PR & Marketing Communications News

Last Updated: Fri., Dec. 6, 2019 @ 3:41 pm

Category: Entertainment PRReturn to Latest News

Top Ten Movies That Did PR for Real Brands

Wed, Nov. 6, 2019

By Adam Dickter

Adam DickterOn November 15, “Ford v Ferrari” will roar into theaters, packing a publicity boost for two great global auto brands right on the marquee. Here's a Top Ten list of films in which a brand played a starring role. (1 reader comment)

New Line Cinema Alum Takes Solstice PR Spot

Thu, Aug. 22, 2019

By Steve Barnes

Elissa GreerElissa Greer has been named EVP communications at Solstice Studios, overseeing corporate and domestic publicity and promotions for the company.

Interpublic Shuffles Hollywood PR Cards

Tue, Jul. 30, 2019

By Steve Barnes

Cindi BergerRogers & Cowan and PMK*BNC, the two largest PR agencies in Hollywood, are merging, forming an agency that will have over 500 clients in areas including TV, film, sports, music and fashion.

Lenzner to Star in MPAA’s PR Role

Wed, Jul. 17, 2019

By Kevin McCauley

Emily LenznerEmily Lenzner will become executive VP-global communications at the Motion Picture Assn. of America on August. 1.

Disney's Brockman Resurfaces at WarnerMedia

Fri, May 17, 2019

By Steve Barnes

Kevin BrockmanKevin Brockman, executive VP-global communications at Disney until exiting in January after 22 years, is joining WarnerMedia Entertainment as VP-global communications.

Fox TV's CMO Tunes in Disney

Fri, Apr. 26, 2019

By Steve Barnes

Shannon RyanShannon Ryan, chief marketing officer at Fox Television Group, moves to Disney TV Studios and ABC Entertainment.

21CF's Brown Moves to Discovery

Tue, Apr. 9, 2019

By Kevin McCauley

Nathaniel BrownNathaniel Brown, who was senior VP-corporate affairs & media relations at 21st Century Fox, has shifted to Discovery Inc. as executive VP-global communications.

Hollywood Mentality Kills Common Courtesy

Tue, Mar. 19, 2019

By Rene Henry

Rene HenryToo many publicists, agents, producers, journalists and others in the entertainment industry just don't realize it's rude and sometimes insulting to not return phone calls or respond to letters, emails and faxes. (1 reader comment)

The Mix That Makes a Music Festival Great

Wed, Dec. 19, 2018

By Billy Warden

Billy WardenA relatively unsung music festival in a mid-sized city offers big lessons for event specialists and communications experts around the country. (3 reader comments)

Adelson Rolls Dice with Kivvit for NYC Casino

Wed, Dec. 12, 2018

By Kevin McCauley

Sheldon AdelsonBillionaire casino magnate Sheldon Adelson is using Democratic-leaning Kivvit public affairs shop in his long-shot effort to build a casino in New York City. (4 reader comments)

How to Boost Your B-to-B Event and Conference Attendance

Wed, Nov. 28, 2018

By Matthew Schwartz

Matthew Schwartz‘Tis the season. It’s a good time for brands and organizations to think about more effective ways to communicate with their constituents via live events and conferences. (1 reader comment)

Fox Alum Moody Joins PMK*BNC

Tue, Nov. 6, 2018

By Kevin McCauley

Erin MoodyErin Moody, who worked in communications at 20thCentury Fox’s TV operation, has joined entertainment PR powerhouse PMK*BNC in Los Angeles.

Edelman Vets Launch Number Twelve Marketing

Wed, Oct. 17, 2018

By Kevin McCauley

Number 12Maggie Perlich and Pilaar Terry, who were VPs at Daniel J. Edelman Co.’s United Entertainment Group, have launched Number Twelve Marketing in Los Angeles to specialize in entertainment and sports programming. (1 reader comment)

5W PR Stands Up for Heroes

Wed, Sep. 19, 2018

By Steve Barnes

Stand Up for Heroes5W Public Relations will handle the Stand Up for Heroes event, which will include headliners Bruce Springsteen, Jon Stewart, Seth Meyers and others, slated for Madison Square Garden Nov. 5.

Warner Bros Pro Goodwin Joins AFI as CCO

Tue, Sep. 4, 2018

By Steve Barnes

Juli GoodwinThe American Film Institute has named Warner Bros. alum Juli Goodwin to the newly created position of chief communications officer.

Cotich Bows Out of MGM

Thu, Aug. 30, 2018

By Steve Barnes

Kristin CotichMGM’s executive VP of worldwide communications Kristin Cotich, who assumed the post in March, is leaving the studio. No replacement has been named.

Sard Verbinnen Delivers LionTree’s Ripken Pitch

Wed, Aug. 8, 2018

By Kevin McCauley

Cap RipkenSard Verbinnen & Co. is representing investment banker LionTree as it acquires a minority stake in Cal Ripken Jr.’s youth sports education & entertainment company.