Cultivating and Committing to Cultural Competence
Tue., Jul. 15, 2025
By Daisy Cabrera
Cultural competence can either make or break your brand. Learn how to lead with these nuanced insights.
Cultural competence can either make or break your brand. Learn how to lead with these nuanced insights.
Development Counsellors International picks up Meet Boston, destination marketing organization for the Greater Boston area, for PR, business events and travel trade in Canada... Gunpowder, an enthusiast lifestyle agency, to create buzz through “proactive, authentic storytelling”... McLean Media, a Michigan-based agency, picks up online collector car marketplace Hemmings.
The Republic of Cote d’Ivoire has signed Scribe Strategies & Advisors to a six-month $300K pact to boost its relationship with the US.
Golin brings on former Boeing CCO Brian Besanceney as a senior advisor in its corporate affairs practice... Constant Contact, which provides digital marketing tools for small businesses and nonprofits, hires Smita Wadhawan as CMO... Broadsheet Communications promotes Alex Wolf to serve as managing director of Broadsheet Intelligence, its new strategic advisory unit.
A surprising number of Americans have never boarded an airplane or left their home state. Here’s how we can use educational storytelling to spark curiosity and inspire those who have yet to become travelers.
Audiences don’t wait to be told anymore; they verify, compare and often move faster than journalists using tools they already have.
Nova Scotia’s Municipality of the District of Chester is looking for a firm to handle communications and marketing services.
Public Policy Holding Company is acquiring Austin-based Pine Cove Strategies, which was founded by George P. Bush and his wife, Amanda, in a deal pegged at up to $13M.
Former Virginia Congressman Jim Moran’s firm represents the Eritrean Blue Revolution Front, which wants to overthrow the repressive government of Eritrea president Isaias Afwerki.
The art of aspiration: tapping into the psychology of prestige.
Utz Brands, a snacks marketer, names Trevor Martin as SVP, investor relations... Heven, which develops hydrogen-powered unmanned aerial vehicles for defense, public safety and commercial applications, brings on Warren Brown as CMO... MarketCast, a technology and data-enabled market research and analytics firm, promotes co-president Amy Fenton to CEO.... M&T Bank Corporation appoints Sam Mayper as SVP of federal government relations.
Champion is named official franchise development firm for Feng Cha, a premium boba beverage chain with over 80 stores across the U.S... InnoVision Marketing Group, a bilingual agency headquartered in San Diego, is named PR agency of record for Herman Law, a legal firm representing victims of sexual abuse... Prism PR picks up Gaia, a member-supported global video streaming service.
Columbia, a planned Maryland community of 100K people, has issued a call for full-service marketing firms interested in providing on-call support.
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