The Inside News of PR & Marketing Communications

Last Updated: Fri., Mar. 22, 2019 @ 4:30 pm

Anti-Smoking Group Airs Social Marketing RFP

Fri., Mar. 22, 2019

By Jon Gingerich

Virginia Foundation for Healthy YouthThe Virginia Foundation for Healthy Youth is seeking an agency that can implement the organization’s social marketing campaigns and initiatives.

BCW Promotes, Defends Huawei's Reputation

Fri., Mar. 22, 2019

By Kevin McCauley

HuaweiBCW provided  Washington representation to Chinese telecom Huawei, which is banned from doing business with federal agencies and contractors due to its alleged espionage on behalf of China's government.


O'Dwyer's Magazine

March Mag Focuses on Food & Beverage PR

By John O'Dwyer

O'Dwyer's Mar. '19 Food & Beverage PR MagazineOur annual issue on food and beverage PR features articles from leading thought leaders in the field, plus profiles of 35 firms with expertise in this specialty.


Commentary

Jumping into the Foxhole

Fri., Mar. 22, 2019

By Kevin McCauley

Alexandria Ocasio-CortezWhat is the genius of Fox News? It may be the network's ability to mount opposition to progressive ideas way before most liberal-leaning people are even aware of them.

Infant Safety Nonprofit Secures Lobbying Support

Fri., Mar. 22, 2019

By Jon Gingerich

Cribs for KidsCribs for Kids, a nonprofit promoting safe sleeping environments for babies, has retained private consulting firm Murphy Strategic Consulting to handle crib-related consumer safety issues on Capitol Hill.

Kekst CNC Gobbles Up Turkey Hill Deal

Fri., Mar. 22, 2019

By Kevin McCauley

Turkey HillKekst CNC works with Peak Rock Capital as it acquires Turkey Hill line of ice cream, milk, iced tea and fruit drinks from $122B supermarket giant Kroger.

Goldin Solutions Speaks for Steinhardt

Fri., Mar. 22, 2019

By Kevin McCauley

Michael SteinhardtGoldin Solutions represents billionaire philanthropist Michael Steinhardt, who has been accused of sexual harassment by seven women.

On the Move: F|W|V Names Natalie Best First COO; LEWIS Hires Gerard LaFond, Megan Maguire; MERGE Atlanta Recruits Joanna Horn; Allied Global Marketing Taps Rick Gomes for National Publicity Director

Fri., Mar. 22, 2019

By Steve Barnes

Natalie BestFrench|West|Vaughan names Natalie Best its first chief operating officer. She was executive VP/director of client services... LEWIS hires Gerard LaFond as senior VP from Weber Shandwick and Megan Maguire as Chicago head from MSLGroup... MERGE Atlanta recruits Joanna Horn from LEWIS for VP... Allied Global Marketing names Rick Gomes national publicity head.

Racepoint Advises Embattled Huawei

Thu., Mar. 21, 2019

By Kevin McCauley

Larry WeberHuawei Technologies enlisted Larry Weber’s Racepoint Global for PR and crisis support as it takes on the the US law that bars governmental agencies and federal contractors from doing business with the Chinese company accused of espionage.

Philip Morris International Vapes With Vice Media

Thu., Mar. 21, 2019

By Kevin McCauley

Philip MorrisPhilip Morris International has cut a $6.5M sponsored content deal with Vice Media, which focuses on the 18- to 34-year-old market, to promote e-cigarette vaping.

10 Self-Defeating Business Behaviors Women Should Avoid

Thu., Mar. 21, 2019

By Valerie Di Maria

Valerie Di MariaThere’s been a good deal of attention focused on what companies are or should be doing to get to 50/50 gender balance. But what can women do to help propel this positive momentum? (1 reader comment)

Thorne Exits H&K for BCW

Thu., Mar. 21, 2019

By Steve Barnes

Mark ThorneMark Thorne, global CFO and COO at Hill+Knowlton Strategies, takes same job at BCW, a fellow WPP unit.

Personalized Wellness: What’s Next in Nutrition and Health

Thu., Mar. 21, 2019

By Ashley Desrosiers and Jean Owen Curran

Ashley Desrosiers and Jean Owen CurranThe personalized wellness movement represents a fundamental shift in the way consumers and health professionals approach nutrition, health and wellness. A look at today’s research and technology landscape illustrates some of the many promising opportunities on the horizon.

Weber Shandwick Cracks Code of Intelligent Tech

Thu., Mar. 21, 2019

By Steve Barnes

weberA new interactive study guide from Weber Shandwick attempts to crack the code of intelligent technology for people working in the communications industry.

Felicity Huffman Gives Crisis Task to TASC

Wed., Mar. 20, 2019

By Kevin McCauley

Felicity HuffmanFormer “Desperate Housewives” actress Felicity Huffman has hired The TASC Group, New York firm that represented the family of murdered Florida teenager Trayvon Martin, to handle media surrounding her alleged involvement in the college admissions cheating scandal. (2 reader comments)

Commentary

Two-Faced About Facebook

Wed., Mar. 20, 2019

By Kevin McCauley

Facebook TrumpDespite his rants, Donald Trump really likes Facebook. His presidential re-election campaign is FB’s best friend. It has showered millions of dollars on Mark Zuckerberg’s social media colossus. So, what’s the beef, Donald?