Commentary
Invest Alberta Banks on PR
Fri., Apr. 9, 2021
By Kevin McCauley
Invest Alberta Corp., which is charged with making the Canadian province the investment destination of choice, is looking for a firm to strengthen its international marketing pitch and delivery.
JetBlue Flies into PR Turbulence
Fri., Apr. 9, 2021
By Kevin McCauley
JetBlue flies into PR turbulence as it breaks promise not to donate to members of the Sedition Caucus... China’s government loves Procter & Gamble… Donald Trump really doesn’t like baseball… Edelman gets power placement.
Years back, the Fox News Channel invited me on to talk about my blog, letterstomykids.org. The interview put to the test whether I actually practice what I preach when media-training clients.
 |
|
The top 130 independent PR firms posted a 3.8 percent gain to $3B in combined fee income during pandemic 2020 and a 2.9 percent dip to 15,832 in year-end overall employment, according to O’Dwyer’s 2021 annual rankings. *Rankings for all 19 PR specialties are now updated for 2021. |
Trish Taylor, executive VP at Hager Sharp, has joined Weber Shandwick to lead its Washington healthcare practice.
Online ad spends revealed year-over-year growth of 29 percent in 2020’s fourth quarter and increased 12.2 percent for the year, according to an Interactive Advertising Bureau report.
There is a major shift toward privacy rolling out across digital platforms and the impact to Facebook advertisting will be significant.
Fox News signs former secretary of state Mike Pompeo as a contributor... News Corp. plans to issue $1B in bonds to fund acquisition drive... Apple Studios hires feature film veteran Jessie Henderson.
EVINS and Hall PR pick up Arlo Hotels... Marino adds Alvarez & Marsal Property Investments... JC Communications takes on AC Hotel Tallahassee Universities at The Capitol... BCENE Public Relations lands Bonny and Milk Cult.
Omnicom launches an initiative geared toward raising the media profile of Asian Americans... The Public Relations Global Network forges an affinity relationship with News Direct... 5W Public Relations to open in Miami.
The Orange County Transportation Authority is seeking proposals from PR agencies that can conduct a year-long outreach initiative that promotes the transit service provider’s rideshare program.
Ethiopia, which is charged with committing human rights abuses and carrying out an "ethnic cleansing" campaign in its Tigray region, hires Holland & Knight.
 | 1 |
MikeWorldWide has acquired London’s Chameleon technology & B2B firm, a move that gives the former MWWPR about 30 tech, content and digital services pros in the UK.
Only O'Dwyer's ranks firms by 19 PR specialties. This year's charts for healthcare, financial, technology, travel, food & beverage and professional services are now live on the site.
Diamond Public Relations lands North American PR duties for Resorts World Bimini... Crosby Marketing Communications picks up RefuahHealth... Fish Consulting hooks Blaze Pizza... Carve Communications claims Transfix for its client roster.
 |
| BAE Systems senior vice president for communications Caitlin Hayden talks with Doug Simon about the growing role that women are playing at many traditionally male-dominated companies in the latest “PR’s Top Pros Talk” video interview. |
The Cayman Islands is seeking a PR firm to create and handle a public education campaign surrounding the rollout of a national eID card and a suite of new digital services.
Middleburg, Virginia is seeking proposals from agencies that can execute a two-year social media campaign strategy that promotes the town and attracts visitors.
Commentary
While Atlanta-based Coke, Delta and Home Depot face pressure over Georgia's voter suppression laws, Corporate America has a history of trying to tamp down the vote... JPMorgan Chase chief Jamie Dimon may be kneading rather than lending dough in his next life.
| 1 |
|
