Prosek Partners Plays Ball
Thu, Nov. 16, 2023
By Steve Barnes
Jon Schwartz, a former SVP, communications, marketing, digital & social for the Big Ten Conference, is signing up with Prosek Partners to launch a new sports business unit.
| Category: Sports PR | Return to Latest News |
Jon Schwartz, a former SVP, communications, marketing, digital & social for the Big Ten Conference, is signing up with Prosek Partners to launch a new sports business unit.
USA Fencing has retained Finn Partners ahead of the 2024 Paris Summer Olympics and Paralympics Games.
Gagnier Communications handles the XFL as it plans to merge with the United States Football League, a move that joins the two spring leagues.
The Minnesota Timberwolves (NBA) and Lynx (WNBA) have hired Patrick Rees as chief communications officer.
The New York Yankees give up some space on their uniforms for a little advertising—a move that shows how some companies believe branding means slapping your name and logo all over everything the consumer is expected to encounter or see.
Trailrunner International has recruited Jamie Zaninovich, deputy commissioner & COO of the Pac-12, as managing director to boost its sports business.
Finn Partners has added Berk Communications’ Madelyn Flax to its consumer lifestyle & sports group as it works to expand its reach into the world of women's sports.
Jeremy Watkins, who manages the sports and gaming division at Hiltzik Strategies, is heading to Madison Square Garden Sports Corp., where he will take on the role of SVP, communications, effective March 6.
A look inside the huddle on how comms teams can come up with winning game plans for clients in a rapidly changing sports landscape.
Bryan Cave Leighton Paisner guided Acrisure, fintech company, in its 15-year deal to change the name of Heinz Field, home of the Pittsburgh Steelers National Football League team, to Acrisure Stadium.
While piloting the Golden State Warriors to an NBA championship, head coach Steve Kerr also demonstrated a winning strategy for using his media platform to deliver a timely statement.
Berk Communications has added New York Yankees slugger Aaron Judge to its line-up of sports clients.
The PGA could use a little PR help in its battle with the new, Saudi-financed LIV golfing league.
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Finn Partners has drafted Zach Groen, who held PR posts for the Philadelphia Eagles, Green Bay Packers and New England Patriots National Football League teams, as VP in its sports division.
Sard Verbinnen & Co. represents the Miami Marlins as its CEO and former Yankee shortstop Derek Jeter decides to quit and give up his four percent ownership stake in the team.
The Olympics’ loss of popularity and relevancy in recent years makes one wonder if the games can ever possibly regain the worldwide appeal and prestige they once held.
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While many sports fans say the Cleveland Indians were right to get rid of their old name, they aren’t nearly so willing to see the 2021 World Series-winning Atlanta Braves make the same decision.
Teneo has decided to end its Tipperary Gaelic Athletic Assocation sponsorship. Tipperary-born Teneo co-founder & CEO Declan Kelly resigned from the 'global CEO advisory firm' in June after he behaved inappropriately during a Global Citizen event.
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