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Clarity Global, Inc. Ranked PR firm

Clarity Global, Inc.

Zetland House, 5-25 Scrutton Street, London, EC2A 4HJ

United Kingdom

+44 207 100 1333

[email protected]

Employees: 144. Founded: 2013.

Agency Statement:

Clarity provides fearless marketing and communications consultancy to the world’s most progressive companies, accelerating positive change and impact in the world. We generate meaningful results through the power of influence, the magic of storytelling and the science of data. Offering Public Relations, Social, Performance Marketing, SEO, Paid, Insights, Analytics and more. In addition to the agency’s fast-growing offices in New York, San Francisco, Los Angeles, London, Sydney and Amsterdam, Clarity maintains a network of partner firms for global reach. For more information, visit

Sami McCabe, CEO & founder; Alex MacLaverty, COO; Rachel Gilley, chief client officer; Victoria Morrison, head of mktg.

564 Market St. (The Chancery Building), Suite 401, San Francisco, CA 94104
Margaret Carpo, sr. VP, comms.

Clients Include:

Moonbug Entertainment
Red Hat

Clarity Global, Inc. in the news with O'Dwyer's:

Tech Firms Saw 3.9% Uptick in 2022

Wed., Apr. 19, 2023

...well as further develop its digital marketing, data analytics, public affairs and corporate communications capabilities. Clarity Confronts a Leaner Environment “2022 was the year in which we made a decisive move...

PR Firms Chart 18.2% Growth In '22

Mon., Mar. 27, 2023

...USA, and executive VPs Paul Miser from Icreon and Elizabeth Minton, who returned from Clarity . Racepoint Invests in Flexibility-First Culture Racepoint Global’s 2022 fee income advanced six percent to $11M as...

On the Move: Hanak Succeeds Foley at KEF Media

Fri., Feb. 17, 2023

...solve complex marketing challenges,” said Crosby president and CEO Raymond Crosby. Rachel Gilley & Lucy Knox Clarity promotes Rachel Gilley to chief client officer and Lucy Knox to chief commercial officer....

News of Firms: The Next Solutions Group Acquires Wells Tech Advisors

Tue., Jan. 17, 2023 highly regulated marketplaces,” said Next Solutions Group founder and CEO Raymond F. Kerins Jr. Clarity picks up Sefiani Communications Group, a strategic communications and reputation management agency based in...

Accounts In Transit: Clarity Picks up Credit Key

Thu., Dec. 8, 2022

... Clarity is selected to lead public relations and communications efforts for B2B payment solutions provider...

Accounts in Transit: FINN Partners Picks Up Tru Earth

Thu., Nov. 17, 2022

...and succeed in this very important market,” said Tru Earth co-founder and CEO Brad Liski. Clarity  lands business psychology consultancy Pearn Kandola. The agency is working with Pearn Kandola to raise...

Accounts in Transit: Clarity Wins Exclaimer

Thu., Nov. 10, 2022

... Clarity is tabbed to lead the UK communications and content for email signature management company...

News of Firms: Weber Shandwick Launches Push to Normalize Breastfeeding in Public

Wed., Oct. 26, 2022 breastfeed comfortably without hiding," explains Anne Greard and Caroline Berthou, the co-founders of Frida. Clarity acquires Political Intelligence Ltd, the UK division of public affairs and strategic communications consultancy...

On the Move: Clarity Hires Wakeford for LA Outpost

Thu., Sep. 8, 2022

... Jason Wakeford Clarity names Jason Wakeford SVP, working out of the agency’s Los Angeles office. Wakeford most recently...

Accounts in Transit: Clarity Global Promotes Opening Doors

Wed., Aug. 31, 2022

... Clarity Global forms a long-term partnership with Opening Doors, the largest UK charity providing services...

News of Firms: Porter Novelli Launches Erica Smith Fellowship

Tue., Aug. 16, 2022

...20 startups including Noora Health, WorkChew and Moving Analytics. The consortium’s other members are SourceCode Communications, Superbolt, Cheer Partners, Peppercomm, Clarity , Racepoint Global, Praytell and Max Borges Agency. “Bringing on quality agencies is essential to maximizing our...

On the Move: Mark Allen & Co. Names Herskowitz Entertainment Chief

Thu., Aug. 4, 2022

...entire roster of clients,” said Mark Allen & Co. founder and CEO Mark Pasetsky. Margaret Carpo Clarity appoints Margaret Carpo as VP, working out of the agency’s San Francisco office. Carpo...

On the Move: Finn Partners Ups Riggs

Thu., Jul. 14, 2022

...Stevens. Lisa Kurtz Rally Point PR hires Lisa Kurtz as VP. Kurtz was most recently at Clarity PR, where she worked with current Rally Point managing director Ruth Sarfaty and account...

Accounts in Transit: Relevance International Picks up Kyiv's Makhno Studio

Thu., Jul. 14, 2022

...than 6,000 residences in its portfolio and over $3.5 billion in managed real estate projects. Clarity  picks up UK communications duties for Ankorstore, a B2B marketplace that offers a product catalogue...

News of Firms: ICR Launches Events Unit

Tue., May 10, 2022 made up of eight marketing and communications agencies—Cheer Partners, SourceCode Communications, Superbolt, Peppercomm, Clarity , Racepoint Global, Praytell and Max Borges Agency. To date, the DMC has supported more than 20...

Technology PR Firms Registered 'Hyper-Growth' in '21

Thu., Mar. 31, 2022

...and formal mechanisms to ensure we’re hearing the employees’ voice and acting on this feedback.” Clarity Expands Its Range Sami McCabe ...

PR Firms Report Robust 29.7% Growth in '21

Fri., Mar. 25, 2022

...up the biggest increase in fees as it advanced 83.2 percent to $12.4M. No. 43 Clarity (+59.7 percent to $14.4M) Gregory FCA (+51.0 percent to $16.3M) and No. 11 Spectrum...

On the Move: Clarity Adds Hotwire's Morrison as Marketing Chief

Fri., Mar. 25, 2022

... Victoria Morrison Clarity hires Victoria Morrison as global head of marketing. Morrison was most recently global marketing director...

News of Firms: Reach Global Strategies Opens in DC

Mon., Mar. 7, 2022

...headed up the commentary section of The Washington Times, and was a contributor for the BBC.  Clarity has dropped the “.pr” from its name of its digital properties, which will now...

Accounts in Transit: Lou Hammond Group Lands Visit Cheyenne

Tue., Feb. 15, 2022

...real estate development firm; and Hotel Haya, a new boutique hotel located minutes from downtown Tampa. Clarity is named agency of record for LexisNexis Risk Solutions in the UK and Ireland. ...

On the Move: Prosek Promotes Goklani to Partner

Wed., Nov. 10, 2021

...and take them to the next level. He has certainly achieved this and then some." Thomas Cordes Clarity hires Thomas Cordes as managing director for its Benelux operation. Cordes joins Clarify from...

Larry King's Publicist Lands at Clarity

Wed., Sep. 15, 2021

... Dana Steiner Dana Steiner, who was Larry King’s publicist, is joining Clarity as VP, media and entertainment, working out of the agency’s Los Angeles office. Steiner also...

Accounts in Transit: North 6th Signs Everscore Cannabis Company

Tue., Aug. 3, 2021

...takes to resonate with both businesses and consumers,” said Everscore CEO and founder Jeffrey Sampson. Clarity picks up self-storage startup Stuf. ...

On the Move: Ogilvy PR Taps Jacobson as Digital Chief

Thu., Jul. 29, 2021

...of integrated teams. She previously served as an account director at BBDO Minneapolis and Clarity Coverdale Fury. At Haberman, Rooney will partner on team leadership with agency president and...

Booth's Ex-People Person Takes Clarity Job

Tue., Jun. 8, 2021

... Jody Johnson Former M Booth chief people officer Jody Johnson joins Clarity as head of people and culture, a new global role. Johnson was most recently at...

Clarity PR's Sarfaty Shifts to Rally Point

Thu., Jun. 3, 2021

... Ruth Sarfaty Ruth Sarfaty, who previously led the New York office of Clarity PR, is coming on board at Rally Point Public Relations as managing director, global...

News of Firms: Ruder Finn Launches RF Truth Vector

Mon., May 10, 2021

...the clients’ brand and policy teams in making data-driven decisions in any situation,” said Totade. Clarity acquires 3WhiteHats, an SEO, paid and analytics agency with clients including Aon, Invesco and...

Accounts in Transit: North 6th Agency Picks Up Outmatch

Thu., Apr. 29, 2021 buyers, which will be key to our communication strategies,” said battleface CEO Sasha Gainullin. Clarity PR has been engaged to handle UK and US communications for Gen Z friendship...

Accounts in Transit: Confidant Adds Banza to PR Menu

Fri., Apr. 23, 2021

...New York and Nashville, with clients including such brands as Amazon, Sony and Shake Shack. Clarity adds several tech brands to its roster across its New York, San Francisco and...

Tech Firms Ride Out a Tough 2020

Thu., Apr. 22, 2021 balance.” Clients are Asking for More Sami McCabe With $9 million in tech-related fees in 2020, Clarity enters the O’Dwyer’s tech listings at #14. ...

News of Firms: APCO Works With George Floyd Foundation

Wed., Apr. 14, 2021

...and combat the institutional violence affecting Black Americans,” said the foundation’s executive director, Jacari Harris. Clarity forms a pro bono partnership with minority-founded startup Malomo, a shipment tracking platform created...

Accounts in Transit: Conran Design Group Rebrands Reckitt Benckiser

Wed., Mar. 24, 2021 powerful, consistent and impactful,” said Reckitt vp internal communications and corporate brand Jo Osborn. Clarity takes on marketing and PR agency-of-record duties for Mirza, a platform geared toward helping...

News of Firms: Clarity PR Launches Global Network

Fri., Mar. 19, 2021

... Clarity launches global partner agency network, ...

News of Firms: BCW Teams with Kroll on Crisis Podcast

Tue., Mar. 9, 2021 given to one female student. The Women of Impact award was judged on three criteria: Quality and Clarity , Results and Depth of Impact. “We look forward to continuing to recognize exceptionally talented...

On the Move: Hamilton Place Hires McIntosh

Tue., Jan. 12, 2021

...will be an invaluable asset to our firm,” said HPS founding partner Tony Fratto. Alex Judd Clarity names Alex Judd head of planning and insight, a newly created role. Most recently...

News of Firms: Virgo PR Opens for Business

Wed., Dec. 23, 2020

...PR and digital firm, has been launched by Mike Paffman, who was VP at Clarity PR, 5W PR and San Francisco-based Highwire. Virgo’s initial clients include Genies, Rebel Ventures,...

Accounts in Transit: Berk Communications Wins Weedmaps

Mon., Nov. 16, 2020 elevate our story and accelerate our platform's growth," said Weedmaps director of communications Travis Rexroad. Clarity picks up fintech startup Currensea. The agency will work on the launch of Currensea’s Open...

Accounts in Transit: The Consultancy PR Picks Up Herman Miller

Fri., Oct. 23, 2020 that include wellness coaches to create personalized wellness journey plans and wellness travel advisors.  Clarity  promotes Notion Capital, B2B enterprise SaaS and cloud venture capital fund, in the UK and EU. In...

Diversity Marketing Consortium Expands Ranks

Wed., Oct. 14, 2020

...racial and gender-based inequity for underrepresented business founders, has brought on several new members. Peppercomm, Clarity , Praytell and Racepoint Global have all signed on to support the organization, which was...

On the Move: Clarity Hires Grayling's Meakin as NA President

Wed., Sep. 9, 2020

... Jon Meakin Clarity has named Jon Meakin to the newly created role of president, North America, and...

Accounts in Transit: SourceCode Adds Clio, Patientco

Wed., Aug. 12, 2020 performance solution provider Accedian, software company Lightstep and voice security and authentication specialist Pindrop. Clarity has expanded its scope of work for Owl Labs, a company that makes 360° video...

On the Move: FleishmanHillard Names Emily Graham First D&I Officer

Fri., Jun. 19, 2020

...focused on helping us take action, enable meaningful change and measure progress,” said Saunders. Elizabeth Minton Clarity has named Elizabeth Minton vice president of global sales and marketing. Minton comes to...

Events: PROI Healthcare Sector Slates Free Webinar on Fast-Changing Market

Wed., Jun. 17, 2020

...– and make smart decisions in the absence of confirmed facts. In “Leading Through Clarity : How uncertainty of COVID-19 teaches better ways of communications,” five communications experts from around...

Accounts in Transit: MWWPR Scoops Up American Dairy Queen

Fri., May 15, 2020

...with such food and beverage industry clients as Red Lobster, Smithfield Foods and Barefoot Wine. Clarity lands lifestyle learning platform Tilleo, which is premiering its online classes in the US....

Accounts in Transit: Red Lorry Yellow Lorry Drives PR for TrapX Security

Wed., Apr. 29, 2020 companies and technical understanding of our industry” as the major reasons behind its selection. Clarity has been named agency of record for AnyClip, a company that provides tools, insights...

Best Practices for Coronavirus Communications & Preparedness

Mon., Mar. 16, 2020

...may change based on the pandemic’s trajectory and the CDC’s guidance. 2. Communicate Internally with Clarity & Detailed Information In times of a public health crisis, communication and coordination are essential....

Preparing for a Year of Crisis Opportunities (and Threats)

Tue., Jan. 7, 2020

...and avoid a news vacuum that might otherwise get filled by erroneous or speculative commentary. Clarity . Refrain from theorizing or thinking out loud, stick to the facts as you understand...

News of Firms: London's Clarity Acquires Dynamo

Fri., Dec. 13, 2019

... Rachel Gilley London's  Clarity has acquired Dynamo, a consumer tech PR agency that specializes in representing disruptive challenger...

News of Firms: Clarity Partners with The Brewery

Thu., Nov. 14, 2019

... Sami McCabe Clarity has formed a strategic partnership with The Brewery, the independent network of companies linked to London-based communications...

On The Move: North 6th Gets Moxie's Valerie Leary; Pace University Enrolls Jerry McKinstry as PA Director; Clarity PR Appoints YouTap's Jason Stark CFO

Fri., Oct. 11, 2019 relations, and partnerships with businesses and organizations in Westchester County and the region. Jason Stark Clarity PR has appointed Jason Stark as its new chief financial officer. Stark comes to...

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