The Inside News of PR & Marketing Communications

Last Updated: Fri., May 25, 2018 @ 5:02 pm

Category: Entertainment & Sports PRReturn to Latest News

What Sports Brands Have Turned to Weekend Warriors

Wed, Dec. 2, 2015

By Brandon Andersen

Brandon AndersenMichael Jordan, Derek Jeter, Peyton Manning, Serena Williams and other successful athletes have turned influence into multi-million dollar endorsements.  Weekend warriors and niche personalities also spread messages to the right audiences — and can do it at a fraction of the cost.

Penn's Stagwell Buys Nielsen's NRG

Wed, Nov. 18, 2015

By Greg Hazley

Stagwell GroupMark Penn's Stagwell Group has inked a deal to acquire Nielsen's National Research Group, the movie marketing research unit relied upon by Hollywood.

Fantasy Gambling is Latest Sports Hypocrisy

Tue, Nov. 17, 2015

By Arthur Solomon

arthur solomonAs an individual who got his start in journalism as a sports reporter and segued into public relations, where I managed and played key roles in some of the most significant national and international sports events, it’s evident to me that a dictionary definition of “hypocrites” should include “sports cabals.”

DKC Launches Broadway and Live Events PR agency

Thu, Oct. 29, 2015

By Jon Gingerich

DKC logoTop executives from Broadway press agency O&M Co. have joined DKC to create DKC/O&M, billed as “the first national Broadway and Live Events public relations agency.”

PR's Greatest Success Story

Fri, Sep. 25, 2015

By Arthur Solomon

Arthur SolomonThe symbiotic relationship between media and the sports business provides covers up the many problems of professional and big-time college athletics.

Gillibrand Aide Goes Global

Tue, Sep. 8, 2015

By Kevin McCauley

Global Strategy GroupGlen Caplin, senior communications director for New York Senator Kirsten Gillibrand, has moved to Global Strategy Group as senior VP.

ESPN Scribe Blount Races to NHRA PR Post

Fri, Jul. 10, 2015

By Greg Hazley

terry blountTerry Blount, who spent the last three years covering the Seattle Seahawks's rise to the top of the NFL for, is moving to the PR side as VP of PR and communications for the NHRA, the governing body for drag racing.

Taylor Swift: Apple's Secret PR Guru

Wed, Jun. 24, 2015

By Kevin McCauley

Singer Taylor Swift's criticism of Apple's royalty plan for new streaming service turn out to be pure PR gold for the Cupertino powerhouse.

Music PR Maven Rosenberg Calls it Quits

Wed, Jun. 24, 2015

By Greg Hazley

Liz Rosenberg, the longtime Warner Bros. Records publicist who has repped stars from Cher to Madonna, is closing down her firm at the end of June.

Dreamworks' Singh Saunters to DKC

Mon, Jun. 15, 2015

By Kevin McCauley

john singhJohn Singh, a DreamWorks Animation alum, has taken a VP post in DKC's entertainment practice in Los Angeles. He reports to Joe Quenqua, who heads up the group.

Nierob Gets Praise for Caitlyn Jenner PR Plan

Wed, Jun. 3, 2015

By Greg Hazley

caitlyn jennerAlan Nierob, the veteran entertainment PR exec of Rogers & Cowan, has earned high praise for guiding the PR strategy behind Caitlyn Jenner’s public debut.

Nam Cast in Top PR Role at New Line

Mon, May 18, 2015

By Greg Hazley

catherine namCatherine Nam, director of international publicity for Warner Bros. Pictures, has moved to its New Line Cinema unit as VP of publicity and communication.

Moar Returns to Helm Diddy's PR

Tue, May 12, 2015

By Greg Hazley

nathalie moarNathalie Moar, an entertainment pro and former DKC partner, has returned to Sean "Diddy" Combs' Combs Enterprises as senior VP and head of communications.

Tardio Relinquishes Reins of Rogers & Cowan After 27 Years

Fri, Apr. 3, 2015

By Greg Hazley

tom tardioRogers & Cowan CEO Tom Tardio is stepping down after 27 years at the helm of the entertainment PR powerhouse and is slated to join enterprise social software developer Socialtext as chairman in July.

Blog: NFL Can't Shake Concussion Nightmare

Wed, Mar. 18, 2015

By Kevin McCauley

NFL logoThe NFL's off-season serenity blew up yesterday with the shocking news that San Francisco linebacker Chris Borland, 24, is retiring because of health concerns about head injuries. Ultimate nightmare: Borland hits the media trail with savvy PR firm.

Lucid Reps Montel Williams

Tue, Mar. 10, 2015

By Kevin McCauley

montel williamsLucid PR reps Montel Williams, who signed a consent order with NY Dept. of Financial Services in its payday loans ad flap.

MLB Fields PR for 2015 All-Star Game

Tue, Mar. 10, 2015

By Greg Hazley

askMajor League Baseball has added Ohio-based Game Day Communications to its PR lineup for the annual All-Star Game in July.

Ollison Rushes to Saints

Thu, Feb. 26, 2015

By Kevin McCauley

fitz ollisonThe New Orleans Saints have named Fitz Ollison senior director of communications at the National Football League club.