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www.instagram.com/zenograms/
Global Leadership Team:
Zeno Group
140 Broadway, 39th Flr., New York, NY 10005
212/299-8888
[email protected]
www.zenogroup.com
www.instagram.com/zenograms/
www.linkedin.com/company/zeno-group
twitter.com/zenogroup
Employees: 750+. Founded: 1998.
Agency Statement:
Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.Global Leadership Team:
Barby K. Siegel, Global CEO; Grant Deady, U.S. Pres. and Chief Culture Officer; Carol Gronlund, Chief Talent Officer; Tony Blasco, CFO; Mark Shadle, Chief Reputation Strategist; Thomas Bunn, Global Chief Client Impact Officer, Sarah Ogden, Chief Client Officer, Zeno Europe, Kristie Kuhl, Global Managing Dir., Health & Wellness; Jeff Burnett, Head of Client Experience; Michael Brito, Global Head of Analytics; Rick Rhodes, Global Head of Sports & Entertainment Consulting; Alison DaSilva, Global Managing Dir., Purpose & Impact; Allison Aaron, Managing Dir., Zeno Chicago; Amanda Leong, Managing Dir., Zeno Malaysia; Andréa Richardson, Exec. VP, Global Head of Diversity, Equity & Inclusion; Cendrine Seror, Managing Dir., Zeno France; Leah Katz, Managing Dir., Zeno East; David Lian, Regional President, Zeno Asia Pacific; Jo Patterson, Managing Dir., Zeno London; Julie Georgas, President, Zeno Canada; Zeno Asia-Pacific; Abhishek Gulyani, Managing Dir., Zeno India and Head of Corporate Affairs, Zeno Asia Pacific; Sarah Jüttner, Managing Dir., Zeno Germany; Sarah Littlefair, Managing Dir., Zeno Australia; Swyn Evans, Managing Dir., Zeno Singapore; Todd Irwin, Managing Dir., Zeno West; Tracey Thiele, Global Managing Director, Agency Brand Stewardship and Client Strategy, Sandra Sais, Managing Director, Global Integrated Communications, Ekta Thomas, Head of Business Development, Zeno Asia Pacific
Zeno Group in the news with O'Dwyer's:
| • | PR Firm News: MMGY Global Acquires Think StrawberriesTue., Jul. 1, 2025...M Booth and M Booth Health, as vice chair. Deady, who has been with Zeno Group since its founding in 1998, brings more than two decades of experience building purpose-driven... |
| • | What's Next for PR in 2025Thu., May 1, 2025...bring employees along for the ride. Sean Layton, Executive Vice President of Earned Media at Zeno Group : The lines between outlet, platform, journalist, influencer, and creator are more blurred than ever... |
| • | Tech PR Firms Ticked Up 1.6%Tue., Apr. 29, 2025...new entry in the top 10 at number four, and last year’s number eight, Zeno Group , moving into eleventh place. The top three (Edelman, Hotwire and Finn Partners) held their positions,... |
| • | CSR Advocacy Drops Among PR ProsFri., Mar. 28, 2025...communication professionals online between January and February. The report was produced in collaboration with Zeno Group and the International Association of Business Communicators.... |
| • | On the Move: KC Chiefs Recruit Higdon for Comms PostFri., Jan. 31, 2025...DeRouen Shake Shack appoints Luke DeRouen as chief communications officer. DeRouen comes to the company from Zeno Group , where he served as EVP, brand. Before that, he was CMO at restaurant chain... |
| • | News of Firms: NYC Mayor's Office Marks David Finn DayTue., Jan. 28, 2025...(Netherlands), and Worldcom’s EMEA committee chair. The Diversity Action Alliance adds Page CEO Rochelle Ford, Zeno Group global CEO Barby Siegel and MSL Group CEO Diana Littman to its board of... |
| • | On the Move: FINN Brings On GS&F's Ernst as a PartnerFri., Aug. 16, 2024...an SVP, with responsibility for the agency's external communications. maMost recently, she was at Zeno Group , where she was managing director of Zeno East. Before that, Forsatz was VP corporate... |
| • | Zeno’s Calamese Turns to AvoqThu., Jun. 6, 2024...who rose to the global head of innovation spot during a five-year stint at Zeno Group , has joined Avoq’s New York office as chief strategy officer. At Zeno, he drove cross... |
| • | Health Firms Post Paltry 2.6% Growth in '23Fri., Apr. 12, 2024...internal complexity that is transforming the health care business environment.” Insights, Collaboration Pay Off at Zeno Zeno Group pounded out an 8.4 percent rise in healthcare revenues to $14.2M. That upbeat performance underscores... |
| • | DJE Holdings Unveils RUTHWed., Apr. 10, 2024... Rana Komar DJE Holdings, corporate parent of Edelman and Zeno Group , has launched RUTH as a standalone shop with a full-suite of creative, digital, analytics,... |
| • | Zeno Group Lands Alibaba UnitTue., Feb. 6, 2024... Zeno Group has signed a one-year contract to provide PR strategy and counsel to the Singapore... |
| • | Aruba Tourism Ups Spending 30% at Zeno GroupFri., Jan. 5, 2024... The Aruba Tourism Authority is boosting its budget 29.4 percent to $2.2M at Zeno Group , according to its 2024 contract, effective Jan. 1. Zeno’s annual retainer will jump 23 percent... |
| • | PR Firms Seek to Regain Financial FootingFri., Dec. 29, 2023...of a business slowdown, especially in the technology and financial sectors. Edelman, Weber Shandwick, Ketchum, Zeno Group and BCW were among the big firms to lay off people in 2023. Looking ahead... |
| • | News of Firms: Zeno Partners with Ex-BCW China ChiefThu., Oct. 26, 2023... Qu Hong Zeno Group forms a partnership with Qu Hong, who was most recently head of BCW in... |
| • | On the Move: Brunswick Group Snags PwC's KarakiTue., Oct. 3, 2023...Hyde Park Communications and Ruder Finn, in addition to serving as a VP at Zeno Group and Levick. He has advised and consulted major companies on public affairs matters, corporate... |
| • | Zeno Reps ALDI as it Acquires Winn-DixieFri., Aug. 18, 2023... Zeno Group handles German discount supermarket chain ALDI as it agrees to buy 400 Winn-Dixie and... |
| • | PR's Top Pros Talk: Byron CalameseThu., Jul. 20, 2023...from "aspiration to more intentionality," says Byron Calamese, managing director of Zeno East for Zeno Group . That takes addressing "the realities of resourcing, budget, representation, focus," Calamese tells Doug Simon. "And... |
| • | Edelman Ups Margot Edelman to NY/GMThu., Apr. 20, 2023...Selim Bingol, who retired last month. Suris has been working at Edelman and sister shop, Zeno Group , for the last four years. Previously, he was executive VP-corporate communications at Wells Fargo and... |
| • | Tech Guru Benecke Takes McKinsey PostTue., Apr. 18, 2023...thought leadership contents and experts and forge new relationships with strategic influencers. Benecke, who co-founded Zeno Group , also served as president of Cognito US, chief growth officer at Ruder Finn, global tech... |
| • | PR Firms Chart 18.2% Growth In '22Mon., Mar. 27, 2023...monitoring, target list development, writing/editing materials, developing social content, and providing analytics on content performance. Zeno Group Works Toward Something Better ... |
| • | On the Move: IPG Names Accenture's Zoghby Chief Commerce Strategy OfficerThu., Jan. 26, 2023...consumer brand practice growth lead. Cox Battles joins the agency after 11 years at Zeno Group , where she most recently led the consumer practice in the East. “Jackie is a... |
| • | On the Move: BRG Communications Names Sloan COOThu., Sep. 29, 2022...of media relations at BCW. She previously held the VP media relations spot at Zeno Group and worked as a director at Havas Formula at 360PR+. In her new post,... |
| • | State Dept. Details China's PR to Cover Up Human Rights AbusesWed., Aug. 31, 2022...she landed a top PR job at—surprise, surprise—Fox Corp. Hicks began her PR career at Zeno Group and represented Ivanka Trump at Hiltzik Strategies before joining the Trump Organization as communications... |
| • | PR's Top Pros Talk: Kristie KuhlFri., Jun. 3, 2022...to do, it’s the ethical thing to do, and it is good for business," Zeno Group global managing director of health and wellness Kristie Kuhl tells Doug Simon. Kuhl says that... |
| • | On the Move: Current Global Ups Rohr to Head TechWed., May 4, 2022...and originator of its digital marketing function. He was previously a vice president at both Zeno Group and Golin. At Baretz+Brunelle, he will work with law firms and other clients to... |
| • | PR's Top Pros Talk: Andréa RichardsonMon., May 2, 2022..."We've got four generations in the workforce today," says Zeno Group global head of diversity, equity & inclusion Andréa Richardson. "I think it's just a... |
| • | PR's Top Pros Talk: Michael BritoFri., Apr. 8, 2022... Zeno Group global head of analytics Michael Brito says that "using data to understand the whitespace... |
| • | Technology PR Firms Registered 'Hyper-Growth' in '21Thu., Mar. 31, 2022...spot. Other big gainers included #4 Finn Partners (up 53.6 percent to $46.2 million), #5 Zeno Group (up 44.7 percent to $30.2 million), #7 Walker Sands (up 40.2 percent to $28.5... |
| • | PR Firms Report Robust 29.7% Growth in '21Fri., Mar. 25, 2022...posted an 83.4 percent rise in revenues to $194.9M. Finn Partners (+48.9 percent to $162.2M), Zeno Group (39.9 percent to $118.6M) and Real Chemistry (+36.0 percent to $475M) ranked next. No. 1... |
| • | Lazar Succeeds Kuhl at Finn Partners Health UnitMon., Feb. 28, 2022...global practice leader of its health unit. She succeeds Kristie Kuhl, who will take over Zeno Group ’s health and wellness practice at the end of March. Lazar joined Finn Partners after it... |
| • | On the Move: Bezos Earth Fund Names Cobos CCOFri., Feb. 25, 2022...Suris was most recently executive managing director for C-suite strategies and crisis communications at Zeno Group , Edelman’s sister agency. He was previously head of corporate communications at Wells Fargo and... |
| • | Brunswick Group's Anderson Joins AbMacMon., Nov. 1, 2021...who matter most, and with tangible, measurable results.” Prior to Brunswick, Anderson held posts at Zeno Group (director of paid media), Kivvit (principal of digital strategy) and APCO Worldwide (senior associate... |
| • | Plank Center Celebrates Milestones in MentoringTue., Oct. 12, 2021...recognizes outstanding mentors in an agency setting or consulting role, is being given to Zeno Group CEO Barby K. Siegel. From 2 p.m. to 5 p.m. on Nov. 11, the center... |
| • | On the Move: Finsbury Hires Ex-EPA PA Advisor BloomgrenThu., Sep. 23, 2021...Before that, she was editor-in-chief of ALM’s Legaltech News and InsideCounsel. Long comes to Bliss from Zeno Group , where she was a senior account supervisor. She has also worked at Porter Novelli... |
| • | Tech Firms Ride Out a Tough 2020Thu., Apr. 22, 2021...Partners, which came in third, dipped from $32 million to $30 million, and number-five Zeno Group fell from $22.6 million to $20.9 million. Meeting the Challenges Heather Kernahan Hotwire CEO, North America Heather... |
| • | Independent PR Firms Posted 3.8% Growth in 2020Mon., Apr. 5, 2021...ecosystem and closely integrate operations “to deliver data-driven tech-enabled health marketing and communications solutions.” Zeno Group Returns Sacrificed Salaries Barby Siegel ... |
| • | PR Firms Pledge to Boost LIfe in ChicagoFri., Oct. 16, 2020...agencies, PR and strategic communications firms, and healthcare marketing organizations that include Edelman, Ogilvy, Zeno Group , Current Global, MSL, Havas Chicago and Flowers Communications Group. The initiative will connect organizations with... |
| • | Independent PR Firms Grew 7.7% in ’19Mon., Apr. 13, 2020...blue-chip brands from the food and beverage, retail, and sports and entertainment sectors.” Zeno Exceeds Boundaries Zeno Group CEO Barby Siegel said 2019 showed that “a mid-sized firm can exceed boundaries and... |
| • | People: GCI Health Names Pennock, Fesemyer and Kennedy Senior VPsTue., Dec. 3, 2019...senior vice presidents are Kalyn Fesemyer and Judi Kennedy. Pennock comes to GCI from Zeno Group , where he served as SVP, digital health. He was previously a senior vice president... |
| • | Zeno Hires Davidson to Head NYC, DC HealthcareMon., Nov. 18, 2019... Kevin Davidson Zeno Group has hired Kevin Davidson as executive VP in charge of its healthcare business in... |
| • | On the Move: Ink & Roses Hires Zeno Group's Janine McCargo; Osborn Barr | Paramore Adds Gunpowder Inc.'s Tim Lindstedt; Oak Street Funding Recruits National Grid's Iliana Williams for CMOFri., Oct. 4, 2019...has brought on Janine McCargo as VP, healthcare. McCargo comes to the agency from Zeno Group , where she was a VP. She was previously a senior VP at Tiberend Strategic... |
| • | On the Move: Current Global Taps Eddie Garrett for Exec. VP; Crosby Marketing Ups Gillian Pommerehn, Bridget Stockdale; Silverline Names Ellen Backus, Joey Marquart Heads of Chicago, Salt Lake CityThu., Sep. 12, 2019...its new outpost in Salt Lake City. Backus was previously a senior VP at Zeno Group . She will focus on expanding Silverline’s presence in the Midwest and developing integrated corporate... |
| • | Accounts in Transit: Zeno Catches Zebra Technologies; Issa PR Gets Herbés Luxury Cannabis Firm; Williams Mills Adds KBS AnalyticsFri., Aug. 16, 2019... Zeno Group has been named agency of record in the Americas for Zebra Technologies Corporation, a company that manufactures... |
| • | On the Move: Berk Communications Hires Matthew Frappier; Brinks Banks on Chris X. Moloney; Showtime Puts Michael Engelman in CMO SeatMon., Jul. 8, 2019...he was VP at Edelman, and he has also worked at Harrison & Shriftman, Zeno Group and Magrino. In his new position, he will lead media strategy and relations across... |
| • | On the Move: APCO Hires Zeno Group's Steve Earl; Haven Tower Names Larry Roth Advisory Board Chair; Stein IAS Makes Ed Davis VP-Client ServicesThu., May 30, 2019...Worldwide has brought on Steve Earl as managing director, London, effective July 1. Earl joins APCO from Zeno Group , where he is currently managing director of Europe, having founded that agency’s operations in... |
| • | Data Reign as PR Faces Future Market VolatilityTue., May 28, 2019...the gains among the Top 10 firms. Prosek Partners (+15.1 percent to $47 million), Zeno Group (+13.6 percent to $73.4 million), ICR (+9.0 percent to $69.2 million) and Finn Partners... |
| • | Hope Hicks Cooperates with House's Trump ProbeWed., May 22, 2019...Hicks landed a top PR job at Fox. She began her PR career at Zeno Group and represented Ivanka Trump at Hiltzik Strategies before joining the Trump Organization as communications... |
| • | On the Move: BCW Names Johanna Skilling, Jeffrey Cutler Exec. VPs; H+K Ups Claire Holden to UK Chief Innovation Officer; SourceCode Hires Hugh Collins; George P. Johnson Ups Fiona Bruder to Exec. VP-Client SuccessTue., May 7, 2019...agency’s North America strategic planning team across all practices. Cutler comes to BCW from Zeno Group , where he was executive vice president, performance marketing and head of analytics. He built... |
| • | Wells Fargo’s Ex-PR Chief Joins ZenoWed., Apr. 10, 2019...PR chief at Wells Fargo who exited amid its fake accounts scandal, has joined Zeno Group as executive VP for corporate and crisis strategy. At his departure from the embattled bank... |
| • | Top 25 PR Firms Post 12.9% Jump in '18 IncomeWed., Mar. 27, 2019...paced the gains among the Top 10 firms. Prosek Partners (+15.1 percent to $47M), Zeno Group (+13.6 percent to $73.4M), ICR (+9.0 percent to $69.2M) and Finn Partners (+8.0 percent... |
