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Taylor

101 Greenwich, Suite 404, New York, NY 10006

212/714-5700

[email protected]

www.taylorstrategy.com

Marketing Communications Agency.

Employees: 100. Founded: 1984.

Agency Statement:

Taylor is an independent communications agency shaping possibilities for the world’s leading brands. For more than 40 years, we’ve helped our clients break through in culture — rooted in public relations and forged in the high-stakes world of sports and entertainment.

That heritage powers earned-led creative ideas designed to move at speed.

Our team has supported brands on the biggest stages — from every Olympic Games since 1984 to decades of Men’s and Women’s World Cups, 30+ Super Bowls, and ongoing partnerships across the NFL, MLB, (W)NBA, golf, tennis, MLS and NWSL. Beyond sport, we’ve helped clients show up across major cultural moments in entertainment, music, film premieres, festivals, and other tentpoles where talent, fandom and media intersect.

We believe everything today must be earned.
Attention. Distribution. Conversation.

Audiences now spend more time with recommendation engines than broadcast channels. Paid media must earn attention. Owned media must earn distribution. And brands must earn their place in conversation.

Through cutting-edge insight, strategy, creativity and engagement, Taylor partners with category leaders and challengers to earn the relevance they need to thrive in a tech-powered landscape.

And because culture is shaped by people, diversity of thought is Taylor’s competitive advantage. Our teams reflect the communities our clients engage and sell to.

taylorstrategy.com

Tony Signore, Chmn.; Maeve Hagen, CEO and Mng. Partner; Mike Costabile, Chief Client Officer and Mng. Partner; Christina Merritt, Chief Strategy Officer

Clients Include:

Capital One
Captain Morgan
Crown Royal
Diageo
Dr Teal’s
Gillette
Guinness
Head & Shoulders
LivaNova
Nulo
Old Spice
P&G
Panini America
Smirnoff
Tide
UNCF

Taylor in the news with O'Dwyer's:

•	From Intern to CEO: Leading with Curiosity, Consistency, and Courage Fri., Jun. 6, 2025 ...Maeve Hagen, CEO and Managing Partner of Taylor , shares the leadership mindset behind her 19-year journey—from curiosity and people-first values to bold...

•	On the Move: Hagen Succeeds Signore at Taylor Tue., Oct. 29, 2024 ... Maeve Hagen, Tony Signore Taylor  promotes managing partner Maeve Hagen to CEO, effective Jan. 1. She succeeds Tony Signore, who has held the...

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