O'Dwyer's 2020 Rankings of PR Firms -- Deadline: Fri., Mar. 6 (Ranking Instructions)

PR & Marketing Communications News

Last Updated: Fri., Jan. 17, 2020 @ 5:25 pm

Gen Z Shows Surprising Brand Loyalty

Fri., Jan. 17, 2020

By Steve Barnes

DeVriesGen Z may be turning constant change into a way of life, but when it comes to their relationships with brands, they’re looking for a little stability, according to a study conducted by DeVries Global.

Commentary

She's Back...Hillary Says Facts are Facts

Fri., Jan. 17, 2020

By Kevin McCauley

Hillary ClintonHillary Clinton today warned of the danger from "fake news" and the outright rejection of facts that are deemed by some as inconvenient... Joe Biden, who is not a fan of Mark Zuckerberg, fires a warning shot at Facebook. (3 reader comments)


PR Firm Rankings

O'Dwyer's Adds New Specialties to Rankings

By John O'Dwyer

O'Dwyer's 2020 Rankings of PR FirmsNew categories auto/transportation, education, energy, industrial, non-profits, purpose/CSR and real estate finance & development bring the total number of PR specialties ranked by O'Dwyer's to 19.

Deadline: Mar. 6 Instructions (PDF)


Bucksport, ME Seeks Marketing Services

Fri., Jan. 17, 2020

By Jon Gingerich

BucksportThe town of Bucksport, Maine is looking for an agency that can develop a marketing plan to raise its profile among current and potential residents, businesses, developers and visitors.

Media Manuevers: Billboard-Hollywood Reporter Media Unloads Spin, Stereogum

Fri., Jan. 17, 2020

By Steve Barnes

SpinBillboard-The Hollywood Reporter Media Group is unloading Spin and Stereogum, two of its music publications. The two were acquired, along with Vibe, from SpinMedia in 2016... Harper’s Bazaar editor-in-chief Glenda Bailey is stepping down after an almost 20-year run at the Hearst property... NBCUniversal unveiled its Peacock streaming service on Jan. 16. The new service will be available for subscribers to Comcast’s Xfinity X1 and Flex services on April 15.

Accounts in Transit: Carolyn Izzo Partners with Palladium Hotel Group

Fri., Jan. 17, 2020

By Steve Barnes

PalladiumCarolyn Izzo Integrated Communications partners with Palladium Hotel Group, the seventh-largest hotel chain in Spain... Imagine PR picks up resorts Tswalu Kalahari in South Africa and Fregate Island Private in the Seychelles... Beach House PR adds Velour Beauty to its client roster.

Citibank Finds Purpose

Fri., Jan. 17, 2020

By Kevin McCauley

CitiCitibank today unveiled a $150M fund to invest in "double bottom line" companies commited to issues such as workforce development and sustainabilty. The Citi Impact Fund is the largest such fund launched by a bank using its own money. (1 reader comment)

On the Move: FTI Recruits Thyago Mathias, Adriana Prado For Brazil Unit

Fri., Jan. 17, 2020

By Steve Barnes

Thyago MathiasFTI Consulting has appointed Thyago Mathias as a senior director and Adriana Prado as a director in its strategic communications segment in Brazil... RooneyPartners has promoted Lauren Cooper to managing director and Ahmet Reisli to director of creative services... SB One Bank has named Daisy Ortiz Berger vice president of marketing and communications... The Hispanic Public Relations Association-Los Angeles Chapter has named Stephen Chavez as its president for the third consecutive year.

Ogilvy Cuts 80 Staffers

Thu., Jan. 16, 2020

By Kevin McCauley

OgilvyOgilvy has cut 80 staffers, which is about four percent of its workforce, following a “challenging second half of 2019 and a cautious outlook for year 2020,” according to a memo from CEO John Seifert. (1 reader comment)

Accounts in Transit: Pollack PR Cleans Up with BlueGreen Water Technologies

Thu., Jan. 16, 2020

By Steve Barnes

BlueGreenThe Pollack PR Marketing Group has been retained by BlueGreen Water Technologies, a global cleantech company dedicated to solving the problem of algal blooms in drinking water, recreational, and agricultural waterbodies... Diffusion has been named public relations agency of record in the U.S. and UK for Grand Hotel Villa Serbelloni, a historic 5-star hotel on Italy’s Lake Como... The Purpose Collaborative is working as agency of record for FIRST, a global robotics community that prepares young people for the future.

The Importance of Post-Crisis Communications

Thu., Jan. 16, 2020

By Jill Allread

Jill AllreadWhen a crisis appears resolved, it’s time to work on an aftermath recovery plan for the sake of restoring and improving the company’s long-term reputation.

FTI Puts Hawkeye 360 in DC Orbit

Thu., Jan. 16, 2020

By Kevin McCauley

HawkeyeFTI Government Affairs represents satellite company Hawkeye 360 on defense and budgetary matters in Washington.

Events: Former PRSA CEO Procter-Rogers to Keynote Museum of PR's Black PR History Event

Thu., Jan. 16, 2020

By Steve Barnes

Cheryl Procter RogersThe Museum of Public Relations is holding its 5th annual Black PR History Event on Jan. 30. The keynote speaker at the event will be former national president and CEO of the Public Relations Society of America Cheryl Procter-Rogers... Applications for the New York Women in Communications scholarships are being accepted until Jan. 24... The Hospitality Sales and Marketing Association International’s Adrian Awards Dinner Reception and Gala is taking place Jan. 21 at the New York Marriott Marquis.

A Transformative Decade for Health Communicators

Thu., Jan. 16, 2020

By Tim Bird

TImothy BirdAs the new decade dawns, here are some of the anticipated changes in health communications as well as potential opportunities for improving health in the 2020s.

On the Move: Hill+Knowlton Puts Avra Lorrimer in Command of NYC

Thu., Jan. 16, 2020

By Steve Barnes

Avra LorrimerHill+Knowlton Strategies has named Avra Lorrimer to head its New York office. Lorrimer was previously managing director of consumer packaged goods at H+K London and served as the WPP lead for Ford of Europe... Publicis Health has named Jennifer Shirley president of Saatchi & Saatchi Wellness... NVE Experience Agency has brought on Brian Rubin as vice president of communications, a newly created role. Rubin comes to NVE from PMK*BNC... Rokk Solutions has named Kaylin Trychon VP. Trychon comes to ROKK from Raytheon’s communications team.

San Mateo, CA Seeks Pollution PR Help

Wed., Jan. 15, 2020

By Jon Gingerich

San MateoThe County of San Mateo, California, is soliciting proposals from agencies that can spread the word about its Pollution Prevention Program.

Twitter, Google Vet Prosser Joins Edelman

Wed., Jan. 15, 2020

By Kevin McCauley

Jim ProsserJim Prosser, a Twitter and Google veteran, has signed on at Edelman as managing director-corporate affairs & advisory services for the US western region.

Commentary

BlackRock CEO Makes Financial Case for Purpose

Wed., Jan. 15, 2020

By Kevin McCauley

Larry FinkBlackRock head Larry Fink has warned CEOs that their companies will fall by the financial wayside if they don’t embrace purpose... Trio of Democratic Senators ask Fink to back up words with action by pressuring Marathon Petroleum to stop its anti-climate change lobbying.

Corporate Reputation Drives Market Value

Wed., Jan. 15, 2020

By Steve Barnes

Weber studyExecutives say the bulk of a company's market value is tied to its reputation, according to Weber Shandwick survey. (1 reader comment)

Fashion PR Icon Filipowski Dies at 58

Wed., Jan. 15, 2020

By Steve Barnes

Ed FilipowskiEd Filipowski, who handled public relations for many of the world’s top fashion brands, including Tom Ford, Gucci, Alexander McQueen, Givenchy, Versace and Mark Jacobs, died on Jan. 10.