Agency Needed for PR Plan to ‘Take Care of Texas’
Fri., Jun. 11, 2021
By Jon Gingerich
The Texas Commission on Environmental Quality is looking for an agency that can develop a marketing plan that increases public awareness among Lone Star State residents regarding the steps they can take to conserve water and energy, keep air and water clean and reduce waste.
Bowie Looks for Branding Boost
Fri., Jun. 11, 2021
By Kevin McCauley
Bowie, a Maryland city of about 60K people, wants to hire a firm to develop a unifying brand strategy to guide its outreach and communications.
Fenton/Arlook has a verbal agreement worth $25K per month to represent the Council on Pakistan Relations, the DC-based nonprofit.
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| Fender VP, global communications Christina Stejskal talks about how a deep dive into data helped the company foster a generation of “guitar goddesses” in the latest “PR’s Top Pros Talk” video interview with Doug Simon. |
North Sixth Group invests in News Direct, a news and content distributor... Tucker/Hall joins PROI Worldwide... Involve launches Human Performance Coaching service.
Altus Marketing picks up Detroit Rescue Mission Ministries and Union Rescue Mission in Wichita... BizCom Associates lands LINE-X... Hollywood Agency takes on South Shore Conservatory, the largest community arts school in New England.
Edelman names Christoph Becker, gyro co-founder, global chair of integration... Hotwire promotes Heather Craft and Laura Macdonald to co-presidents of the North America... Addison Whitney, adds Zenmark founding partners Greg Balla and Rob McDaniel to its team... dovetail solutions brings on Alexandra Griesmer and Megan Desideri as client service directors/
Washington Women in Journalism Awards will honor CBS' Norah O'Donnell, PBS' Yamiche Alcindor at June 22 presentation... PRSA National Capital Chapter slates DE&I best practices event on June 29... Museum of PR focuses on LGBTQ community with keynoter Stephanie Battaglino, author of "Reflections from both Sides of Glass Ceiling," on June 29.
Prince Albert, which is located in the heartland of Saskatchewan, is looking to hire a firm to devise a “positive storytelling strategy" to help overcome its reputation of being a lousy place to live.
Prime Policy Group has signed Norway’s Norse Atlantic Airways, which launched in February and plans to offer US service by the end of this year.
Commentary
Canada’s TC Energy, which fought tooth and nail for approval to construct the Keystone XL pipeline, made a graceful exit from the project on June 9... Consumers remain skeptical about Corporate America jumping on the Pride bandwagon.
Charlie Gould, who has 27 years of cable TV and print newsroom experience, joins RF Bloom as executive VP.
Weber Shandwick promotes chief growth officer Susan Howe to president... Noom, digital health platform, hires Sean Foster as chief marketing officer... Kite Hill PR appoints Jason Keller as senior director of growth and digital strategy... Pecchia Communications brings on Vince Bevacqua, a former television news anchor, as senior consultant... Fandom taps Rachelle Savoia for VP-communications.
BackBay Communications guides Pathfinder Partners... Judge Public Relations lands Charleston Defense Contractors Association... Huge picks up Tezos Foundation.
Indaba Capital Management, which opposes Stagwell’s revised offer for MDC Partners, criticizes it as a “sweetheart transaction.”
The Phoenix Union High School District wants to hire a firm to conduct public outreach to address the safe opening of schools and the impacts of COVID-19 on students’ academic, social, emotional, mental and health needs.
Commentary
US Chamber of Commerce shatters Fox News-driven myth that federal $300 unemployment supplement has created a nation of slackers... The willingness of CEOs to forgo salaries during worst of pandemic was largely symbolic as their comp rose 16 percent in 2020... Fastly turned potential crisis into PR gold... Hats off to Interpublic for being first ad/PR firm to publish sustainability report.
Brands are failing to live up to consumer expectations when it comes to data privacy and security issues, according to a recent FleishmanHillard study.
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