Beyond the Pitch
Thu., Nov. 13, 2025
By Jon Gingerich
Ensuring your brand’s story stands out in today’s crowded tech media landscape.
Ensuring your brand’s story stands out in today’s crowded tech media landscape.
The University of Washington wants to enroll a PR firm to promote its Michael G. Foster School of Business via a hands-on, results-driven media relations campaign.
Kimberly-Clark calls on Ballard Partners as it moves to acquires Kenvue, maker of Tylenol.
Havilah Clarke, head of marketing and communications at the Huntsman Mental Health Foundation and Institute, has joined Purposeful Advisors as a managing director.
As AI adoption accelerates, Generative Engine Optimization is quickly becoming a core function of modern reputation management.
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO.
The Public Relations Global Network adds Rooster, a London-based agency, as its newest member for the United Kingdom... Spectrum Science launches Mo (short for Momentum), an AI-powered platform... Kinetic Marketing Communications, a women-owned marketing communications agency and on-demand marketing talent firm, launches its Strategic Marketing AI Framework.
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| On the PR’s Top Pros Talk podcast, Doug Simon, CEO of D S Simon Media, spoke with Shannon Walsh, President of PR, Social and Influence and Chief Operating Officer for Ogilvy Health, about her transition from PR to a broader leadership role. |
Interpublic posted a 5.1 percent drop in Q3 net revenues to $2.5B as CEO Philippe Krakowsky reports the final financial results of the publicly traded company.
Grand Traverse County, which has about 100K people living in northern Michigan, is looking for a partner to handle marketing and communications services.
Commentary
A huge PR opportunity looms for a firm that is willing to take some heat by promoting Immigration & Customs Enforcement... Disgraced New York mayor Eric Adams couldn't wait to make another pilgrimage to Israel to stick it to his successor Zohran Mamdani... Hats off to Berkshire Hathaway’s Warren Buffett for writing his always engaging and witty annual reports over the years. He's retiring his pen at age 95.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
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