aug. 5, 2020

By Kevin McCauley

Tom GoodwinPublicis Groupe has fired Tom Goodwin, who took the head of futures and insight post earlier this year, following his controversial tweets about the COVID-19 pandemic and exchanges with other ad people.

Digital Tops Print at the New York Times

Wed., Aug. 5, 2020

By Steve Barnes

NYTThe New York Times Company says that its digital revenue exceeded print revenue for the first time ever during the second quarter.

Companies Should Stand Up to Cancel Culture

Wed., Aug. 5, 2020

By Jon Gingerich

Jon GingerichBrands should stop reflexively throwing their employees under the bus to appease social media mobs anytime online campaigns rise up to shame or “cancel” someone who says something objectionable. (4 reader comments)

On the Move: Vonage Calls On Corso to Lead Marketing

Wed., Aug. 5, 2020

By Steve Barnes

Joy CorsoVonage picks Joy Corso to head up its global marketing... C-Strategies names Hali Levandoski, former deputy press secretary to Chicago mayor Lori Lightfoot, vice president... Chargeurs*PCC Fashion Technologies has appointed Christy Raedeke as the company’s first chief marketing officer,

Accounts in Transit: Champion Serves Up JINYA Ramen Bar

Wed., Aug. 5, 2020

By Steve Barnes

JinyaChampion Management Group signs on as AOR for JINYA Ramen Bar... Cindy Riccio Communications works the lauch of fashion face-mask brand The Avant Guard... Otto & Friends reps Lordstown Motors, which produces all-electric pick-up trucks.