PR & Marketing Communications News

Last Updated: Mon., Aug. 10, 2020 @ 2:11 pm

WarnerMedia PR Chief Cocozza Fades from Pix

Mon., Aug. 10, 2020

By Kevin McCauley

Keith Cocozza, executive VP marketing & communications at WarnerMedia, is out as Jason Kilar, who became CEO in May 1, reorganizes the AT&T unit to simplify operations in order to better service its customers.

Doxy.Me Looks for PR Firm

Mon., Aug. 10, 2020

By Kevin McCauley

DoxyTelemedicine company Doxy.me is looking for a PR firm to help increase its brand awareness among healthcare providers in order to attract more of them to its platform.

McDonald's Sues Ex-CEO for Alleged Affairs with Staffers

Mon., Aug. 10, 2020

By Kevin McCauley

Steve EasterbrookMcDonald’s has sued former CEO Steve Easterbrook, claiming he “concealed evidence and lied” about his alleged sexual relationships with three employees before it fired him last year for “engaging in an inappropriate relationship” with another staffer.

O'Dwyer's/DS Simon Video Interview Series

PR's Top Pros Talk: Rosemary Ostmann

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Rosemary Ostmann, President & CEO, Rosecomm
 
Flexibility is key to successfully negotiating the multiple crises the PR industry faces, Rosecomm president and CEO Rosemary Ostmann tells Doug Simon during the latest video interview in the "PR's Top Pros Talk" series.

Financial Communications & The Pandemic

2020: The Year of Brand Activism

Mon., Aug. 10, 2020

By Julia Bloch Mellon

Julia Bloch MellonBrands hold the power to affect societal change, by taking a stance and backing up their values through measurable action. As recent events have forced corporate leaders to self-reflect, however, some well-intentioned brands have resorted to “performative activism”—showing that empty words can risk brand credibility. How can PR pros help companies responsibly take a stand?

Emirates Offers to Pay for Funerals

Mon., Aug. 10, 2020

By Ronn Torossian

Ronn TorossianIn the latest gimmick to get consumers flying again, Emirates Airlines recently unveiled a COVID-19 insurance that will pay for your funeral if you catch the coronavirus while traveling. (1 reader comment)

MetroHealth Seeks ID&E Counsel

Fri., Aug. 7, 2020

By Kevin McCauley

MetroHealth SystemMetroHealth System, public health system of Ohio's Cuyahoga County, is looking for a partner to develop and implement an inclusion, diversity and equity vision strategy to benefit employees, patients and the community and to eradicate racism and bias.

Cuomo Aide Lever Likes Facebook

Fri., Aug. 7, 2020

By Kevin McCauley

LeverDani Lever, communications director for New York governor Andrew Cuomo, is moving to Facebook's strategic communications response team.

Baltimore Mayor Spokesperson Joins SKDK

Fri., Aug. 7, 2020

By Kevin McCauley

Lester DavisLester Davis, chief spokesperson for Baltimore Mayor Bernard "Jack" Young, is joining SKDKnickerbocker next month as VP-public affairs in DC.

News of Firms: FTI Launches Global Aviation Practice

Fri., Aug. 7, 2020

By Steve Barnes

FTIFTI Consulting launches a dedicated aviation practice led by Marc Bilbao and Neal Cohen... 5W Public Relations sets up HR Tech division... VSC is partners with The LAGRANT Foundation on its efforts to increase the number of ethnic minorities in the fields of advertising, marketing and PR.

News Corp. Posts 22% Drop in Q4 Revenues

Fri., Aug. 7, 2020

By Kevin McCauley

Robert ThomsonNews Corp. CEO Robert Thomson reports a 22 percent decline in Q4 revenues (ended June) to $1.9B and a $401M net loss, compared to a $42M deficit a year ago.

On the Move: Credit Union National Assn. Appoints†Jefferson CCO

Fri., Aug. 7, 2020

By Steve Barnes

Dewshundra JeffersonCredit Union National Association appoints Deshundra Jefferson chief communications officer. She was traveling press secretary for the presidential campaign of former Massachusetts Governor Deval Patrick... LegalZoom, which provides online legal help, names NFL vet John Buchanan chief marketing officer... Tanis Communications taps Michele Landry for CEO slot.

Edelman Rises to Kodakís Defense

Thu., Aug. 6, 2020

By Kevin McCauley

Elizabeth WarrenEdelman advises Kodak as Senator Elizabeth Warren asks the Securities and Exchange Commission to investigate potential insider trading by executive chairman Jim Continenza and board member Phillipe Katz.

Rancho Mirage Releases Branding RFP

Thu., Aug. 6, 2020

By Jon Gingerich

Rancho Mirage, CARancho Mirage, CA is seeking proposals from marketing agencies that can develop a four-year strategic plan that encourages new business and drives tourism to the Coachella Valley city.

Commentary

Corporate Environmental PR Pros Get It Done

Thu., Aug. 6, 2020

By Kevin McCauley

PNASCorporate PR people dealing with environmental issues are getting it done, crushing green groups in winning press coverage... President Trump can't make COVID-19 "just disappear" but he can kill weekly report card on how the virus is messing with the lives of Americans. (1 reader comment)

News of Firms: Qorvis Celebrates 20 Years in Business

Thu., Aug. 6, 2020

By Steve Barnes

Michael PetruzzelloQorvis Communications celebrates 20th anniversary... United Minds, a Weber Shandwick unit, has launched (Re)Boot Camp, a “re-onboarding” program... Propulsion PR has launched a vegan/plant-based team, intended to align with the firm's commitment to representing businesses that work to reduce environmental risks and aim for sustainable growth.

Seven Letter Promotes Japan Tourism

Thu., Aug. 6, 2020

By Kevin McCauley

JapanJapan hires Seven Letter for media outreach and a digital advertising campaign to promote tourism and to raise public awareness of the country's health initiatives to counter the COVID-19 pandemic.

On the Move: Hilton's Richardson Checks in at Glover Park Group

Thu., Aug. 6, 2020

By Steve Barnes

Andréa RichardsonGlover Park Group hires Andréa Richardson as a senior VP. Richardson comes to GPG from Hilton, where she was senior director of multicultural & diversity engagement... Peloton names Dara Treseder senior VP, head of global marketing and communications... Pinkston brings on Mark Reddy.

Building Confidence Amid the Pandemic

Thu., Aug. 6, 2020

By Alex Stanton

Alex StantonWhy financial services firms should pay careful attention to the needs of furloughed employees. (1 reader comment)