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Category: Entertainment & Sports PRReturn to Latest News
Fri., Apr. 3, 2015
Tardio Relinquishes Reins of Rogers & Cowan After 27 Years
By Greg Hazley

tom tardioRogers & Cowan CEO Tom Tardio is stepping down after 27 years at the helm of the entertainment PR powerhouse and is slated to join enterprise social software developer Socialtext as chairman in July.

Category: Entertainment & Sports PR
Wed., Mar. 18, 2015
Blog: NFL Can't Shake Concussion Nightmare
By Kevin McCauley
NFL logoThe NFL's off-season serenity blew up yesterday with the shocking news that San Francisco linebacker Chris Borland, 24, is retiring because of health concerns about head injuries. Ultimate nightmare: Borland hits the media trail with savvy PR firm.
Category: Entertainment & Sports PR
Tue., Mar. 10, 2015
Lucid Reps Montel Williams
By Kevin McCauley
montel williamsLucid PR reps Montel Williams, who signed a consent order with NY Dept. of Financial Services in its payday loans ad flap.
Category: Entertainment & Sports PR
Tue., Mar. 10, 2015
MLB Fields PR for 2015 All-Star Game
By Greg Hazley
askMajor League Baseball has added Ohio-based Game Day Communications to its PR lineup for the annual All-Star Game in July.
Category: Entertainment & Sports PR
Thu., Feb. 26, 2015
Ollison Rushes to Saints
By Kevin McCauley
fitz ollisonThe New Orleans Saints have named Fitz Ollison senior director of communications at the National Football League club.
Category: Entertainment & Sports PR
Mon., Feb. 23, 2015
The Oscars: 'American Sniper' Takes One Between the Eyes
By Bill Huey
eastwoodHollywood blockbuster 'American Sniper' took a big hit at the Academy Awards celebration last night. How should its director Clint Eastwood react to the snub?
Category: Entertainment & Sports PR
Wed., Feb. 18, 2015
PMK-BNC Launches Jeter's Athlete Publication
By Greg Hazley
jeterPMK-BNC guided PR for the star-studded launch of the The Player's Tribune, the Derek Jeter-backed publication of first-person athlete stories aimed to circumvent daily sports media.
Category: Entertainment & Sports PR
Wed., Feb. 11, 2015
Dirty Harry Meets American Sniper
By Kevin Foley

sniperThe controversial 'American Sniper,' which is directed by Clinton Eastwood, is a modern day version of his 1971 classic 'Dirty Harry.'

Category: Entertainment & Sports PR
Fri., Feb. 6, 2015
M&C Saatchi Flexes PR Muscle for Technogym
By Greg Hazley
technogymM&C Saatchi Sport & Entertainment has won a competitive pitch for Italian fitness gym and equipment brand Technogym's US PR account.
Category: Entertainment & Sports PR
Thu., Feb. 5, 2015
Colorado Rockies Merge Marketing, Comms Teams
By Greg Hazley
rockiesThe Colorado Rockies have put the team's communications operations under marketing chief Jill Campbell and brought in San Diego Padres PR hand Warren Miller.
Category: Entertainment & Sports PR
Wed., Jan. 28, 2015
'The Interview,' 'Lego Movie,' 'Selma' Among Top Movie PR Award Nominees
By Greg Hazley
interviewThe International Cinematographers Guild has nominated Sony's "The Interview" among five other films for its coveted top award for studio publicity.
Category: Entertainment & Sports PR
Tue., Jan. 27, 2015
O&M Splits with 'Finding Neverland'
By Greg Hazley
finding neverlandO&M Co., the Broadway PR firm of Rick Miramontez working to promote Hollywood mogul Harvey Weinstein's first musical, "Finding Neverland," resigned last week reportedly after clashing with Weinstein.
Category: Entertainment & Sports PR
Fri., Jan. 23, 2015
Glover Park Aids 'American Sniper' Push for Warner
By Greg Hazley
sniperWarner Bros worked with Glover Park Group to cultivate military interest in the release of "American Sniper," the blockbuster film based on the memoir of Navy SEAL Chris Kyle.
Category: Entertainment & Sports PR
Tue., Jan. 20, 2015
American Sniper is Hollywood Gift to Pentagon
By Kevin McCauley
sniperAmerican Sniper is a PR gift to the Pentagon, which is once again gearing up in the Middle East, as the film is cheered by cultural conservative and liberal audiences.
Category: Entertainment & Sports PR
Fri., Jan. 9, 2015
Hill Holiday, Northwind Guided PR for Boston's Winning Olympic Bid
By Greg Hazley
bostonAd agency Hill Holiday and PR firm Northwind Strategies led the promotional campaign supporting Boston's successful bid to be the US nominee for the 2024 Olympic Games.
Category: Entertainment & Sports PR
Tue., Dec. 23, 2014
Sony Reverses, Will Release 'The Interview'
By Greg Hazley
the interviewSony Pictures Entertainment has reversed course and said today it will release "The Interview" in a limited number of theaters on Christmas, days after the company faced criticism for pulling the plug on the controversial film.
Category: Entertainment & Sports PR
Mon., Dec. 22, 2014
Brands Have a Field Day With Fantasy Football
By Erika Kauffman
ESPN fantasy footballThere’s no denying that people love fantasy football. The pastime’s popularity has exploded in recent years, and the cultural fixture is now even the backdrop for a sitcom. Here’s what PR pros can do to connect with this growing market.
Category: Entertainment & Sports PR
Mon., Dec. 22, 2014
Sony Bolsters PR with Crisis Guru Smith
By Greg Hazley
michael lyntonSony Pictures Entertainment has brought in crisis PR support from Smith & Co as Sony CEO Michael Lynton does a press tour to defend its decision to scuttle "The Interview" debut.
Category: Entertainment & Sports PR
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Commentary &
Prof. Development:

Mon., Sep. 26
Do Newspaper Readers Want “Puppy Dogs” or Real News?
By Jack O'Dwyer

Mon., Sep. 26
Pitching Broadcast: How to Get Your News on the News
By Stacey GrimsrudStacey Grimsrud

Fri., Sep. 23
The Bully Pulpit Isn’t for Bullies
By Joe Honick
Joe Honick

Fri., Sep. 23
Election PR Opportunity: Show Who Benefits!
By Ronald N. LevyRonald N. Levy

Thu., Sep. 22
How Hillary Wins the Debates
By Fraser Seitel
Fraser P. Seitel

Wed., Sep. 21
Cable TV: Not on Top of the News
By Arthur Solomonarthur solomon

Tue., Sep. 20
The Impossible Standard of Vetting in a Post 9/11 Era
By Eric Lebson
Eric Lebson

Mon., Sep. 19
Should Rapists Be Allowed in the Football Hall of Fame?
By Ronn TorossianRonn Torossian

Thu., Sep. 15
My Wells Fargo Folly: Investing Alongside Warren Buffett
By Eric StarkmanEric Starkman

*Find more commentary & prof. development under these categories:
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Mon., Sep. 19
Port of Browsville Eyes PR
Port of Brownsville, TX

Fri., Sep. 16
California Therapists Review PR
Physical therapy

Wed., Sep. 14
Silicon Valley Eyes Campaign Against Payday Lending
Payday lending

Fri., Sep. 2
Committee to Protect Journalists Seeks PR Firm
CPJ logo

Thu., Sep. 1
Art Non-Profit Seeks Event Planning PR
Beijing Contemporary Art Foundation

Thu., Aug. 25
Nutrition Resource Seeks PR firmHealthy Dining Finder

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP

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Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
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