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Colangelo & Partners signs on Wines of Argentina, which has been promoting the wines and tastemakers of the country since 1993. The agency is tasked with developing and executing a strategic program focused on positioning Argentina as a leading wine country. The scope of work includes increasing press coverage, strengthening and creating impactful relationships with key opinion leaders, and building more awareness for the region. "We are excited to work with Colangelo & Partners to further deepen the positioning of Vino Argentino among key audiences of the main export market for our flagship products," said Wines of Argentina president Alejandro Vigil.
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5WPR books Jason Mitchell Group, which says it is the largest B2B brokerage in the world. 5W will be tasked with generating media results that drive brand awareness and visibility to such audiences as national companies and real estate agents. JMG works with real estate professionals in 15 states and 32 submarkets throughout the country to grow their book of business by giving agents tangible leads. It receives more than 80,000 leads per year from its partner companies and does $1 billion per year in home sales to veterans—more than any other team in the country. “5WPR not only aligns with our values as a team, but their real estate expertise also makes them the perfect partner as we continue to grow," said JMG founder Jason Mitchell.
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Clearpoint Agency is providing PR services to Nonaste (pronounced “No Nasty!”), which makes laundry detergents, odor eliminating sprays, and sweat-proof car seat protectors. The agency is working to raise awareness for the brand through PR strategies, partner programs and earned media, and is in planning stages for marcom campaigns. Earned media coverage for Nonaste has already been secured on such outlets as CBS, FOX 4, Homes and Gardens, Outdoor Retailer and Medium Authority. Nonaste co-founder/CEO Andy Voggenthaler said that Clearpoint “has solid experience, is objective-driven and able to keep things moving independently.”
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
FNK IR signs on to work with Agassi Sports Entertainment, a sports entertainment and innovation company focused on racquet sports... REYA Communications assumes PR duties in the US and UK for ÀNI Private Resorts... rEvolution, a sports marketing agency, is named AOR for Major League Cricket, a US-based professional T20 cricket league.
Jack Taylor signs Superfeet, an insoles and underfoot products brand focused on helping people move more confidently, comfortably and effectively... Hemsworth adds Memphis-based culinary personality Chef Phillip Dewayne to its roster... Brookline Public Relations is hired by Calgary Sports and Entertainment Corporation to support the announcement that the World Cup of Hockey 2028 will be hosted in both Calgary and Edmonton.
